CUPERTINO, Calif. (AP) — Apple on Tuesday unveiled its next generation of iPad Pros and Airs — models that will boast faster processors, new sizes and a new display system as part of the company's first update to its tablet lineup in more than a year.
The showcase at Apple’s headquarters in Cupertino, California, comes after the company disclosed its steepest quarterly decline in iPhone sales since the pandemic’s outset, deepening a slump that’s increasing the pressure on the trendsetting company to spruce up its products. Apple is expected to make a much bigger splash next month during an annual conference devoted to the latest version of its operating systems for iPhones, iPads and Mac computers — software that analysts expect to be packed with more artificial intelligence technology.
Both lines of new iPads add bells and whistles but have adjusted prices to match. The iPad Pro sports a new thinner design, a new M4 processor for added processing power, slightly upgraded storage and incorporates dual OLED panels for a brighter, crisper display. Prices have been hiked to match its new offerings, with the 11-inch model going for $999 and the 13-inch model fetching $1,299.
The new iPad Air has the faster M2 chip, boasts a new design, more base storage, a new 13-inch display option and a recentered camera. It will also support use of the new Apple Pencil Pro, which was a function previously exclusive to the Pro models. The 11-inch display will sell for $599 while the new 13-inch model will fetch $799.
However Apple did announce a price reduction for its 10th generation iPad, which will now retail for $349, down from $449.
Apple is trying to juice demand for iPads after its sales of the tablets plunged 17% from last year during the January-March period. After its 2010 debut helped redefine the tablet market, the iPad has become a minor contributor to Apple's success. It currently accounts for just 6% of the company's sales.
“The enhancements were both needed and predictable, in a maintenance sort of way, and may help stanch some of the revenue loss in that product line,” Forrester Research analyst Dipanjan Chatterjee said of the new iPads. “But it’s nothing to get terribly excited about.”
All the new models will be available in stores starting May 15, with preorders beginning Tuesday.
Apple's biggest announcements from its iPad event: brighter screen, faster chips and the Pencil Pro
Apple's biggest announcements from its iPad event: brighter screen, faster chips and the Pencil Pro
FILE - In this June 16, 2020 file photo, the sun is reflected on Apple's Fifth Avenue store in New York. Apple will reports earnings on Thursday May 2, 2024. (AP Photo/Mark Lennihan, File)
DUBAI, United Arab Emirates (AP) — A helicopter carrying Iranian President Ebrahim Raisi suffered a “hard landing” on Sunday, Iranian state media reported, without immediately elaborating.
Raisi was traveling in Iran’s East Azerbaijan province. State TV said the incident happened near Jolfa, a city on the border with with the nation of Azerbaijan, some 600 kilometers (375 miles) northwest of the Iranian capital, Tehran.
Traveling with Raisi were Iran's Foreign Minister Hossein Amirabdollahian, the governor of Iran's East Azerbaijan province and other officials, the state-run IRNA news agency reported. One local government official used the word “crash” to describe the incident, but he acknowledged to an Iranian newspaper that he had yet to reach the site himself.
Neither IRNA nor state TV offered any information on Raisi’s condition.
Rescuers were attempting to reach the site, state TV said, but had been hampered by poor weather conditions. There had been heavy rain and fog reported with some wind. IRNA called the area a "forest."
Raisi had been in Azerbaijan early Sunday to inaugurate a dam with Azerbaijan’s President Ilham Aliyev. The dam is the third one that the two nations built on the Aras River. The visit came despite chilly relations between the two nations, including over a gun attack on Azerbaijan's Embassy in Tehran in 2023, and Azerbaijan's diplomatic relations with Israel, which Iran's Shiite theocracy views as its main enemy in the region.
Iran flies a variety of helicopters in the country, but international sanctions make it difficult to obtain parts for them. Its military air fleet also largely dates back to before the 1979 Islamic Revolution.
Raisi, 63, is a hard-liner who formerly led the country’s judiciary. He is viewed as a protégé of Iran’s Supreme Leader Ayatollah Ali Khamenei and some analysts have suggested he could replace the 85-year-old leader after his death or resignation from the role.
Raisi won Iran's 2021 presidential election, a vote that saw the lowest turnout in the Islamic Republic’s history. Raisi is sanctioned by the U.S. in part over his involvement in the mass execution of thousands of political prisoners in 1988 at the end of the bloody Iran-Iraq war.
Under Raisi, Iran now enriches uranium at nearly weapons-grade levels and hampers international inspections. Iran has armed Russia in its war on Ukraine, as well as launched a massive drone-and-missile attack on Israel amid its war against Hamas in the Gaza Strip. It also has continued arming proxy groups in the Mideast, like Yemen's Houthi rebels and Lebanon's Hezbollah.
Associated Press writer Nasser Karimi in Tehran, Iran, contributed to this report.
FILE- Iranian President Ebrahim Raisi places his hands on his heart as a gesture of respect to the crowd during the funeral ceremony of the victims of Wednesday's bomb explosion in the city of Kerman about 510 miles (820 kms) southeast of the capital Tehran, Iran, Jan. 5, 2024. A helicopter carrying Iranian President Ebrahim Raisi suffered a “hard landing” on Sunday, May 19, 2024, Iranian state television reported, without immediately elaborating. (AP Photo/Vahid Salemi, File)
