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pureLiFi Demonstrates how LiFi will Make Broadband Better for Global Telecom Companies and Consumers

News

pureLiFi Demonstrates how LiFi will Make Broadband Better for Global Telecom Companies and Consumers
News

News

pureLiFi Demonstrates how LiFi will Make Broadband Better for Global Telecom Companies and Consumers

2025-03-03 16:00 Last Updated At:16:22

EDINBURGH, Scotland--(BUSINESS WIRE)--Mar 3, 2025--

pureLiFi, the global leader in LiFi technology, has announced the launch of its ground-breaking LINXC Bridge system, at Mobile World Congress Barcelona. Developed with Solace Power, this innovative solution empowers Fixed Wireless Access ( FWA) broadband providers to deliver self-installable, higher quality and more reliable connectivity to consumers using outdoor Customer Premises Equipment (CPE). With this solution broadband customers will experience much faster installation times, more reliable speeds and an improved user experience.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250303993916/en/

The LINXC Bridge streamlines broadband deployment, eliminating complex installations, significantly reducing subscriber acquisition cost, shortening time to revenue and increasing customer satisfaction. The LINXC Bridge system will be showcased live at the pureLiFi booth (7B27) alongside the latest cutting-edge CPE equipment from demonstration collaborators, Sonim Technologies.

The LINXC Bridge has received significant market interest since pureLiFi and Solace introduced the concept in 2024 and is available today for carrier trials.

"The enthusiastic response from our collaborations with leading global telecom brands validates the transformative potential of the LINXC Bridge System," said Alistair Banham, CEO of pureLiFi. "This latest technology is poised to revolutionise the economics of FWA and broadband deployment worldwide, making high-speed connectivity more accessible, affordable and efficient for broadband suppliers, ultimately improving service and user satisfaction. The market is clearly moving towards LiFi as it will solve connectivity challenges of today and tomorrow."

LINXC Bridge Makes Broadband Deployment Better

The LINXC Bridge leverages pureLiFi's innovative technology, which uses invisible light to transmit data, alongside Solace Power's wireless power capabilities. This unique combination allows for a seamless installation process for outdoor CPE, whether 5G FWA or any other broadband signal, eliminating the time-consuming and expensive need for drilling holes or running cables through walls. Instead, the LINXC Bridge system establishes LiFi communications and wireless power links through a window. Additionally, with the combination of LINXC Bridge and outdoor CPE, network operators benefit from much more efficient use of network infrastructure, increasing capacity many times on sub-6 GHz 5G networks and even more on mmWave.

Leading-Edge Multi-Gigabit LiFi Tech Unveiled

pureLiFi will also showcase its latest multi-gigabit LiFi capabilities, featuring a high speed, low latency 5 Gbps LiFi connection. This demonstration highlights the potential for new consumer and enterprise applications, including ultra-fast gaming, wireless audio/video for soundbars, immersive VR/AR and real-time AI collaborations. The technology is ready for evaluation and promises to deliver ultra-high speeds, ultra-low latency, military grade security and reliability.

A Commitment to Excellence & Innovation

pureLiFi's commitment to innovation and excellence is evident in the development of the LINXC Bridge and the wider ecosystem of LiFi solutions on show. The company continues to push the boundaries of what is possible with LiFi technology, ensuring that its products remain at the forefront of the industry.

For more information and images visit: http://www.pureLiFi.com/MWC25

LINXC Bridge System. (Photo: Business Wire)

LINXC Bridge System. (Photo: Business Wire)

NEW YORK (AP) — U.S. stock indexes are falling on Wednesday following mixed profit reports from several big banks.

The S&P 500 sank 0.8% and was on track for a second straight loss after setting its all-time high. The Dow Jones Industrial Average was down 177 points, or 0.4%, as of 2:18 p.m. Eastern time, and the Nasdaq composite was 1.5% lower.

Wells Fargo helped pull the market lower after falling 5%. The San Francisco-based bank reported weaker profit and revenue for the latest quarter than expected, with analysts citing lower trading fees and other miscellaneous items.

Bank of America fell 4.3% despite reporting a stronger profit than analysts expected, with some consternation about the size of its upcoming expenses. Citigroup, which is in the midst of a turnaround under Chair and CEO Jane Fraser, fell 4.2% following its own profit report.

Companies across industries need to report strong growth in profits to justify how high their stock prices have run recently. Analysts are looking for businesses across the S&P 500 to report earnings per share for the final three months of 2025 that are roughly 8% higher than a year earlier, according to FactSet.

Biogen sank 5.2% after the biotechnology company said it expects to take a hit to its profit for the fourth quarter of 2025 due to research and development expenses and other costs that it acquired.

The heaviest weights on the market were tech stocks, which gave back some of their huge gains made over recent years from the frenzy around artificial-intelligence technology. Nvidia fell 2.1%, and Broadcom sank 4.6%.

Still, nearly as many stocks on Wall Street rose as fell, and the strongest forces keeping the S&P 500 from steeper losses were Exxon Mobil and other oil companies.

Exxon Mobil rose 3.5%, and Chevron climbed 2.7% as the price of a barrel of benchmark U.S. crude added 1.3% to bring its gain for the year to more than 7%.

Oil prices have rallied as protests have swept Iran, which is a member of the OPEC group that helps set crude prices. The protests could lead to disruptions in production and squeeze supplies of crude.

Besides the rise in oil prices, gold's price also rose 0.9% toward a record in another signal of nervousness across financial markets.

In the bond market, Treasury yields sank as investors sought investments seen as safer. Several reports on the U.S. economy also came in mixed.

One said that shoppers spent more at U.S. retailers in November than economists expected. That could be an encouraging signal about the main engine of the U.S. economy, but economists pointed to some concerning signals were underneath the surface.

A separate report said prices rose modestly at the U.S. wholesale level in November. It followed a report on Tuesday that said inflation at the U.S. consumer level was close last month to economists’ expectations, though it remained above the Federal Reserve’s 2% target.

A third report said sales of occupied homes were stronger last month than economists expected. Taken altogether, the data did little to change Wall Street's expectation that the Federal Reserve will cut its main interest rate at least twice this year to shore up the job market, likely beginning around June, according to CME Group.

The yield on the 10-year Treasury fell to 4.14% from 4.18% late Tuesday.

In stock markets abroad, Japan’s Nikkei 225 rallied 1.5% to another record expectations grew that Prime Minister Sanae Takaichi may call general elections soon.

Indexes were mixed elsewhere. Stocks rose 0.6% in Hong Kong but fell 0.3% in Shanghai after a report showed China’s trade surplus surged 20% in 2025 to a record despite President Donald Trump’s tariffs.

AP Business Writers Yuri Kageyama and Matt Ott contributed.

Specialist Michael Pistillo works at his post on the floor of the New York Stock Exchange, Friday, Jan. 2, 2026. (AP Photo/Richard Drew)

Specialist Michael Pistillo works at his post on the floor of the New York Stock Exchange, Friday, Jan. 2, 2026. (AP Photo/Richard Drew)

A dealer watches computer monitors near the screens showing the foreign exchange rates at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

A dealer watches computer monitors near the screens showing the foreign exchange rates at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

The screens show the Korea Composite Stock Price Index (KOSPI), left, and the foreign exchange rate between U.S. dollar and South Korean won are seen at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

The screens show the Korea Composite Stock Price Index (KOSPI), left, and the foreign exchange rate between U.S. dollar and South Korean won are seen at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

A dealer walks past near the screen showing the Korea Composite Stock Price Index (KOSPI) at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

A dealer walks past near the screen showing the Korea Composite Stock Price Index (KOSPI) at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

A dealer stands near the screens showing the Korea Composite Stock Price Index (KOSPI), left, and the foreign exchange rate between U.S. dollar and South Korean won at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

A dealer stands near the screens showing the Korea Composite Stock Price Index (KOSPI), left, and the foreign exchange rate between U.S. dollar and South Korean won at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, Jan. 14, 2026. (AP Photo/Lee Jin-man)

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