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APNewsBreak: Army revamps recruiting, hits enlistment goal

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APNewsBreak: Army revamps recruiting, hits enlistment goal
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APNewsBreak: Army revamps recruiting, hits enlistment goal

2019-09-17 18:03 Last Updated At:18:10

A year after failing to meet its enlistment goal for the first time in 13 years, the U.S. Army is now on track to meet a lower 2019 target after revamping its recruitment effort.

Army leaders tell The Associated Press that they expect to sign up more than 68,000 active duty soldiers for the fiscal year that ends Sept. 30, as the largest branch of the U.S. military increasingly turns to social media and other new online methods to find potential recruits.

Last year, the Army brought in about 70,000 new active duty recruits, well below the 76,500 it needed amid low unemployment and tough competition from higher-paying civilian companies. Meeting the lower 2019 figure is considered a victory for a service that has struggled to compete for young people who are less familiar with the military and that was criticized last year for using more bad conduct waivers and other waivers to meet enlistment goals.

"We're smoothing out the Army's growth," Gen. James McConville, chief of staff of the Army, said in an AP interview. "What we want to do is have modest growth over the next couple of years. And we're trying to make sure that the end strength we have is high quality."

Army leaders dispute the idea that they lowered the goal to help meet expectations. Instead, they said they plan to gradually grow the Army from 476,000 members last year to about 490,000 by 2024, seeking more high-quality recruits who will be less likely to fail or get injured in early training.

McConville and Army acting Secretary Ryan McCarthy said that it took time to institute changes in the recruiting over the past year but that the shifts have started to show promise. Already recruiters have an additional 13,000 recruits under contract to join the service in the fiscal year that begins Oct. 1, giving them a jump on next year's totals.

They said the recruiting goal for next year will be between 68,000 and 69,000.

After a massive buildup to fight the wars in Iraq and Afghanistan, the Army in recent years slashed more than 50,000 soldiers as those conflicts scaled back. Now, to meet military demands, the Army needs to grow again.

But in the effort to enlist more soldiers, Army leaders faced criticism, including from Congress, over the expanded use of waivers for recruits with previous marijuana use, bad conduct and health problems.

The use of waivers triggered worries that the service would repeat mistakes made during the war buildup when recruiters brought in more youth with histories of misconduct, drugs and crime, which led to discipline and behavior problems in the units.

Now Army leaders say they have reduced waivers and improved the quality of recruits.

Maj. Gen. Frank Muth, head of Army Recruiting Command, said there were 3.4% fewer waivers this year and that includes the lowest percentage of conduct waivers in two decades. He said that about 12% of the recruits in 2019 needed a waiver to get in, and less than 9 percent this year needed one.

To meet the recruiting goal while limiting waivers and raising standards, the Army increased the number of recruiters and targeted 22 cities that had historically been challenging areas. And, Muth said, "we have changed from the industrial age into the digital age in how we're recruiting."

Historically, the top method of getting recruits has been in person. But young people are now more interested in connecting online than face to face.

As a result, Muth said, "the numbers point to the fact that for the first time the paradigm shift is about to occur and our No. 1 prospecting and lead generation for next year is going to be the in the virtual recruiting station."

For example, he said, a traditionally top recruiting event like the Houston rodeo would generate about 350 leads for recruiters to follow up. At the Salt Lake City gaming tournament last July recruiters got about 1,400 leads over one weekend, he said.

Two years ago, McCarthy said, the Army spent half of its marketing budget on television ads and half on digital ads. Now, he said, 90 percent is on digital.

"We're embracing the digital age," he said, adding that officials are learning as they go along. "You need to touch the same set of eyeballs about six times before they have a conversation with a recruiter."

The Army also beefed up enlistment efforts in 22 targeted cities this year and improved in 16 of them, including New York, Philadelphia, Los Angeles, McCarthy's hometown of Chicago and McConville's hometown of Boston. Recruiters fell short in six others, including Seattle, Miami and Orlando, Florida. But McCarthy said Army leaders plan to keep visiting those cities until the goals are met.

The Army National Guard and Army Reserves, which also fell far short of their recruiting goals last year, also are expected to meet their targets this year.

KYIV, Ukraine (AP) — A Ukrainian court on Friday ordered the detention of the country’s farm minister in the latest high-profile corruption investigation, while Kyiv security officials assessed how they can recover lost battlefield momentum in the war against Russia.

Ukraine’s High Anti-Corruption Court ruled that Agriculture Minister Oleksandr Solskyi should be held in custody for 60 days, but he was released after paying bail of 75 million hryvnias ($1.77 million), a statement said.

Ukraine’s National Anti-Corruption Bureau suspects Solskyi headed an organized crime group that between 2017 and 2021 unlawfully obtained land worth 291 million hryvnias ($6.85 million) and attempted to obtain other land worth 190 million hryvnias ($4.47 million).

Ukraine is trying to root out corruption that has long dogged the country. A dragnet over the past two years has seen Ukraine’s defense minister, top prosecutor, intelligence chief and other senior officials lose their jobs.

That has caused embarrassment and unease as Ukraine receives tens of billions of dollars in foreign aid to help fight Russia’s army, and the European Union and NATO have demanded widespread anti-graft measures before Kyiv can realize its ambition of joining the blocs.

In Ukraine's capital, doctors and ambulance crews evacuated patients from a children’s hospital on Friday after a video circulated online saying Russia planned to attack it.

Parents hefting bags of clothes, toys and food carried toddlers and led young children from the Kyiv City Children’s Hospital No. 1 on the outskirts of the city. Medics helped them into a fleet of waiting ambulances to be transported to other facilities.

In the video, a security official from Russian ally Belarus alleged that military personnel were based in the hospital. Kyiv city authorities said that the claim was “a lie and provocation.”

Kyiv Mayor Vitali Klitschko said that civic authorities were awaiting an assessment from security services before deciding when it was safe to reopen the hospital.

“We cannot risk the lives of our children,” he said.

Meanwhile, Ukrainian President Volodymyr Zelenskyy was due to hold online talks Friday with the Ukraine Defense Contact Group, which has been the key international organization coordinating the delivery of weapons and other aid to Ukraine.

Zelenskyy said late Thursday that the meeting would discuss how to turn around Ukraine’s fortunes on the battlefield. The Kremlin’s forces have gained an edge over Kyiv’s army in recent months as Ukraine grappled with a shortage of ammunition and troops.

Russia, despite sustaining high losses, has been taking control of small settlements as part of its effort to drive deeper into eastern Ukraine after capturing the city of Avdiivka in February, the U.K. defense ministry said Friday.

It’s been slow going for the Kremlin’s troops in eastern Ukraine and is likely to stay that way, according to the Institute for the Study of War. However, the key hilltop town of Chasiv Yar is vulnerable to the Russian onslaught, which is using glide bombs — powerful Soviet-era weapons that were originally unguided but have been retrofitted with a navigational targeting system — that obliterate targets.

“Russian forces do pose a credible threat of seizing Chasiv Yar, although they may not be able to do so rapidly,” the Washington-based think tank said late Thursday.

It added that Russian commanders are likely seeking to advance as much as possible before the arrival in the coming weeks and months of new U.S. military aid, which was held up for six months by political differences in Congress.

While that U.S. help wasn’t forthcoming, Ukraine’s European partners didn’t pick up the slack, according to German’s Kiel Institute for the World Economy, which tracks Ukraine support.

“The European aid in recent months is nowhere near enough to fill the gap left by the lack of U.S. assistance, particularly in the area of ammunition and artillery shells,” it said in a report Thursday.

Ukraine is making a broad effort to take back the initiative in the war after more than two years of fighting. It plans to manufacture more of its own weapons in the future, and is clamping down on young people avoiding conscription, though it will take time to process and train any new recruits.

Jill Lawless contributed to this report.

Follow AP’s coverage of the war in Ukraine at https://apnews.com/hub/russia-ukraine

Ukrainian young acting student Gleb Batonskiy plays piano in a public park in Kyiv, Ukraine, Thursday, April 25, 2024. (AP Photo/Francisco Seco)

Ukrainian young acting student Gleb Batonskiy plays piano in a public park in Kyiv, Ukraine, Thursday, April 25, 2024. (AP Photo/Francisco Seco)

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