Skip to Content Facebook Feature Image

MultiSafepay Supporting 20,000 SMEs to Scale Through Payment Integration and Digitisation with Antom Technology Engine

ENT

MultiSafepay Supporting 20,000 SMEs to Scale Through Payment Integration and Digitisation with Antom Technology Engine
ENT

ENT

MultiSafepay Supporting 20,000 SMEs to Scale Through Payment Integration and Digitisation with Antom Technology Engine

2025-04-17 21:36 Last Updated At:22:01

AMSTERDAM--(BUSINESS WIRE)--Apr 17, 2025--

MultiSafepay (MSP), an Amsterdam-based payment service provider, which became part of Ant International’s Antom, reported strong growth since its strategic integration with Antom, supporting thousands more SMEs in Europe to scale through innovative solutions.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250417858076/en/

Since announcing its acquisition in July 2024, MSP has expanded its merchant base across Europe to 20,000+, an 11% increase. Transaction volumes surged by 44% year-on-year, reflecting customers' robust business growth as well as the addition of new top industry performers. Merchants are increasingly moving to unified payment services, in-person payments are now already at 8% of total volume processed across retail and food & beverage verticals - demonstrating the value of increased efficiency in operations and the benefits of enhancing customer touchpoints.

This acceleration displays the potential of Antom’s post-acquisition strategy to combine local expertise with a global technology suite, benefiting the merchants MSP serves with innovative digital technologies.

MSP provides merchants with unified payment capabilities, supporting more than 40 local and international payment methods, including cards, e-wallets, Buy Now Pay Later, internet banking, across in-person and online channels.

Since becoming wholly-owned subsidiary of Ant International, MSP has been integrating with Antom to help businesses improve operations, and scale with confidence, using the powerful solutions relied on by industry leaders globally. MSP will also look to work with other businesses of Ant International such as WorldFirst to offer inclusive financial services to its SME merchant base.

In under a year, the integration has propelled innovation for merchant expansion, improvements in payment success rates, and infrastructure upgrades, demonstrating the power of combining MSP’s 25-years of expertise with Antom’s global experience.

MSP’s total processed transaction volume is handled through in-person payments, using traditional payment terminal technology (such as C-TAP terminals) as well as Smart POS devices which offer merchants digital tools and do more than just accept payments. Supporting a range of technology gives merchants a flexible, cost-effective way to handle payments and demonstrates MSP’s dedication to helping small businesses thrive by offering a solution that fits their unique needs.

Olaf Geurs, CEO of MultiSafepay, commented: “We expect to exceed our 2025 growth projections given current strong numbers and deepened partnership with Ant International. The data shows how SME partners are embracing our joint innovative solutions with Antom to accelerate their digital operations. MultiSafepay's momentum underscores the value of our collaboration in empowering businesses to succeed in today's fast-evolving world.”

“Accelerating the adoption of new technologies like AI in merchant payment services enable us to raise efficiency while maximizing our expertise in the SME sector,” said Gary Liu, General Manager of Antom, Ant International. “By building on MultiSafepay’s platform and Antom’s global expertise, we’re making simple, flexible payments accessible to every business - no matter their size or ambition.”

The company has recently moved to Ant International’s new office in Amsterdam’s vibrant City Centre, enabling collaborations with other Ant International business pillars to directly benefit SMEs.

About Antom

Ant International's Antom is the leading payment and digitisation services provider for merchants around the world. It offers unified merchant payment solutions to serve businesses of all sizes. Antom supports merchants in over 50 countries and regions, enabling them to connect with consumers in more than 200 markets, with the flexibility to accept payments in more than 100 currencies. Beyond payments, it provides digital marketing solutions and merchant digitisation services to help merchant streamline operations and enhance customer engagement.

To learn more, please visit https://www.antom.com/.

About MultiSafepay

MultiSafepay is a leading Amsterdam-based payment service provider, combining decades of expertise with powerful in-house technology to help every business grow faster and compete with confidence, no matter their size or ambition.

By leveling the playing field in payments, we offer European businesses a simple, flexible solution for online, in-person, and unified payments, all through a single platform and integration. With a personal approach to payments, we optimize success rates, reduce complexity, and help your business do more, and earn more.

https://www.multisafepay.com

Ant International’s new office in Amsterdam City Centre will house MultiSafepay’s operations and enable further collaboration between its business pillars.

Ant International’s new office in Amsterdam City Centre will house MultiSafepay’s operations and enable further collaboration between its business pillars.

Next Article

The Latest: DHS to open investigation into California program

2025-05-12 22:34 Last Updated At:22:40

The White House has released President Donald Trump's schedule for Monday. He will hold a press conference with Health Secretary Robert F. Kennedy Jr. and then begin a weeklong trip to the Middle East. Trump will visit Saudi Arabia, Qatar and the United Arab Emirates, though his most pressing regional challenges concern two other countries: Israel and Iran.

Here's the Latest:

The Department of Homeland Security says it is opening an investigation into a California program that pays money to some immigrants.

The Department said Monday that it had issued a subpoena to California’s Cash Assistance Program for Immigrants to obtain records about the program.

That California program was created when Congress in 1996 took away federal Supplemental Security Income assistance for legal immigrants in a welfare reform law.

According to the program’s website, it pays money to elderly, blind and disabled people in California who are not citizens. The website says the program is entirely paid for by California.

The Trump administration has targeted states and communities that it considers to be lax when it comes to immigration enforcement.

Fresh off a 90-day tariff rollback to hold talks with China, President Donald Trump said that on trade issues, the “European Union is in many ways nastier than China.”

Trump said while speaking on Monday at the White House that the EU would “come down a lot” on trade restrictions regarding the U.S., tearing into the longstanding ally. The U.S. president insisted that America has “all the cards” in trade talks with Europe because of the vehicles it buys from the continent’s automakers.

Trump said his executive order on pharmaceutical drug prices would mean that Europeans will have “to pay more for health care, and we’re going to have to pay less.”

The U.S. has a separate negotiating period on trade in which goods from the EU are being charged 10% import taxes.

Trump said that the U.S.-Israeli citizen was expected to be released by Hamas in the “next two hours” or “sometime today.”

“He’s coming home to his parents, which is really great news,” Trump told reporters at the White House shortly before he was scheduled to depart for a whirlwind visit to Saudi Arabia, Qatar and United Arab Emirates.

Trump credited his special envoy Steve Witkoff in helping win the release of Alexander, 21.

The president said that Witkoff, a New York real estate developer turned diplomat, knew “very little about the subject matter” but learned quickly.

“He has a special way about him,” Trump said of Witkoff.

President Donald Trump says he will likely speak with China’s leader Xi Jinping “maybe at the end of the week.”

That’s after negotiators from the U.S. and China meeting in Switzerland this weekend agreed to reduce tariffs for 90 days of talks. The import taxes on China imposed by the U.S. would still remain higher than when Trump took office at 30%.

Trump told reporters on Monday that the reduced tariff rates didn’t include tariffs on autos, steel and aluminum as well as the potentially upcoming import taxes on pharmaceutical drugs.

Trump said he also spoke with Apple CEO Tim Cook on Monday and he expected the tech company to make additional commitments to invest in domestic production.

Trump said the talks would be great for “unification and peace.”

Trump says the countries ended hostilities for a lot of reasons “but trade is a big one.”

Speaking at the White House on Monday, the president said the U.S. is already negotiating a trade deal with India and will soon start negotiating with Pakistan.

India and Pakistan reached an understanding to stop all military actions on land, in the air and at the sea Saturday in a U.S.-brokered ceasefire to stop the escalating hostilities between the two nuclear-armed rivals that threatened regional peace.

Treasury Secretary Scott Bessent praised the progress made in in trade talks with Chinese officials over the weekend and said he expects another meeting in a few weeks.

U.S. and China announced a 90-day pause on tariffs after the weekend talks in Geneva.

“We had a plan, we had a process and now what we have with the Chinese is a mechanism to avoid an upward tariff pressure like we did last time,” Bessent said on CNBC.

White House deputy chief of staff Stephen Miller says the Trump administration is looking for ways to expand its legal power to deport migrants who are in the United States illegally.

To achieve that, he says the administration is “actively looking at” suspending habeas corpus, the constitutional right for people to legally challenge their detention by the government.

Such a move would be aimed at migrants as part of the Republican president’s broader crackdown at the U.S.-Mexico border.

“The Constitution is clear, and that of course is the supreme law of the land, that the privilege of the writ of habeas corpus can be suspended in a time of invasion,” Miller told reporters outside the White House on Friday.

“So, I would say that’s an option we’re actively looking at,” Miller said. “Look, a lot of it depends on whether the courts do the right thing or not.”

Trump’s plan to change the pricing model for some medications is already facing fierce criticism from the pharmaceutical industry before he’s even signed the executive order set for Monday that, if implemented, could lower the cost of some drugs.

Trump has promised that his plan — which is likely to tie the price of medications covered by Medicare and administered in a doctor’s office to the lowest price paid by other countries — will significantly lower drug costs.

But the nation’s leading pharmaceutical lobby on Sunday pushed back, calling it a “bad deal” for American patients. Drugmakers have long argued that any threats to their profits could impact the research they do to develop new drugs.

The White House has released President Donald Trump's schedule for Monday. Trump is scheduled to hold a press conference with Health Secretary Robert F. Kennedy Jr. at the White House at 9:30 a.m. Trump says he’ll sign an executive order that, if implemented, could bring down the costs of some medications — reviving a failed effort from his first term on an issue he’s talked up since even before becoming president.

Shortly after, Trump will begin his weeklong trip to the Middle East. Trump will visit Saudi Arabia, Qatar and the United Arab Emirates, though his most pressing regional challenges concern two other countries: Israel and Iran.

President Donald Trump is ready to accept a luxury Boeing 747-8 jumbo jet as a gift from the ruling family of Qatar during his trip to the Middle East this coming week, and U.S. officials say it could be converted into a potential presidential aircraft.

The Qatari government said a final decision hadn’t been made. Still, Trump defended the idea — what would amount to a president accepting an astonishingly valuable gift from a foreign government — as a fiscally smart move for the country.

FILE - President Donald Trump speaks with reporters as he signs executive orders in the Oval Office at the White House, Feb. 10, 2025, in Washington. (AP Photo/Alex Brandon, file)

FILE - President Donald Trump speaks with reporters as he signs executive orders in the Oval Office at the White House, Feb. 10, 2025, in Washington. (AP Photo/Alex Brandon, file)

Recommended Articles