QINGDAO, China, Feb. 18, 2025 /PRNewswire/ -- Hisense, a leading global home appliance and consumer electronics brand, has reinforced its competitive strength in the global market. Hisense's global TV shipments reached 29.14 million units in 2024, accounting for 14% of the global market share, according to data from the international market research institute Omdia. Hisense has secured the No. 2 position globally from 2022 through 2024, stands as the only TV manufacturer to achieve continuous growth over seven consecutive years.
Hisense has solidified its position as the global leader in the large-screen TV market. With a 19.8% market share in shipments for TVs sized 75 inches and above, Hisense ranks first globally. In the ultra-large TV segment, Hisense holds a dominant market share of 30.3% for 98-inch+ models and an impressive 58.8% for 100-inch+ models, also securing the top global position. According to GFK and Circana, Hisense TVs rank first in countries such as Japan, Australia, South Africa, and Slovenia.
Hisense's ongoing success in a highly competitive market is due to its commitment to user-centric technology and ultimate quality, enhancing everyday life for customers. As the pinnacle of Hisense's technology, the 116-inch TriChroma LED TV features advanced RGB Local Dimming Display Technology. Powered by the Hi-View AI Engine X, it uses AI-driven features like AI Peak Brightness and AI RGB Local Dimming to ensure real-time adjustments for vivid, lifelike visuals. For Hisense, AI is the driving force behind innovation, enhancing viewing experiences and energy efficiency.
Hisense's unwavering commitment to innovation and customer satisfaction has solidified its position as a global TV market leader. By leveraging cutting-edge technology and strategic partnerships, Hisense continues to enhance the viewing experience and set industry standards. As it looks to the future, Hisense is well-positioned to sustain its growth and remain a top choice for consumers worldwide.
About Hisense
Hisense is a leading global home appliance and consumer electronics brand. According to Omdia, Hisense has ranked No. 2 globally in total TV shipments from 2022 to 2024, and No. 1 in 100''+ TVs segment from 2023 to 2024. The company has rapidly expanded to operate in more than 160 countries and specializes in multi-media goods, home appliances, and intelligent IT information.
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Hisense TV Retains Global No.2 Ranking in 2024 and Leads the 100-Inch TV Market Worldwide
Vehicle-mounted multi-camera system and modular creator setups underscore SmallRig's shift toward integrated production workflows.
LAS VEGAS, April 29, 2026 /PRNewswire/ -- At NAB Show 2026, SmallRig showcased a range of scenario-driven imaging solutions, including an off-road vehicle-mounted multi-camera solution designed for dynamic outdoor production environments. The solution, equipped with multiple action cameras, demonstrated multi-angle capture, stability in challenging environments, and quick deployment capabilities for field-based productions.
SmallRig's booth at NAB Show 2026 was designed around key production scenarios, such as outdoor filmmaking, multi-camera workflows, and mobile content creation, integrating equipment directly into real-world production environments. This setup allowed visitors to interact with the solutions in ways that mirrored their own creative workflows.
The booth featured six key zones: Off-Road Vehicle, Camera Cart, Tripod, DreamRig Customization, Battery & Lighting, and Creator Service Station. These areas showcased various content creation scenarios, from professional filmmaking and outdoor adventures to vlogging and live streaming, with highlights including DJI Osmo Pocket 4 ecosystem accessories, the RF 20C Portable LED Video Light, TRIBEX Monopod, and Camera Cart.
The DJI Osmo Pocket 4 solution, with integrated power, audio, control, and versatile mounting options, supported multi-camera setups, outdoor filming, and live streaming, offering creators a balance of portability and creative flexibility.
SmallRig also introduced a "Creator Service Station" at its booth, offering on-site services such as device charging, gear lending, and hands-on product demonstrations. The initiative also provided a platform for direct feedback from creators, allowing SmallRig to better understand user needs and inform future product development.
This strategy is part of SmallRig's broader co-creation model, which integrates User Co-Design collaborations, the DreamRig customization program, and industry Co-Creation initiatives. By adopting this approach, SmallRig ensures that the real-world needs of creators are embedded directly into the product development cycle, creating a continuous loop from concept to iteration.
To date, SmallRig has collaborated with over 1,700 creators worldwide to develop more than 2,700 co-created products, backed by an agile supply chain that accelerates product development and deployment.
As the industry evolves, creators are increasingly operating in multi-setup, multi-scenario environments, where tools are combined to meet diverse production needs. SmallRig's presence at NAB Show 2026 reinforces this shift, emphasizing workflow-based solutions rather than individual products, and demonstrating how multiple tools can work in harmony within a unified production system.
About SmallRig
Founded in 2013, SmallRig is a global provider of imaging solutions, offering a comprehensive ecosystem of camera, mobile accessories, lighting, power, and audio products. Initially focused on camera mounting, SmallRig has expanded into a brand known for its versatile and compatible product ecosystem, supporting creators in over 160 countries worldwide.
For more information, visit: www.smallrig.com
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SmallRig Brings Scenario-Based Imaging Solutions at NAB Show 2026
SmallRig Brings Scenario-Based Imaging Solutions at NAB Show 2026
