SEOUL, South Korea, Sept. 13, 2024 /PRNewswire/ -- Wincube, a leading provider of digital gift card solutions in South Korea, is excited to announce the launch of ToastyCard in the U.S. market. ToastyCard is a state-of-the-art platform designed to simplify and enhance the distribution of digital gift cards for corporate gifting on a global scale.
ToastyCard offers a seamless experience through its user-friendly, self-serve portal, allowing businesses to easily manage the entire gift card process. From ordering and sending to tracking and monitoring, ToastyCard makes it simple to handle large volumes of digital gift cards. The platform includes advanced features for tracking delivery status, resending undelivered cards, and processing partial refunds for unused cards past their expiration date.
A highlight of ToastyCard is the Toasty Choice Card, which offers an extraordinary level of flexibility. Recipients can select from over 30,000 products, including renowned brands like Amazon, Apple, and Visa. This extensive choice ensures that employees receive gifts tailored to their personal preferences, enhancing the impact of corporate recognition programs.
Through strategic partnerships with leading global gift card providers, ToastyCard offers an extensive range of options, enabling companies to reward their employees with confidence and variety.
Sungpil Kim, CEO of Wincube Marketing, stated, "ToastyCard represents our commitment to innovation and excellence in corporate gifting. We are dedicated to continuously updating our platform to meet the evolving needs of businesses and employees around the globe. We look forward to helping organizations streamline their employee recognition programs and make corporate gifting simpler and more impactful."
For more information about ToastyCard, please visit [www.toastycard.com].
About Wincube Marketing
Wincube Marketing is a trailblazer in digital gift card commerce in South Korea, known for being an early leader in the industry. Wincube specializes in providing corporate solutions for bulk digital gift card distribution, making it effortless for businesses to use these gift cards for incentives, loyalty rewards, and gifts for employees and customers.
As the pioneers of the digital card gifting model, Wincube has formed key partnerships with major platforms in South Korea. The company exclusively operates the gift shops for KAKAOTALK, Naver BAND, and LINE—some of the country's most popular mobile messaging apps.
Its product suite, including Giftshop, Pintle, GLOEV, and API integration, is designed to deliver outstanding business performance and enhance corporate gifting and rewards strategies.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Wincube Launches ToastyCard: The Ultimate Global Digital Gift Card Solution for Employee Recognition
DUBAI, UAE, Oct. 8, 2024 /PRNewswire/ -- Ben Zhou, co-founder and CEO of Bybit, shared his candid views on crypto compliance, sensible AI deployments, and new growth drivers at TOKEN2049. Sharing the main stage with panelists from other leading exchanges, Ben addressed the growing pains of mainstreaming exchanges, and how they are adapting to meet increasing regulatory requirements at the annual premier crypto event, attended by over 30,000 participants and amplifying leading voices in the blockchain and crypto economy.
Advance Compliance: A Necessary Luxury
"Compliance is not cheap, but the penalties are more expensive. And it comes with not just monetary but also other consequences," Ben Zhou, co-founder and CEO of Bybit remarked.
Steering the world's second-largest cryptocurrency exchange by trading volume, Ben Zhou admitted Bybit was on the same learning curve as other major exchanges.
"We are not the first ones, and we have the opportunities to learn and adapt the business," he said about the rapid changes in the compliance landscape, acknowledging that all exchanges including Bybit are ramping up their compliance efforts.
Only a year ago, exchanges used to place an amount limit on compliance checks; but Bybit has been taking a prudent approach of standardizing compliance and safety checks on practically transaction of any amount, after witnessing "what had happened in the industry," he disclosed.
Compliance overhead has increased accordingly. "The operations are getting a lot heavier with a lot more manpower," he said, adding that third-party tools such as Chainalysis have been useful in improving due diligence and KYC, adding costs but also efficiency.
At the time of writing, a team of over 50 risk experts operate Bybit's AI-enhanced risk engine alongside a growing legal and compliance function comprising compliance officers of various specialities and in-house counsel.
Ben also took pride in crypto's contribution to improving compliance practices and raised the bar to make it harder for rogue actors to bypass sanctions. "In our industry, we have revolutionized how compliance has been done. For instance, someone trying to access our platform from a sanctioned address would be identified within minutes and the address would be blocked. The industry is revolutionizing the old ways of doing things in compliance," he said.
Incorporating AI Tools and Finding Growth
Bybit takes a "slightly different approach" to AI and recognizes the gap between the native interfaces and users' demands.
"We don't like to use APIs because retail users don't understand them. Instead, we think about the user experience when they interact with exchanges: we use AI to make it a little easier with automation," he explains.
In the fast-moving world of crypto, users seek not Wikipedia-style explanations of a newly listed token, but hard data and community feedback. Bybit uses AI as a co-pilot to produce a timely summary to break down data points and guide users doing their research to analysis, project background, and social noise. "Basically we look at which part of the process is mundane, and try to streamline it," he said of the way Bybit deploys AI.
Ben also revealed the geography of growth as crypto continues to serve as a driver for financial inclusion. He commented on the fast-growing TON ecosystem and play-to-earn games, drawing in diverse user groups from Africa, India to parts of Eastern Europe, mapping out a new trend of onboarding users from emerging economies.
Crypto offers an engaging way to empower these communities, he said, where traditional financial infrastructure may fall short for retail users.
Themed "Exchanges at the Helm: Driving Crypto from Niche to Mainstream", the panel was moderated by Michael Casey, Chairman of the Decentralized AI Society featuring prominent speakers including Ben Zhou at Bybit, Gracy Chen at Bitget, Vivien Lin at BingX, Sonia Shaw at Coin W and Alicia Kao at KuCoin.
#Bybit / #TheCryptoArk / #TOKEN2049
About Bybit
Bybit is one of the world's top three crypto exchanges by trading volume with 50 million users. Established in 2018, it offers a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One's reigning Constructors' and Drivers' champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press.
For media inquiries, please contact: media@bybit.com
For more information, please visit: https://www.bybit.com
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** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Trends in Focus: Ben Zhou Highlights Compliance, Growth, and AI in Crypto
