A multi-stage relaunch begins with the Seamless phase, introducing unified asset management, streamlined airdrop access, a $5M airdrop celebration, and a sleek new design
DUBAI, UAE, Dec. 9, 2024 /PRNewswire/ -- Binance, the world's leading blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and users, today announced the relaunch of the Binance Wallet (formerly Binance Web3 Wallet) to make Web3 more accessible, intuitive, and integrated into the daily lives of users worldwide.
The relaunch will be rolled out in several stages over the coming months, with each phase introducing a unique theme to address key challenges in Web3 adoption, ensuring a smooth and thoughtful transition for users.
"At Binance, our mission to onboard one billion users into Web3, focuses on making the technology more accessible and easier to use. Just as email and online shopping became simple and widely adopted, Web3 is becoming part of more and more people's everyday life. The revamped Binance Wallet is designed to accelerate this transition, offering intuitive tools that simplify the decentralized experience, and create a seamless way for everyone to explore and benefit from Web3," said Winson Liu, Global Lead of Binance Wallet.
To mark the relaunch, the wallet has been rebranded from Binance Web3 Wallet to Binance Wallet, reflecting its evolution into a more streamlined and versatile product. "This name change mirrors our focus on simplicity and usability, ensuring that the Binance Wallet continues to serve as an intuitive gateway for both newcomers and seasoned users exploring the decentralized world," added Winson Liu.
The first batch of updates, under the theme of 'Seamless,' focuses on making Web3 easier to navigate, with features designed to enhance asset management, streamline airdrop access, and elevate the overall user experience.
The new Unified Wallet feature makes asset management easier by consolidating holdings from multiple wallets and networks into a single, intuitive interface. Users can view their entire Web3 portfolio at a glance, track and analyze assets effortlessly, and execute transactions without the need to switch between wallets or chains.
Users can also swap thousands of tokens across various networks directly within the wallet, accessing competitive prices with ease. With intuitive and streamlined navigation, the Unified Wallet reduces complexity, offering users greater control and convenience as they explore the decentralized world.
The revamped Airdrop Zone and newly introduced Reward Center in the Binance Wallet make accessing and managing crypto rewards effortless. Users can participate in exclusive airdrops from promising Web3 projects, often requiring only simple tasks to unlock rewards. The Reward Center centralizes all airdrop statuses and pending rewards in one organized hub, making it easier to track progress and manage earning opportunities. This streamlined experience ensures users can grow their portfolios with ease while staying informed about the latest reward campaigns.
To celebrate the relaunch of the Binance Wallet and provide users with an opportunity to experience its enhanced features, Binance is launching the $5M Airdrop Carnival, a multi-week event offering $5 million in token airdrops. Starting December 10th, 2024, this campaign features airdrops from top Web3 projects, giving users exclusive access to tokens and rewards.
All these new features are enhanced by the sleek new design of the Binance Wallet, which simplifies navigation and elevates the user experience. The updated interface is thoughtfully aligned with the familiar Binance Exchange experience, creating a cohesive and intuitive journey for users.
By bridging the gap between Binance's centralized exchange and the decentralized world, the wallet makes it easier than ever for users to onboard into Web3. With modern visuals, streamlined layouts, and quick-access tools, managing assets, exploring earning opportunities, and engaging with decentralized projects becomes effortless. This refreshed design offers a seamless and visually engaging way to interact with Web3, catering to both newcomers and experienced users alike.
For more details on the revamped Binance Wallet and the $5M Airdrop Carnival, visit our blog or follow Binance on social media for the latest updates.
About Binance
Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Binance is trusted by more than 240 million people in 100+ countries for its industry-leading security, transparency, trading engine speed, protections for investors, and unmatched portfolio of digital asset products and offerings from trading and finance to education, research, social good, payments, institutional services, and Web3 features. Binance is devoted to building an inclusive crypto ecosystem to increase the freedom of money and financial access for people around the world with crypto as the fundamental means. For more information, visit: https://www.binance.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Binance Unveils the New Binance Wallet: A Seamless Gateway to Web3
PARIS, Aug. 22, 2026 /PRNewswire/ -- Clarins is proud to announce Zhang Ziyi as Clarins Precious Global spokesperson. The Chinese actress, director and producer is a globally recognized icon of cinema whose singular talent has earned world-wide acclaim. As part of her new role, she will champion authentic beauty, rare innovation and the exceptional craftmanship of Clarins Precious, our premium skin care line built on decades of scientific expertise, meticulous formulation and a relentless pursuit of excellence.
Zhang Ziyi rose to international stardom through a distinctive combination of strength and grace, qualities that resonate with Clarins' ethos of natural beauty and inner resilience. Her devotion to physical rigor and immersive research mirrors Clarins' commitments to expertise and ongoing innovation. In a career defined by deep investment to her work, with each role approached with precision, depth and mastery, she embodies the rare attributes that make Clarins Precious unique.
With storytelling content grounded in Ms. Zhang's dedication to her craft, the Clarins Precious Zhang Ziyi campaign will demonstrate how discipline, ritual and expert care translate to skin longevity and individual radiance. An iconic partnership that honors both Clarins' skin care heritage and Zhang's artistic legacy.
Katalin Berenyi, Clarins Brand Managing Director: "We are so proud and so excited to welcome Zhang Ziyi into the Clarins Precious family. Ziyi brings so much to Precious and to Clarins: her personality, her drive for perfection, and that unique aura she has in China and all around the world. She has an incredible passion for craftsmanship, for excellence, and innovation. And what makes this moment truly special is the genuine emotional connection she has with Clarins."
Zhang Ziyi: "I have always admired Clarins' innovative spirit. Their deep commitment to excellence mirrors my own. I am delighted to join the Clarins family, and I'm truly honored to be part of the Clarins Precious story."
The campaign launch and creative assets will roll out globally in September 2026.
Please direct all media inquiries to Clarins' press office.
About Zhang Ziyi
Early training and debut
During her formative years, Ms. Zhang attended the Beijing Dance Academy for six years, followed by four years at China's most prestigious drama academy, the Central Drama College.
She made her film debut in 1998 with Zhang Yimou's The Road Home which was awarded the Silver Bear at the Berlin Film Festival. She also won her first Best Actress Award in China.
Her international breakthrough
Her award-winning performance in Ang Lee's Crouching Tiger, Hidden Dragon, in the summer of 2000, spread her fame far beyond the shores of her native China.
She starred in the Hollywood movie, Memoirs of a Geisha, directed by Rob Marshall, released in 2005. From hence, she solidified her reputation as an accomplished actor, earning Best Actress nominations from SAG, BAFTA and Golden Globes, the first mainland Chinese actress to hold such honors.
Record achievements
She holds a record 12 Best Actress wins for her role in The Grandmaster, an unbroken milestone in Chinese cinema. To perfectly embody her character in this Wong Kar Wai film, she committed to six‑hours of daily martial training over three years.
Leadership in film
In 2005, at age 26, she was invited to join AMPAS as a Lifetime Voting Member of the Oscars, becoming the youngest Chinese actor to receive this distinction.
In 2006, at age 27, she was a member of the Jury of the Cannes Film Festival Main Competition; a Cinefondation Juror in 2009; and Un Certain Regard Juror in 2013.
She has also served on the Toronto Film Festival Platform Jury, and she was President of the Jury at the Tokyo International Film Festival. In 2024, she was on the Jury of the Venice International Film Festival.
Artistic evolution
She made her directorial debut in 2021 with "Poem" in the feature film My Country, My Parents which won her critical accolades. She continues to balance an active personal life - she is the mother of two (children born in 2015 and 2020) - with creative pursuits.
In 2027, she will star in two major film releases, one of which she will also direct.
About Clarins Precious
A new vision of luxury skin care - rare, powerful, and rooted in responsible beauty. Inspired by plants and driven by advanced science, this exceptional collection includes luxurious face and eye creams, a brightening serum, oil-in-serum, a treatment essence, cleanser and ultra-luxe facial tools. Its signature ingredient is Clarins' exclusive moonlight flower cryoextract – selected for its +33% activation of longevity protein FOXO* – combined with biomimetic anti-aging peptides to visibly firm, smooth, and restore radiance for a youthful glow. Crafted with 92% natural-origin ingredients and housed in a recyclable luxury jar, it delivers high-performance skin care with a commitment to sustainability and sensorial elegance.
*In vitro test on ingredient.
About Clarins
A family-owned global cosmetics Group founded in Paris in 1954 by Jacques Courtin, Clarins has been innovating for more than 70 years to promote responsible beauty. A result of ongoing research, its plant-based products formulated and manufactured in France are sold in over 150 countries through 20,000 points of sale. With nearly 95% of its sales going to export, Clarins is one of the leading skin care brands in Europe and a major player in beauty (skin care and make-up), spa and wellness worldwide.
The Group has also developed the myBlend brand, based on the synergy of targeted skin care, nutri-cosmetics and beauty tech. The Clarins Group has over 8,000 employees across its Paris head office, 28 subsidiaries worldwide, two R&D Laboratories and three industrial sites in France.
Jonathan Zrihen, President and CEO, and two Managing Directors, Dr Olivier Courtin-Clarins and his niece Virginie Courtin, representing respectively the second and generations, jointly run this French family Group whose raison d'être is: "Making life more beautiful, passing on a more beautiful planet". A commitment embodied by products made with over 80% ingredients of natural origin and driven by numerous initiatives to preserve nature and care for people.
www.groupeclarins.com
*Source: Circana LLC BeautyTrends®, Selective distribution, sales in value (€), total 5 countries (#1 in France / UK / Spain; #2 in Italy; #4 in Germany), over the period January 2024 to December 2024
For more information, please contact:
Clarins China – Derek.Hu@clarins.com
Clarins Japan - yumi.kawashima@clarins.com
Clarins Korea - hana.lee@clarins.com
Clarins Australia / New Zealand - ava.lenton@clarins.com
Clarins Taïwan - anne.liu@clarins.com
Clarins Hong Kong - paola.shiu@clarins.com
Clarins Malaysia - micky.wang@clarins.com
Clarins Singapore - gabrielle.yeo@clarins.com
Clarins USA – lucas.petry@clarins.com
Clarins Canada - isabelle.rochefort@clarins.com
Clarins UK - Shoshana.Gillis@clarins.com
Clarins France - Severine.Brezillon@clarins.com
Clarins Espana - alvaro.meijide@clarins.com
Clarins Italia - francesca.silva@clarins.com
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Zhang Ziyi: the new face of Clarins Precious
Zhang Ziyi: the new face of Clarins Precious
