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Facebook slashes price, size of Portal video call gadget

Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes.

A smaller version will now cost $129 and will come with an 8 inch display. A larger version with a 10 inch display will cost $179.

A new screenless Portal device that attaches to a television set will be $149.

In this photo taken Tuesday, Sept. 17, 2019, product manager Bill Park demonstrates Facebook Portal TV during an event in San Francisco. Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes. A smaller version will now cost $129 and have an 8 inch display. A larger version will cost $179 and have a 10 inch display. (AP PhotoEric Risberg)

Last year's models were bigger and cost more — $199 for a 10.1 inch display and $349 for at 15.6 inch screen.

Facebook isn't saying how many Portals it's sold since it launched the first models last fall. It remains unclear how many people want a Facebook-branded smart camera in their homes, given the company's history of privacy problems .

Facebook executives unveiled the new gadget at a small event in San Francisco this week. In addition to losing a few inches, Portal has been redesigned to look less like a space-age gadget and more like a picture frame.

In this photo taken Tuesday, Sept. 17, 2019, product manager Bill Lee demonstrates the new Facebook Portal during an event in San Francisco. At right is the Portal Mini. Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes. A smaller version will now cost $129 and have an 8 inch display. A larger version will cost $179 and have a 10 inch display. (AP PhotoEric Risberg)

The product is also launching in more countries and will work with WhatsApp to make video calls, in addition to Facebook's Messenger app. And will now stream Amazon Prime videos.

Facebook has tried to assuage privacy concerns with the Portal. The service will not show ads, but "we are using Facebook's infrastructure, so some data may inform ads on Facebook," said Andrew "Boz" Bosworth, vice president of virtual reality and augmented reality. "But that's not the point of it, it's not something that is going to be material to Facebook."

For instance, if someone makes a lot of video calls on Portal, they might see ads for video calling devices elsewhere. But Facebook says it doesn't use the content of the calls for ad targeting, though Bosworth declined to commit to never doing so in the future.

In this photo taken Tuesday, Sept. 17, 2019, product manager Bill Park demonstrates Facebook Portal TV during an event in San Francisco. Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes. (AP PhotoEric Risberg)

The Portal and the Portal Mini go on sale Oct. 15; the screenless version ships on Nov. 5.

In this photo taken Tuesday, Sept. 17, 2019, new Facebook Portal products are displayed during an event in San Francisco. From left is the Portal, the Portal mini and Portal TV. Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes. (AP PhotoEric Risberg)

In this photo taken Tuesday, Sept. 17, 2019, new Facebook Portal products are displayed during an event in San Francisco. Facebook is slashing the price and the size of the Portal, its screen and camera-equipped gadget for making video calls with friends and family as it attempts to get the device into more homes. A smaller version will now cost $129 and have an 8 inch display. A larger version will cost $179 and have a 10 inch display. (AP PhotoEric Risberg)