BERLIN, March 18, 2025 /PRNewswire/ -- From March 4-6, 2025, ITB Berlin, the world's leading travel trade show—kicked off in Germany, gathering over 5800 exhibitors and industry leaders from 170 countries. This year's theme, "The World of Travel Lives Here" highlighted the digital transformation shaping the future of global tourism. As a leading enterprise payment provider in the airline and travel industry, YeePay showcased its one-stop global enterprise account solution, demonstrating how seamless payments are at the heart of a connected global travel ecosystem.
At ITB Berlin, Hua Lei, Senior Vice President and Head of International Business at YeePay, shared insights into how evolving visa-free policies are boosting inbound tourism to China, unlocking new business opportunities.
"Payments serve as the bridge, connecting businesses, distributors, and travelers. We are dedicated to creating efficient and secure payment solutions that facilitate seamless transactions between China and global travelers, as well as between Chinese and international businesses," said Hua Lei.
During the event, YeePay engaged with global airline and travel companies, system providers, and payment technology firms, exploring collaborations to drive digital transformation across the travel industry. YeePay introduced its one-stop global enterprise account solution, designed to streamline complex cross-border transactions with low costs, competitive exchange rates, and fast processing speeds. By leveraging a comprehensive global collection, payment, and FX management system, YeePay enables travel businesses to efficiently handle international payments, foreign exchange management, and financial settlements. All within a single account.
As the travel industry embraces digitalization and globalization, YeePay is accelerating its global expansion to further enhance collaboration and co-innovation with travel businesses worldwide. The company remains committed to driving the evolution of global payment services, making transactions smarter, more seamless, and more efficient.
At ITB Berlin, YeePay not only showcased the strength of China's payment technology but also reinforced its vision of fostering open, collaborative, and innovative partnerships to support the global travel industry. As the event's theme suggests, "The World of Travel Lives Here"and YeePay is helping connect the world's travel ecosystem through payments.
About YeePay
Founded in 2003, YeePay is a leading enterprise payment service provider in China, offering secure, innovative, and intelligent transaction solutions across industries such as airlines & travel, retail, fintech, and cross-border commerce. With a focus on financial inclusion and technological innovation, YeePay empowers businesses with seamless digital financial services.
For more information on YeePay, visit https://global.yeepay.com.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
YeePay at ITB Berlin 2025: Building a Digital Bridge for Global Travel Through Payments
Samsung TV aims to be the first to launch Google Photos features in 2026, debuting with memories on the big screen for the first time, while create and personalized results capabilities roll out later in the year
SEOUL, South Korea, Dec. 29, 2025 /PRNewswire/ -- Samsung Electronics Co., Ltd. today announced that they are working to bring Google Photos to Samsung TVs to give users a seamless way to enjoy the moments that matter most, from trips and hobbies to everyday memories with loved ones—now on an immersive and larger screen. The experience aims to offer families a delightful and meaningful way to rediscover their favorite memories together.[1]
"Samsung TVs have always brought people together, and bringing Google Photos to the big screen makes that experience even more personal," said Kevin Lee, Executive Vice President of the Customer Experience Team at the Visual Display (VD) Business of Samsung Electronics. "Through this partnership, we help users rediscover and relive cherished moments by bringing to light the stories behind their photos—right from the comfort of their living room."
A More Meaningful Way to Enjoy Personal Photos
Google Photos makes reliving and sharing special memories easy. With the planned integration, it will seamlessly bring the photos people capture on their phones to Samsung TVs, where they can appear in a larger, cinematic format.
Through the proposed integration, users can explore curated memories on their TVs organized by people, places, and meaningful moments. Google Photos will also expand the suite of photo-driven experiences that integrate with Samsung's Vision AI Companion (VAC), enriching how memories are highlighted and enjoyed throughout the day.
Samsung wants Google Photos to be deeply woven into the TV experience. Imagine Photos surfacing naturally through Daily+ and Daily Board, ensuring that meaningful memories[2] greet users throughout their day in contextual and convenient moments. The setup should be simple—users sign in with their Google Account, and their photo memories instantly appear on the big screen.[3]
Three Ways to Relive and Rediscover: Memories, Create and Personalized Results
- Memories (planned to launch exclusive in early 2026): Shows curated stories based on people, locations, and meaningful moments for the first time on TV, available first and exclusively on Samsung TVs for six months.[4]
- Create with AI (planned to launch later in 2026): Introduces themed templates[5] built on Nano Banana, Google DeepMind's image generation and editing model, featuring playful and fun transformation. Users can also utilize Remix to transform the art style of an image, or Photo to Video to bring still moments to life as short videos.
- Personalized Results (planned to launch later in 2026): Users may view related photos as a slideshow based on topics or contents of memories e.g. ocean, hiking, Paris, etc.
A Seamless Way to Experience Memories on Samsung TV
Samsung and Google Photos want to bring a cinematic gallery experience to the heart of the home, enabling Samsung TV users to browse and relive their most important moments in stunning detail. This integration will transform personal photo libraries into a space where users are invited to explore their journey, create new stories, and reminisce over cherished memories with depth and simplicity.
"Google Photos is a home for people's photos and videos, helping them organize and bring their memories to life," said Shimrit Ben-Yair, Vice President, Google Photos and Google One. "We're excited to bring Google Photos to Samsung TVs—helping people enjoy their favorite photos on a larger screen and reconnect with their memories in new ways."
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, digital signage, smartphones, wearables, tablets, home appliances and network systems, as well as memory, system LSI and foundry. Samsung is also advancing medical imaging technologies, HVAC solutions and robotics, while creating innovative automotive and audio products through Harman. With its SmartThings ecosystem, open collaboration with partners, and integration of AI across its portfolio, Samsung delivers a seamless and intelligent connected experience. For the latest news, please visit the Samsung Newsroom at news.samsung.com.
1. Features and availability may vary by model and region.
2. Available on Samsung TV models launched 2026 with a Google Account and backed-up photos/videos. For in market models, experience will be available following the OS update schedule.
3. Memories must not be turned off in Google Photos settings.
4. Memories available beginning March 2026; Create and Search available in the second half of 2026.
5. Select creative AI templates will be available exclusively on Samsung TVs.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Samsung Plans to Bring Google Photos to Samsung AI TV Lineup, Helping Users Relive Their Favorite Memories on the Big Screen
