JAKARTA, Indonesia, Nov. 11, 2024 /PRNewswire/ -- Indonesian financial technology startup JULO continues to push boundaries in financial innovation with the launch of JULO Poin, a rewards program that delivers credit card-like perks to a broader audience through its accessible digital platform. This latest breakthrough aligns with JULO's mission to democratize credit access in Indonesia, where credit card penetration remains low at just 6%. This initiative also builds on JULO's unique positioning of a single limit for multiple uses, providing users with flexible, forever-available credit that mirrors the convenience of a credit card.
Beyond enhancing the user experience, JULO Poin is a key driver of loyalty, which is crucial in the financial sector, especially for JULO, where 80% of its portfolio consists of repeat users. With a simple and transparent 1 Poin = 1 Indonesian Rupiah model, JULO Poin turns every transaction into a rewarding experience, making it easy for users to track and maximize their benefits. Staying true to JULO's mission to promote financial literacy, the program also incentivizes responsible credit behavior by rewarding early and timely repayments.
Users can redeem points to reduce their installment payments or convert them into e-wallet balances and mobile phone top-ups. This option aligns with the growing preference for e-wallets among Indonesian consumers, with 84% favoring e-wallet payment methods for online purchases, according to the 2023 Indonesian e-Commerce Consumer Behavior Report. With 106.9 million e-wallet users nationwide, JULO Poin caters directly to the needs of today's digital-savvy consumers with a host of point earn and point burn options.
In the first three months following JULO Poin's launch in July 2024, around 61% of active users are already actively participating in the program. In September 2024 alone, 100,000 users visited JULO Poin loyalty page, drawn by the program's hassle-free, single-click redemption feature that makes claiming rewards effortless and appealing.
Nimish Dwivedi, Chief Business Officer of JULO said, "As a financial inclusion provider our aim is to make every click , every swipe and every interaction rewarding and fun to build a long term relationship with our valued customers."
"JULO Poin is powered by a custom-build system that offers a never-ending range of earn and burn options on a real time basis. The underlying infrastructure ensures a fast process and high levels of security," added Manoj Awasthi, Chief Technology Officer of JULO.
This excitement is echoed by JULO user Agus Kristianto, who shared that he prefers JULO Poin over similar rewards programs on other platforms. "It's so easy to earn points, and it makes transactions more fun. So far, I've earned 355,991 points and will definitely do more transactions to get even more rewards. The points are so easy to redeem, and I can win even more rewards on top of the points, like a new gadget, cashback, and other grand prizes."
JULO Virtual Credit Card currently serves over 2 million users in Indonesia. With a high credit limit of up to USD 3,500, JULO facilitates both cash and non-cash transactions, including e-wallet top-ups, utility payments, e-commerce purchases, as well as education and healthcare expenses. This establishes JULO as a leader in the fintech landscape, offering greater convenience and flexibility compared to other traditional cash loans and Buy Now, Pay Later (BNPL) solutions in Indonesia.
About JULO
About JULO (PT JULO Teknologi Finansial)
JULO is an Indonesian leading fintech company that is revolutionizing access to ï¬nancial products for millions of emerging consumers in Indonesia. Facilitating improved and practical digital credit access, financial empowerment has been the focus of JULO to improve the life quality of every Indonesian. The company is one of the first to develop a digital data-driven credit underwriting and risk assessment platform to process consumer credit applications and determine their creditworthiness using its mobile app.
Founded in 2016, JULO has expanded nationwide. JULO is based in Jakarta and is backed by leading investors including Credit Saison, Skystar Capital, Saratoga Investama, East Ventures, Quona Capital, Central Capital Ventura, MDI Ventures, Gobi Partners and others. JULO has been officially licensed as the provider under OJK circulation No KEP-16/D.05/2020 on 19 May 2020. Since then, JULO has been supercharged with rounds of funding to expand its services in providing accessible digital credit service across Indonesia.
JULO has been downloaded more than 10 million times and has facilitated credit access to more than 2 million customers. Our commitment and contribution to the society, business ecosystem and the business landscape have been recognized with numerous awards and recognitions. JULO has won several awards namely; Winner of Indonesia Fintech Festival (2016), Winner of UN Fintech Challenge (2018), Winner of Inclusive Fintech 50 (2019), Gold Winner of Marketing Excellence Awards Indonesia 2023 - Excellence in Brand Awareness, Asian Banking & Finance (ABF) Retail Banking Awards 2024, and Asia FinTech Awards 2024.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
JULO Launches Unique Loyalty Program to Enrich Virtual Credit Card Proposition
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- Resumes services to Fukuoka, Japan from September 2026 after nearly two decades
- Expands China footprint with new direct services to Shenzhen and Changsha, commencing July 2026
- "MAG Arena" showcases Asia's Largest Airline Pavilion at MATTA Fair 2026, featuring the region's premier sports partnership activation by an airline
- Increases frequencies across ASEAN, South Asia, Australia and New Zealand and Europe to further strengthen global connectivity
SINGAPORE, April 5, 2026 /PRNewswire/ -- Malaysia Airlines is significantly expanding its East Asia footprint with the return of direct flights to Fukuoka, Japan, and the launch of new services to Shenzhen and Changsha, China. Commencing between July and September 2026, these additions bring the airline's China network to nine key gateways and reinforce its commitment to providing greater travel flexibility across the region.
As part of this expansion, the airline will introduce new services between Kuala Lumpur and Shenzhen (SZX) and Changsha (CSX) in China, alongside the resumption of services to Fukuoka (FUK) in Japan, which the airline last operated in September 2006. With the launch of these destinations, Malaysia Airlines consolidates its presence across a total of nine strategic destinations in China, including Beijing (PKX), Shanghai (PVG), Guangzhou (CAN), Xiamen (XMN), Hong Kong (HKG), Taipei (TPE), and Chengdu Tianfu (TFU). Ticket sales for the new services commence today, supporting the growing travel demand and strengthening connectivity between Malaysia and these high-growth regional hubs.
Captain Nasaruddin A. Bakar, President and Group Chief Executive Officer of Malaysia Aviation Group (MAG), said, "This expansion reflects our strategic focus on scaling our presence in key growth markets across East Asia while cementing Kuala Lumpur's position as a key strategic gateway. Both Shenzhen and Changsha align perfectly with our network strategy, driven by robust demand across both business and leisure segments. The return to Fukuoka further enhances our network depth. As the only carrier operating direct flights on this route, we are proud to offer passengers a seamless non-stop experience that eliminates the need for transit. These developments demonstrate our ongoing commitment to optimising our network and delivering a more integrated travel experience for our customers."
Beyond the East Asia expansion, Malaysia Airlines is increasing flight frequencies across key routes namely Brisbane, Australia; Manila, Philippines and Colombo, Sri Lanka to meet rising demand while supporting growing tourism and trade links. In addition, the airline will operate ad-hoc Kuala Lumpur–London flights on 18 and 22 April 2026 to accommodate passengers affected by recent Middle Eastern carrier disruptions.
As the returning Official Airline Partner and Premier Sponsor of MATTA Fair 2026, MAG unveiled its most ambitious presence yet with the launch of the MAG Arena, recognised by both the Asia Records and ASEAN Records as Asia's Largest Airline Trade Pavilion at a consumer travel fair.
Spanning approximately 46,000 square feet, nearly three times the scale of its participation in September last year, the expanded pavilion transforms the MATTA Fair experience into a fully immersive destination showcasing curated experiences and next-generation travel technology that brings journeys to life before travellers even board the aircraft. Visitors will be able to explore destinations, discover travel innovations and experience the warmth of Malaysian Hospitality through interactive engagements designed to inspire their next journey.
In addition, the pavilion will host Asia's largest sports partnership activation by an airline, celebrating Malaysia Airlines' collaborations with global clubs like Manchester United and national sporting icons Datuk Azizulhasni Awang and others. The dedicated sports experience zone will allow football fans and travellers to engage with legends and their favourite sports personalities — reinforcing how sport and travel connect people across borders and generations.
Through the expansion of its network and increased flight frequencies, the airline continues to strengthen Kuala Lumpur's position as a key gateway to Asia and beyond, while supporting Malaysia's tourism ambitions under Visit Malaysia 2026 and advancing its journey towards becoming one of the world's Top 10 global airlines by 2030.
-ENDS-
New Routes
| Airline | Route | Frequency | Date Open for Sale | Inaugural Flight |
| Malaysia Airlines | Kuala Lumpur – Shenzhen (SZX) | 7x weekly (Mon-Sun) | 3 April 2026 | 1 July 2026 |
| Kuala Lumpur – Changsha (CSX) | 7x weekly (Mon-Sun) | 3 April 2026 | 8 July 2026 |
| Kuala Lumpur -Fukuoka (FUK) | 5x weekly (Mon, Wed, Fri, Sat, Sun) | 3 April 2026 | 2 Sept 2026 |
Malaysia Airlines' Additional Frequencies
| Region | Route | Frequency (Before Increase) | Frequency (After Increase) | Effective Date |
| Europe | KUL/London (LHR) | 14x weekly | 16x weekly | 18 & 22 Apr 2026 |
| Australia and New Zealand | KUL/Brisbane (BNE) vv | 5x weekly | 6x weekly 7x weekly | 16 Aug 2026 25 Oct 2026 |
| ASEAN | KUL/Manila (MNL) vv | 21x weekly | 28x weekly | 1 Jul 2026 |
| South Asia | KUL/Colombo (CMB) vv | 7x weekly | 8x weekly 9x weekly 10x weekly | 3 Apr 2026 3 May 2026 20 May 2026 |
About Malaysia Aviation Group
Malaysia Aviation Group (MAG) is a global aviation organisation comprising three core business portfolios: Airline Business, Loyalty & Travel Services, and Aviation Services.
The Airline Business portfolio serves global, domestic, and segmented markets through Malaysia Airlines – the national carrier; Firefly – the regional airline focused on connecting communities across Malaysia and ASEAN; and Amal by Malaysia Airlines – the leading one-stop pilgrimage travel solutions centre.
The Aviation Services portfolio offers a full suite of capabilities, comprising MAB Engineering, the maintenance, repair and overhaul services provider; MASkargo, the cargo and logistics solutions provider; AeroDarat Services, the ground handling services provider; MAG Culinary Solutions, overseeing all F&B-related strategies, operations and services across MAG; and MAB Academy, the centre of excellence for aviation and hospitality training.
The Loyalty & Travel Services portfolio delivers end-to-end travel solutions and loyalty programmes, strengthening MAG's core expertise in airline and aviation services. It includes Journify – an integrated digital platform offering travel and lifestyle experiences; Enrich – Malaysia Airlines' award-winning travel and lifestyle loyalty programme; and MHholidays – the Group's dedicated flight and hotel package platform.
With its clear business portfolios, MAG is committed to realising its vision of becoming Asia's Leading Travel and Aviation Services Group by delivering exceptional customer experiences, nurturing a culture that empowers its people, and ensuring sustainable, profitable growth.
For more information, visit www.malaysiaaviationgroup.com.my
Issued by Group Communications, Malaysia Aviation Group.
- Resumes services to Fukuoka, Japan from September 2026 after nearly two decades
- Expands China footprint with new direct services to Shenzhen and Changsha, commencing July 2026
- "MAG Arena" showcases Asia's Largest Airline Pavilion at MATTA Fair 2026, featuring the region's premier sports partnership activation by an airline
- Increases frequencies across ASEAN, South Asia, Australia and New Zealand and Europe to further strengthen global connectivity
SINGAPORE, April 5, 2026 /PRNewswire/ -- Malaysia Airlines is significantly expanding its East Asia footprint with the return of direct flights to Fukuoka, Japan, and the launch of new services to Shenzhen and Changsha, China. Commencing between July and September 2026, these additions bring the airline's China network to nine key gateways and reinforce its commitment to providing greater travel flexibility across the region.
As part of this expansion, the airline will introduce new services between Kuala Lumpur and Shenzhen (SZX) and Changsha (CSX) in China, alongside the resumption of services to Fukuoka (FUK) in Japan, which the airline last operated in September 2006. With the launch of these destinations, Malaysia Airlines consolidates its presence across a total of nine strategic destinations in China, including Beijing (PKX), Shanghai (PVG), Guangzhou (CAN), Xiamen (XMN), Hong Kong (HKG), Taipei (TPE), and Chengdu Tianfu (TFU). Ticket sales for the new services commence today, supporting the growing travel demand and strengthening connectivity between Malaysia and these high-growth regional hubs.
Captain Nasaruddin A. Bakar, President and Group Chief Executive Officer of Malaysia Aviation Group (MAG), said, "This expansion reflects our strategic focus on scaling our presence in key growth markets across East Asia while cementing Kuala Lumpur's position as a key strategic gateway. Both Shenzhen and Changsha align perfectly with our network strategy, driven by robust demand across both business and leisure segments. The return to Fukuoka further enhances our network depth. As the only carrier operating direct flights on this route, we are proud to offer passengers a seamless non-stop experience that eliminates the need for transit. These developments demonstrate our ongoing commitment to optimising our network and delivering a more integrated travel experience for our customers."
Beyond the East Asia expansion, Malaysia Airlines is increasing flight frequencies across key routes namely Brisbane, Australia; Manila, Philippines and Colombo, Sri Lanka to meet rising demand while supporting growing tourism and trade links. In addition, the airline will operate ad-hoc Kuala Lumpur–London flights on 18 and 22 April 2026 to accommodate passengers affected by recent Middle Eastern carrier disruptions.
As the returning Official Airline Partner and Premier Sponsor of MATTA Fair 2026, MAG unveiled its most ambitious presence yet with the launch of the MAG Arena, recognised by both the Asia Records and ASEAN Records as Asia's Largest Airline Trade Pavilion at a consumer travel fair.
Spanning approximately 46,000 square feet, nearly three times the scale of its participation in September last year, the expanded pavilion transforms the MATTA Fair experience into a fully immersive destination showcasing curated experiences and next-generation travel technology that brings journeys to life before travellers even board the aircraft. Visitors will be able to explore destinations, discover travel innovations and experience the warmth of Malaysian Hospitality through interactive engagements designed to inspire their next journey.
In addition, the pavilion will host Asia's largest sports partnership activation by an airline, celebrating Malaysia Airlines' collaborations with global clubs like Manchester United and national sporting icons Datuk Azizulhasni Awang and others. The dedicated sports experience zone will allow football fans and travellers to engage with legends and their favourite sports personalities — reinforcing how sport and travel connect people across borders and generations.
Through the expansion of its network and increased flight frequencies, the airline continues to strengthen Kuala Lumpur's position as a key gateway to Asia and beyond, while supporting Malaysia's tourism ambitions under Visit Malaysia 2026 and advancing its journey towards becoming one of the world's Top 10 global airlines by 2030.
-ENDS-
New Routes
Airline
Route
Frequency
Date Open for Sale
Inaugural Flight
Malaysia Airlines
Kuala Lumpur –
Shenzhen (SZX)
7x weekly
(Mon-Sun)
3 April 2026
1 July 2026
Kuala Lumpur –
Changsha (CSX)
7x weekly
(Mon-Sun)
3 April 2026
8 July 2026
Kuala Lumpur -Fukuoka (FUK)
5x weekly
(Mon, Wed, Fri, Sat, Sun)
3 April 2026
2 Sept 2026
Malaysia Airlines' Additional Frequencies
| Region | Route | Frequency (Before Increase) | Frequency (After Increase) | Effective Date |
| Europe | KUL/London (LHR) | 14x weekly | 16x weekly | 18 & 22 Apr 2026 |
| Australia and New Zealand | KUL/Brisbane (BNE) vv | 5x weekly | 6x weekly 7x weekly | 16 Aug 2026 25 Oct 2026 |
| ASEAN | KUL/Manila (MNL) vv | 21x weekly | 28x weekly | 1 Jul 2026 |
| South Asia | KUL/Colombo (CMB) vv | 7x weekly | 8x weekly 9x weekly 10x weekly | 3 Apr 2026 3 May 2026 20 May 2026 |
Region
Route
Frequency
(Before Increase)
Frequency
(After Increase)
Effective Date
Europe
KUL/London (LHR)
14x weekly
16x weekly
18 & 22 Apr 2026
Australia and New Zealand
KUL/Brisbane (BNE) vv
5x weekly
6x weekly 7x weekly
16 Aug 2026
25 Oct 2026
ASEAN
KUL/Manila
(MNL) vv
21x weekly
28x weekly
1 Jul 2026
South Asia
KUL/Colombo (CMB) vv
7x weekly
8x weekly
9x weekly 10x weekly
3 Apr 2026
3 May 2026
20 May 2026
About Malaysia Aviation Group
Malaysia Aviation Group (MAG) is a global aviation organisation comprising three core business portfolios: Airline Business, Loyalty & Travel Services, and Aviation Services.
The Airline Business portfolio serves global, domestic, and segmented markets through Malaysia Airlines – the national carrier; Firefly – the regional airline focused on connecting communities across Malaysia and ASEAN; and Amal by Malaysia Airlines – the leading one-stop pilgrimage travel solutions centre.
The Aviation Services portfolio offers a full suite of capabilities, comprising MAB Engineering, the maintenance, repair and overhaul services provider; MASkargo, the cargo and logistics solutions provider; AeroDarat Services, the ground handling services provider; MAG Culinary Solutions, overseeing all F&B-related strategies, operations and services across MAG; and MAB Academy, the centre of excellence for aviation and hospitality training.
The Loyalty & Travel Services portfolio delivers end-to-end travel solutions and loyalty programmes, strengthening MAG's core expertise in airline and aviation services. It includes Journify – an integrated digital platform offering travel and lifestyle experiences; Enrich – Malaysia Airlines' award-winning travel and lifestyle loyalty programme; and MHholidays – the Group's dedicated flight and hotel package platform.
With its clear business portfolios, MAG is committed to realising its vision of becoming Asia's Leading Travel and Aviation Services Group by delivering exceptional customer experiences, nurturing a culture that empowers its people, and ensuring sustainable, profitable growth.
For more information, visit www.malaysiaaviationgroup.com.my
Issued by Group Communications, Malaysia Aviation Group.
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Malaysia Airlines Strengthens East Asia Network with Return to Fukuoka, Launch of New Routes and Increased Frequencies Across Key Markets