The China Retail Prosperity Index, a key indicator of retailers' expectations for the sector, rose in March, reflecting growing confidence in the consumer market, according to the latest data from the China General Chamber of Commerce.
The index reached 50.2 points, marking a 0.1-point increase from the previous month.
By industry, the leasing business index stood at 51.4 percent, up 0.3 percentage points, while the e-commerce business index reached 50.1 percent, rising 0.8 percentage points from February.
Experts noted that the expansion of the "trade-in" policy and the implementation of retail innovation initiatives are boosting market confidence in the economy. As investment activity rises, the retail landscape is evolving with more new stores, innovative products, as well as personalized and diversified shopping experiences, contributing to a steady increase in consumer market vitality.
China's retail prosperity index up in March
