Integrated services tailored to the elderly, including care, rehabilitation training and beauty, are booming in Japan as they adapt their services to the demands of Japan's rapidly aging society.
At a nursing home in Osaka, the elderly can engage in activities such as physical exercise, massage, handicrafts, and beauty care services.
With nursing and beauty care emerging as a new sector in the silver economy, the research and sales of beauty products for the elderly develop rapidly in the country. Skincare products that are gentle on the skin, elderly-friendly cosmetics, and manicure tools have been designed for the elderly.
The increasing demand in the nursing and beauty care market has also boosted the market for human resources training and development.
"I currently work as a pharmacist and am considering working as a nursing and beauty consultant alongside my pharmaceutical job. In the future, I hope to provide nursing and beauty services in nursing homes or in the homes of the elderly," said Nishioka Azusa, a student at a nursing and beauty school in Tokyo.
Statistics show that the nursing and beauty market in Japan has surpassed 73.7 billion yen (about 480 million U.S. dollars).
"By the year of 2025, one out of every five people in Japan will be over 75 years old. A considerable number of these people have had habits since a young age, visiting beauty salons and manicure salons. Many people enjoy beauty care services. Therefore, the future for the nursing and beauty market is quite promising," said Yamagiwa So, owner of a nursing and beauty school in Tokyo.
Beauty service industry for elderly booming in Japan
Finnish Prime Minister Petteri Orpo arrived in Beijing on Sunday to pay an official visit to China from Jan. 25 to 28, at the invitation of Chinese Premier Li Qiang.
During the visit, Chinese President Xi Jinping will meet with the Finnish prime minister, while Chinese Premier Li and Chairman of China's National People's Congress Standing Committee Zhao Leji will hold talks and meet with Orpo, respectively, to conduct in-depth exchange of views on bilateral relations and issues of common concern.
Finland was among the first Western countries to recognize and establish diplomatic relations with the People's Republic of China, and was the first European country to sign an inter-governmental trade agreement with China. Under the strategic guidance of the two heads of state in recent years, the future-oriented new-type cooperative partnership between the two countries has been deepened, and cooperation in various fields has been steadily advanced.
In 2025, bilateral trade between China and Finland exceeded 8 billion U.S. dollars in value, while mutual investment stock surpassed 23 billion U.S. dollars, reflecting sustained enthusiasm of enterprises from both sides for strengthening mutually beneficial cooperation.
During Orpo's visit, China's Ministry of Commerce will sign a memorandum of understanding with the Finnish side on strengthening the work of the China-Finland Committee for Innovative Business Cooperation, and enterprises from both sides will sign a number of business cooperation agreements, said a spokesperson for the ministry.
Orpo will be accompanied by executives from more than 20 Finnish companies spanning machinery, forestry, innovation, clean energy, food and other key sectors, according to the spokesperson.
China attaches great importance to the development of China-Finland relations, and stands ready to work with Finland to maintain close high-level exchanges, consolidate political mutual trust, strengthen economic and trade cooperation, promote people-to-people and cultural exchanges, foster mutual understanding and collaboration in multilateral affairs, and jointly elevate bilateral relations to a new height, said a spokesperson for China's Ministry of Foreign Affairs.
Finnish PM arrives in Beijing for 4-day visit to China