MONTEVIDEO, Uruguay, Aug. 12, 2024 /PRNewswire/ -- On August 5th, Lynk & Co embarked on a new chapter with its launch in Uruguay, marking the brand's entry into Latin American markets and expanding its global reach. The strategic launch in Uruguay, timed with the TCR World Tour's local event, underscores the brand's commitment to delivering an unparalleled brand experience to local consumers and highlights its eagerness to establish a lasting presence in the region.
In collaboration with the renowned esteemed Grupo Fiancar, known for its market expertise and professional growth, Lynk & Co looks forward to achieving great success in Uruguay. The launch, coupled with the opening of the first showroom in Montevideo, introduced the classic SUV Lynk & Co 01, the performance-oriented sedan Lynk & Co 03+, the stylish and dynamic B-segment SUV Lynk & Co 06, and the luxurious flagship SUV Lynk & Co 09. At the event, VP JinJun Tian expressed his gratitude for the unwavering support of Grupo Fiancar, acknowledging their key roles in Lynk & Co's decision to enter Latin American markets through Uruguay. Urrutia, a special guest at the event, represented the Lynk & Co Cyan Racing team. The General Manager of Lynk & Co Uruguay remarked that the brand's recent racetrack victories and market launch signal a bright future for Lynk & Co in the region. Distributors from other Latin American countries where the brand plans to expand were also in attendance.
As Lynk & Co makes its debut in Latin America, it brings with it a global new premium brand valued as "More than a Car." Leveraging global resource integration and world-class modular architectures, Lynk & Co has made significant strides in its global operations since its establishment in 2016, having already reached the milestone of over one million consumers. With a robust network of 600+ channels worldwide, Lynk & Co continues to expand its influence in the international market. The brand's racing spirit, evident in its six world champions over five years and as the only team in TCR history to secure a "triple crown," was showcased at the recent TCR World Tour in Uruguay, where Lynk & Co achieved two wins in the finals.
Lynk & Co initiates its strategic expansion into Latin America, with Uruguay as the first stop. With plans to open more showrooms and offer a diverse range of products and premium services, as well as introduce the various lifestyles led and advocated by Lynk & Co to local consumers, the brand is set to solidify its position in Uruguay and broaden its reach across the region
About Lynk & Co:
Launched in 2016, Lynk & Co is created for the new generation of open urbanites. Lynk & Co is not just a new car brand but a new brand in the car industry. Born global, open, and connected, the brand aims to build an open platform connecting people, cars, and the world.
Contact:
lynkco.media@lynkco.com
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Lynk & Co Ignites the Latin American Market with a Spectacular Debut in Uruguay
Expanding communication services capability in the global B2B market
TOKYO, Sept. 20, 2024 /PRNewswire/ -- Ricoh Company, Ltd. today announced that it has concluded a memorandum of understanding (MOU) with LG Electronics (LG), a trusted partner offering innovative products and customized solutions for diverse industries worldwide, to collaborate on digital solutions for workplaces. Pairing Ricoh's communication services and LG's display products, this partnership will deliver B2B customers in the global market an elevated user experience and exceptional customer value. Through this partnership, Ricoh will further enhance its capability in the Workplace Experience domain, one of its growth areas, and it aims to be the top global audiovisual (AV) integrator.
Partnering with LG, Ricoh will strive to enhance its communication services in the Workplace Experience domain. Integration of high-quality devices such as signages and displays into Ricoh solutions will enrich Ricoh's product and service portfolio and achieve a stable global supply. In addition, the two companies will jointly drive associated sales and marketing efforts and explore new business opportunities as the partnership unfolds.
Takahiro Irisa, Senior Corporate Officer and President of Ricoh Digital Services and Paik Ki-Mun, Senior Vice President and Head of the Information Display Business Unit of LG Business Solutions Company, present the signed memorandum of understanding.
As its mid-term vision, Ricoh aims to provide consistent global services as a workplace services provider in the changing workplace. In the Workplace Experience domain, Ricoh provides solutions enabling seamless collaboration in offices and other workplaces where hybrid work has become commonplace, enhancing people's creativity. Ricoh empowers customers to focus on value adding, creative tasks and achieve organizational growth through its integrated solution propositions of hardware, software, and managed services that comfortably utilize them.
"The pairing of Ricoh's office solutions with LG's advanced display products will deliver impressive value to customers and further establish LG as one of the most trusted providers of integrated solutions in the B2B market," said Paik Ki-Mun, Senior Vice President and Head of the Information Display Business Unit of LG Business Solutions Company. "LG will continue to pursue strategic partnerships with innovative global companies to create customized solutions for today's business environment."
Takahiro Irisa, Senior Corporate Officer and President of Ricoh Digital Services Business Unit, Ricoh Company, Ltd. said "We firmly believe that this global strategic partnership with LG will accelerate Ricoh's Workplace Experience business. Through the synergy between LG's advanced display products and Ricoh's communication services, we will continue to offer optimal workplace to our customers as a workplace services provider. Ricoh will continue to execute strategic partnerships to empower our customers to achieve fulfilment through work."
| About Ricoh |
Ricoh is a leading provider of integrated digital services and print and imaging solutions designed to support the digital transformation of workplaces, workspaces and optimise business performance.
Headquartered in Tokyo, Ricoh's global operation reaches customers in approximately 200 countries and regions, supported by cultivated knowledge, technologies, and organisational capabilities nurtured over its 85-year history. In the financial year ended March 2024, Ricoh Group had worldwide sales of 2,348 billion yen (approx. 15.5 billion USD).
It is Ricoh's mission and vision to empower individuals to find 'Fulfillment through Work' by understanding and transforming how people work so we can unleash their potential and creativity to realise a sustainable future.
For further information, please visit www.ricoh.com
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** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Ricoh and LG Announce Global Partnership to Enhance Workplace Experience Solutions
