Beyoncé is bringing her fans of color to country music. Will they be welcomed in?

NEW YORK (AP) — Dusty, worn boots. Horses lapping up water. Sweat dripping from the foreheads of every shade of Black skin as country classics blare through giant speakers. These moments are frequently recreated during Tayhlor Coleman’s family gatherings at their central Texas ranch. For her, Beyoncé's country album, “Act II: Cowboy Carter,” was the granting of an unlikely wish.

“There is something to be said about the biggest artist in the world coming home to the genre that... we all kind of love but never really felt welcome into — it’s really hard to put that to words,” said the 35-year-old native of Houston’s Third Ward, the same area Beyoncé lived in as a child. Loving artists like Miranda Lambert and Shania Twain, Coleman hoped this moment would come. “I was praying then that one day she would make a country album…Beyoncé is more country than a lot of people making country music today.”

Beyoncé's latest project is not only No. 1 on the Billboard 200 for the second consecutive week, but she became the first Black woman to top Billboard's country album chart.

“There’s nothing that that girl can’t do….that’s inspiring to me,” said country superstar Lainey Wilson, who took home the country album Grammy in February. “I’m excited to see the fans that didn’t know they liked country music find out that maybe they like it a little bit.”

Beyoncé's steamrolling into country music – and her motivation behind it — has reignited discussions about the genre's origins and its diversity. But with increased interest from Beyoncé’s fans at a fever pitch, is Nashville prepared and willing to welcome them in? And will these new listeners of color and others curious about the hoopla stay or will their interest in the genre wane?

“I will be honest with you: I think that it’s a Beyoncé thing. I don’t know that it’s a country music happening because that would mean the industry would have to do something…I think it’s one of those cultural moments for Black people, specifically Black women,” said country artist Rissi Palmer, host of the Apple Music radio show Color Me Country which has created a centralized community where fans of color can enjoy the genre.

“It’s really funny to me to see a lot of country radio programmers trying to take credit for what just happened with Beyoncé. That wasn’t country radio…that was her power, her money and…the acknowledgment of her brand. The fandom did that," Palmer said.

Tanner Davenport, co-director of Black Opry — and proud BeyHive member — worries the massive achievements of “Cowboy Carter” could have unintended consequences, such as country music executives not feeling an urgency to platform existing and future Black artists. Black Opry was founded by Holly G in April 2021, as she examined her relationship with the genre during the social justice movement sparked by the murder of George Floyd. The organization aims to amplify Black voices in country, Americana, blues and folk music.

“Once ‘Act II’ has ran its course and gone away, there are going to be programmers... looking back at this moment and saying, ’We’ve already done this. We’ve given a Black woman a No. 1,” said Davenport. “If they can really start to dial into the audience a bit more, I think they can start to see progress within this and capitalize on this moment because I think there’s a huge undermining of the Black dollar and how far it can go.”

Reyna Roberts’ parents filled their house with music. Roberts, a rising country artist featured on “Cowboy Carter” with vocal credits on “Blackbiird” and “Tyrant,” said some questioned her musical aspirations.

“People are always so surprised. But I’m like my parents played country, they played trap, they played rock, they played classical, they played blues...Anything that I’m creating is all truly authentic,” said Roberts, who hit a career breakthrough in 2020 after shout-outs from superstar Carrie Underwood and Mickey Guyton, who in 2021 became the first Black woman to co-host the Academy of Country Music Awards. ( Charley Pride, who died in 2020, was the first Black co-host of the CMA Awards in 1975.)

Roberts is part of a new generation of artists, like Shaboozey, Tanner Adell and Willie Jones, who are fusing country with other genres like hip-hop.

While Wilson, one of the biggest artists in the genre, hopes some Queen Bey fans will explore country, a significant percentage of Black listeners already exists. A 2021 Country Music Association self-commissioned study, “Country Music’s Multicultural Opportunity,” examining potential audience expansion opportunities, revealed that 26% of Black respondents said they listen weekly.

"I don’t think they have gotten to the point where they feel as safe to be at country shows… the broad listenership in country music is going to be reflected in the streaming world,” said Davenport. He says the Black Opry is strategizing ways to capitalize on Beyoncé's momentum so curious fans can find spaces “where they can exist and not feel threatened.”

Safety and feeling comfortable in a country music environment is often on the minds of Black country musicgoers. Davenport was in the audience during Beyoncé’s 2016 CMA performance with The Chicks which sparked a much-documented racist online backlash, and is widely believed to be the genesis for “Cowboy Carter" with the superstar expressing in an Instagram post, “I did not feel welcomed.”

During the performance, Davenport says a woman near him yelled, “’They need to get that Black b---- off stage,” adding, “I started to realize, OK, this is truly a space in which I don’t feel comfortable in, and I don’t feel safe in.”

That same CMA multicultural study found that 20% of concert attendees of color experienced racial profiling or harassment. The polling also included non-country music listeners, and up to 31% of that segment noted that they don’t listen because they “wouldn’t be safe/comfortable at live events.”

Monica Wisdom understands.

In the early ‘90s, the St. Louis native attended a concert by one of her favorite artists, Reba McEntire. Wisdom, 55, says McEntire’s performance was on fire, but the atmosphere and crowd were ice cold.

“They were very unwelcoming...You saw the eye rolls and you heard the comments and the whispers, like, ’What are you doing here?'" recalled Wisdom, the founder of Black Women Amplified, a women’s empowerment group. “I said if this is what country music is, I don’t want any parts of it. So, I stopped listening to it.”

And Wisdom hasn't attended a country music concert since.

While popular artists like Wilson, the legendary Dolly Parton, Maren Morris, Jason Isbell and more have publicly voiced the need for inclusion, their allyship can sometimes be overshadowed. In 2021, Morgan Wallen, then already a huge star, was caught on camera using the N-word as his “Dangerous: The Double Album” record sat at No. 1 on the Billboard 200 for three consecutive weeks. Although there were repercussions, many fans rallied around him boosting his popularity. Jason Aldean's “Try That in a Small Town” also experienced a surge last year as the music video swirled in controversy.

“That’s the problem that the industry has in trying to retain and foster a real Black country audience,” said Palmer, whose first meetings with major labels in the early 2000s were sight-unseen due to her team's concerns that her race might present an obstacle. In 2007, Palmer became the first Black woman in 20 years to reach Billboard’s Hot Country Songs chart with “Country Girl.” She remembers performing at shows with Confederate flags in the crowd but singing anyway as a form of resistance. Concerns from music labels included her hairstyle and even the ethnicity of her love interests in music videos.

Palmer says the perception of racism is a "hard connotation to overcome, and you have to do a lot of work. You have to do a lot of answering for that and possibly asking for forgiveness...I don’t know that the industry is prepared to do that.”

“I do think that there is this sense that country music is white music,” said Coleman, who didn’t always express her love for country music as a teen. “It was not cool to be country...for the longest time, especially growing up, I was trying to fit in with everybody else. ” It's a sentiment many Black fans have echoed, including Palmer.

The genre might not seem relatable to fans of color because they don’t see themselves. In the CMA multicultural study, respondents noted feeling that country music isn’t interested in attracting them and not seeing enough Black, Latino or Asian artists.

“It’s hard to be in a space if you don’t see a representation of yourself,” said the 26-year-old Roberts, whose song “Louisiana” was inspired by Beyoncé’s “Daddy Lessons.” “My mindset was even though I don’t see representation, I will make sure that there’s representation.”

In a frequently cited 2021 study published by Jada Watson, a University of Ottawa musicologist, data revealed artists of color received just 1.5% of country radio airplay between 2002-2020. During that period, with nearly 15,000 songs played within the format, only three of the 13 Black artists were women. No songs by Black women reached the top 20 on country radio charts.

“There’s so much unloving in the world of Black people, especially Black women, that you have to find the spots where you’re loved,” said Wisdom, who grew up loving Parton and Kenny Rogers and watching McEntire’s “Reba” TV sitcom. “I didn’t find that in country music.”

Fans and experts seem to agree that Beyoncé has created an education on Black country trailblazers like Linda Martell and Rhiannon Giddens, and is providing an immeasurable amount of attention toward existing artists.

“It’s really great for them…The rising tide lifts all boats,” said iconic singer Wynonna Judd, who mentors several established and rising Black female singers. “What I think of professionally is how this has to be a blessing to so many women in the business that are… wanting to be heard.”

Before “Cowboy Carter” officially announced featured musicians, searches, streams and social media impressions rose exponentially for many current Black country artists such as Roberts, Guyton, Adell, Tiera Kennedy, Brittney Spencer, Shaboozey and others due to media stories and curiosity. Since the album has dropped, the numbers have risen even more.

“The fact that Beyoncé has been able to create this conversation for more people to be included in this space and talked about, it’s been really cool,” said Shaboozey, who's featured on “Spaghettii” and “Sweet Honey Buckin.’” “To see her just kind of coming in here has been honestly beneficial to me and plenty of other artists.”

But Davenport, who noted the Black Opry will honor pioneering songwriter Alice Randall for the organization’s anniversary this month, says while country is more diverse, progress has been too incremental, and Nashville hasn’t made good on promises made following the social justice uprising.

“I don’t think things are going to change overnight... at this point now, it feels like a repeat of what happened in 2021 after George Floyd was murdered,” said Davenport, referring to the current backlash against diversity and inclusion efforts. "There’s been no progress. I mean, you can see it on the charts. You can see it on the (festival) lineups.” While fans say country music has a lot to fix, they realize they have to do their part.

“Fans, though, have to take a responsibility and support the artists,” said Wisdom, whose love for country music was rekindled after watching the Peabody-award winning series “High on the Hog: How African American Cuisine Transformed America,” which featured a Black cowboys episode. “We have to go to these shows, we have to buy their music."

The scope of Beyoncé’s country music impact might not be realized for years, but there’s an optimism that the curiosity about Black country artists will continue.

“I hope that when Beyoncé moves on to ‘Act III’ that some of the people are going to stay... There are women that we stand on the shoulders of, and I want to make sure that we acknowledge all of them,” said Palmer, whose Color Me Country Artist Grant fund provides micro grants to artists of color pursuing careers in country, Americana and roots music. “I’m glad everyone is excited about Beyoncé. I’m glad that she’s having the milestones that she’s having — all of that. Also, just remember there were people that were here before.”

Despite Beyoncé never explicitly saying so, many fans believe “Cowboy Carter” — as well as her previous album, the dance-themed “Renaissance” — are meant to reclaim genres whose foundations are rooted in Black culture. But with the passage of time, along with systemic inequalities, is reclamation even possible?

Associated Press journalist Leslie Ambriz in Los Angeles contributed reporting.

Follow Associated Press journalist Gary Gerard Hamilton at @GaryGHamilton on all his social media platforms.

FILE - Wynonna Judd performs at the Paramount Arts Center in Ashland, Ky., Friday, Jan. 16, 2015. With the release of "Act II: Cowboy Carter,'' Beyoncé has reignited discussions about the genre’s origins and its diversity. (Kevin Goldy/The Daily Independent via AP)

FILE - Lainey Wilson poses in the press room with the award for best country album for "Bell Bottom Country" during the 66th annual Grammy Awards on Sunday, Feb. 4, 2024, in Los Angeles. With the release of "Act II: Cowboy Carter,'' Beyoncé has reignited discussions about the genre’s origins and its diversity. (Photo by Richard Shotwell/Invision/AP, File)

FILE - Rissi Palmer arrives at the CMT Music Awards, April 11, 2022, at the Municipal Auditorium in Nashville, Tenn. With the release of "Act II: Cowboy Carter,'' Beyoncé has reignited discussions about the genre’s origins and its diversity. (AP Photo/John Amis, File)

FILE - Reyna Roberts arrives at the CMT Music Awards, April 11, 2022, at the Municipal Auditorium in Nashville, Tenn. With the release of "Act II: Cowboy Carter,'' Beyoncé has reignited discussions about the genre’s origins and its diversity. (AP Photo/John Amis, File)

FILE - Beyoncé performs at the Wolstein Center, Nov. 4, 2016, in Cleveland, Ohio. With the release of "Act II: Cowboy Carter,'' Beyoncé has reignited discussions about the genre’s origins and its diversity. (AP Photo/Andrew Harnik, File)

New York City Mayor Eric Adams says about 300 people were arrested in police crackdowns on pro-Palestinian protests at Columbia University and City College.

Adams, a Democrat who was formerly a police captain, insisted that while the people who entered Columbia’s Hamilton Hall included students, “It was led by individuals who were not affiliated with the university.”

“There is a movement to radicalize young people. And I’m not going to wait until it is done to acknowledge the existence of it,” Adams said Wednesday morning.

Currently:

— Police clear pro-Palestinian protesters from Columbia University while clashes break out at UCLA

— Student protesters reach a deal with Northwestern University that sparks criticism from all sides

— Trump’s comparison of student protests to Jan. 6 is part of effort to downplay Capitol attack

Here's the latest:

Police were removing an encampment of pro-Palestinian protesters at the University of Wisconsin’s Madison campus and have taken away several protesters.

Several police officers arrived at the encampment on the campus’ Library Mall around 7 a.m. Wednesday and played a recorded message on a loop saying it was a final warning and that protesters were in violation of university code, WISC-TV reported.

About 20 minutes later, nearly 60 police officers, some with riot shields, arrived and began removing tents and other items, the station reported.

Video from WISC-TV showed police with riot shields pushing against protesters and the protesters pushing back while chanting slogans, including “Free Free Palestine.” The station said that at least 10 protesters were taken away by police with their hands zip-tied by officers.

Police later removed some tents that had remained at the encampment, but about 30 protesters surrounded another tent to prevent officers from reaching it.

Campus leaders and police warned students last week to comply with state law and university rules, which prohibit unauthorized camping on campus. But on Monday, several hundred protesters gathered on the Mall, located between Memorial Library and the Wisconsin Historical Society, and established an encampment, the Wisconsin State Journal reported.

New York City Mayor Eric Adams said in an appearance on on “CBS Mornings” on Wednesday that police had identified organizations and individuals who weren’t university students, but professional agitators.

“Once I became aware of the outside agitators who were part of this operation, as Columbia mentioned in their letter and their request with the New York City Police Department, it was clear we had to take appropriate actions when our intelligence division identified those who were professionals, well trained,” Adams said.

Adams and the NYPD made similar claims before the arrests that the protest had been co-opted by outside agitators, though did not provide specific evidence to back up that contention. While people involved in the Columbia demonstrations acknowledge that some people not part of the college community have participated, they forcefully dispute the idea that outsiders were driving or unduly influencing the protests.

Adams pointed to protesters breaking into Hamilton Hall at Columbia University, saying some of the tactics and methods have been used across the globe.

“And we understood how really dangerous this situation had become,” Adams said, noting they made sure that a minimum amount of force was used to “eradicate the problem” at City University of New York and Columbia.

When there’s an analysis of those arrested, Adams said a substantial number of them won’t be City University of New York or Columbia students.

Adams said he understands the power of protests, but they have to make sure they don’t turn violent. Breaking into Hamilton Hall was not protesting, “that was committing a crime,” he said.

New York City Mayor Eric Adams said on MSNBC’s “Morning Joe” on Wednesday that police had to move in to Columbia University’s Hamilton Hall “for the safety of those children.”

He blamed outside agitators for the building takeover.

“There are people who are harmful and they’re trying to radicalize our children and we cannot ignore this,” Adams said.

The NYPD’s deputy commissioner for public information, Tarik Sheppard, who appeared with the mayor, held up a heavy chain.

“This is not what students bring to school,” Sheppard said. “This is what we encountered on every door inside Hamilton Hall.”

Sheppard said 40 to 50 people were arrested at Hamilton Hall with no injuries. Adams said they will face charges including burglary, trespassing and criminal mischief, while those who were arrested outside the building will be face less serious charges.

Six people have been arrested and suspensions have been issued to seven students who participated in demonstrations at Tulane University, the school in New Orleans said in a message to the university community early Wednesday. One more suspension was pending, officials said.

The university was also looking into reports of university employees participating in the demonstration.

“We value free speech and have supported numerous lawful demonstrations throughout this year,” the university said in the statement. “But we remain opposed to trespassing, hate speech, antisemitism and bias against religious or ethnic groups.”

Four buildings on campus would remain closed Wednesday as the demonstration continued, with classes scheduled in those buildings going remote, officials said.

When several dozen protesters camped in about a dozen small tents on a grassy area near an administration building Monday, police “moved in immediately to attempt to stop the encampment,” the administration said Tuesday. There were arrests and students were suspended after a confrontation with police Monday and the Students for a Democratic Society organization also was suspended, the university said.

Dueling groups of protesters clashed Wednesday at the University of California, Los Angeles, grappling in fistfights and shoving, kicking and using sticks to beat one another.

Hours earlier, police carrying riot shields burst into a building at Columbia University that pro-Palestinian protesters took over and broke up a demonstration that had paralyzed the school while inspiring others.

After a couple of hours of scuffles between pro-Palestinian and pro-Israeli demonstrators at UCLA, police wearing helmets and face shields formed lines and slowly separated the groups. That appeared to quell the violence.

Police have swept through campuses across the U.S. over the last two weeks in response to protests calling on universities to stop doing business with Israel or companies that support the war in Gaza. There have been confrontations and more than 1,000 arrests. In rarer instances, university officials and protest leaders struck agreements to restrict the disruption to campus life and upcoming commencement ceremonies.

Fireworks erupt as demonstrators clash at a pro-Palestinian encampment at UCLA late Tuesday, April 30, 2024, in Los Angeles. Dueling groups of protesters have clashed at the University of California, Los Angeles, grappling in fistfights and shoving, kicking and using sticks to beat one another. (AP Photo/Ethan Swope)

Demonstrators clash at a pro-Palestinian encampment at UCLA early Wednesday, May 1, 2024, in Los Angeles. Dueling groups of protesters have clashed at the University of California, Los Angeles, grappling in fistfights and shoving, kicking and using sticks to beat one another. (AP Photo/Ethan Swope)

A person looks out as demonstrators clash at a pro-Palestinian encampment at UCLA early Wednesday, May 1, 2024, in Los Angeles. Dueling groups of protesters have clashed at the University of California, Los Angeles, grappling in fistfights and shoving, kicking and using sticks to beat one another. (AP Photo/Ethan Swope)

Demonstrators clash at a pro-Palestinian encampment at UCLA early Wednesday, May 1, 2024, in Los Angeles. Dueling groups of protesters have clashed at the University of California, Los Angeles, grappling in fistfights and shoving, kicking and using sticks to beat one another. (AP Photo/Ethan Swope)

Officers with the New York Police Department arrest pro-Palestinian protesters at Columbia University, Tuesday, April 30, 2024, in New York. The protesters had seized the administration building, known as Hamilton Hall, more than 20 hours earlier in a major escalation as demonstrations against the Israel-Hamas war spread on college campuses nationwide. (Marco Postigo Storel via AP)

Officers with the New York Police Department arrest Pro-Palestinian protesters at Columbia University, Tuesday, April 30, 2024, in New York. The protesters had seized the administration building, known as Hamilton Hall, more than 20 hours earlier in a major escalation as demonstrations against the Israel-Hamas war spread on college campuses nationwide. (Marco Postigo Storel via AP)

Officers with the New York Police Department raid the encampment by pro-Palestinian protesters at Columbia University on Tuesday, April 30, 2024, in New York. The protesters had seized the administration building, known as Hamilton Hall, more than 20 hours earlier in a major escalation as demonstrations against the Israel-Hamas war spread on college campuses nationwide. (Marco Postigo Storel via AP)

Officers with the New York Police Department raid the encampment by pro-Palestinian protesters at Columbia University, Tuesday, April 30, 2024, in New York. The protesters had seized the administration building, known as Hamilton Hall, more than 20 hours earlier in a major escalation as demonstrations against the Israel-Hamas war spread on college campuses nationwide. (Marco Postigo Storel via AP)

Pro-Palestianian protesters gather near a main gate at Columbia University in New York, Tuesday, April 30, 2024, just before New York City police officers cleared the area after a building was taken over by protesters earlier in the day. The building and a tent encampment were cleared during the operation. (AP Photo/Craig Ruttle)