HONG KONG, Feb. 3, 2025 /PRNewswire/ -- Business management and ERP software Odoo introduces the official Shopee Connector to its users in Asia. This Odoo-Shopee API connection supports marketplace e-commerce by synchronizing and managing Shopee orders on Odoo.
Centralized omnichannel sales management
This connection taps Odoo's 6 million users in APAC into another major revenue stream with ease, as Shopee remains the largest e-commerce platform in Southeast Asia with a 48% market share. Apart from the centralized online and offline sales management, Shopee sellers are able to oversee the multiple Shopee stores across regions on the same Odoo interface, reducing the complexity of handling multiple sets of data from numerous platforms.
Real-time inventory synchronization
Upon successful activation, the connector instantly captures orders from Shopee into Odoo and offers automatic inventory synchronization at regular intervals to provide real-time order status updates on both systems, ensuring efficient sales and inventory management.
Streamlined order-to-delivery management
The official Shopee Connector also streamlines order-to-delivery management. With one click, retailers can fetch the Shopee shipping label and tracking number immediately. Opt for the FBM (Fulfillment by Merchant) delivery method to manage shipments altogether with sales orders from other channels.
Accurate performance reports
Insightful and analytics-based, this API connector supports retailers with the Odoo reporting tools to visualize their sales figures effortlessly. It enables data-driven inventory and sales management, pricing strategies, marketing, and more decision-making.
"At Odoo, our mission remains to provide truly user-friendly and affordable tools to help our customers scale their businesses," says Matts Fievez, Director of Odoo APAC. "We are launching the Shopee Connector in our standard version, meaning all the features are free. I am sure this will greatly advance our customers in Asia to expand their scope and lead in retail and their respective industries."
Striding into a new year, the software company is ready with another round of webinars, events, and business shows to introduce Asia to the latest business technology. View their event schedule here or click here to book a personalized demo with Odoo to discover more ways to scale your business.
About Odoo
With 80+ official apps and 57k+ third-party apps, Odoo manages businesses' finance, sales, inventory & manufacturing processes, human resources, marketing, team productivity, and more. The Belgian open-source service provider operates in 19 countries and regions worldwide, including the United States, Indonesia, Dubai, and Hong Kong SAR.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Odoo Introduces Shopee Connector to Support Omnichannel Commerce in Asia
Odoo Introduces Shopee Connector to Support Omnichannel Commerce in Asia
SINGAPORE, June 22, 2026 /PRNewswire/ -- MediSun Energy, a Singapore-based leader in integrated brine management, announced a strategic joint venture with Yanrun Membrane Technology Co., Ltd., a premier national-level high-tech electro-membrane pioneer, at the Singapore International Water Week (SIWW) 2026.
Through this strategic partnership, MediSun Energy and Yanrun will establish a new Singapore-based corporate entity, led by MediSun Energy, to serve as the exclusive global launchpad for their combined solutions outside of mainland China.
This joint venture will drive the international development, manufacturing, and distribution of a highly specialized suite of advanced systems, including Electrodialysis Bipolar Membrane (EDBM), Electrodialysis Metathesis (EDM), Electrodialysis (ED) stack systems, and Pressurised Forward Osmosis (PFO) systems, alongside integrated Zero Liquid Discharge (ZLD) solutions.
By combining MediSun Energy's extensive international network and proprietary expertise in energy-efficient brine management with Yanrun's deep R&D legacy in advanced electro-driven and bipolar membranes, the two companies will collaborate to address critical water scarcity and tightening industrial environmental regulations globally, with a specific focus on the Gulf Cooperation Council (GCC) region and Southeast Asia.
Dusun Kim, CEO & Co-Founder of MediSun Planet Pte Ltd, stated: "The global industrial market is facing an inflection point where conventional wastewater disposal is no longer sustainable, environmentally compliant, or economically viable. By combining MediSun Energy's international market reach and deep-tech brine management capabilities with Yanrun's world-class, multi-patent electro-membrane manufacturing engine, this partnership will bridge a critical industry gap. We are excited to offer heavy industry and desalination sectors across Southeast Asia and the GCC region access to next-generation, circular ZLD solutions that turn environmental liabilities into valuable resource streams."
Huang Quansen, Chairman of Yanrun, added: "Yanrun has consistently spearheaded the development, industrial application, and industry standard-setting of advanced electro-driven membranes within China. Establishing this exclusive international commercial platform alongside MediSun Energy marks a pivotal milestone in our global expansion strategy. This partnership allows us to seamlessly match our manufacturing excellence and cutting-edge membrane technology with MediSun Energy's prominent international presence, bringing clean, green, and circular industrial water reuse technologies to the global stage."
The launch of this joint venture underscores Singapore's position as a premier global hydrohub and a leading center for green technological innovation. By anchoring this international initiative in Singapore, both companies are uniquely positioned to leverage the nation's world-class business ecosystem to accelerate global climate resilience, decarbonize heavy industry, and promote long-term water security on an international scale.
About MediSun Energy
MediSun Energy is an integrated brine management company headquartered in Singapore. The company specializes in turning desalination brine and industrial waste streams into valuable resources through energy-efficient and circular solutions. MediSun's proprietary technologies — including Reverse Electrodialysis (RED) and CO₂ mineralization — are designed to decarbonize energy-intensive sectors such as desalination and heavy industry, supporting a more sustainable and resource-resilient future.
About Yanrun
Yanrun Membrane Technology Co., Ltd. is a Chinese national-level high-tech enterprise founded in 2010, specializing in the research, production, and industrial applications of electro-driven membranes. Led by prominent R&D teams, Yanrun has successfully undertaken several national-level initiatives, including China's prestigious 863 Plan, and holds 47 national invention and utility model patents, including the China Patent Excellence Award. With expansive manufacturing facilities in Mianzhu and Quanzhou, Yanrun produces tens of thousands of square meters of monolithic bipolar and homogeneous exchange membranes annually, driving sustainable circular industrial applications globally.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
MediSun Energy and Yanrun Announce Strategic Joint Venture at SIWW 2026 to Drive Global Advanced Water Treatment and Zero Liquid Discharge Solutions
