Skip to Content Facebook Feature Image

HemoSonics Wins 2025 Medical Device Network Excellence Award in the Marketing Category

News

HemoSonics Wins 2025 Medical Device Network Excellence Award in the Marketing Category
News

News

HemoSonics Wins 2025 Medical Device Network Excellence Award in the Marketing Category

2025-04-29 20:06 Last Updated At:20:31

DURHAM, N.C.--(BUSINESS WIRE)--Apr 29, 2025--

HemoSonics, LLC, a medical device company focused on acute bleeding management, today announced it has won the 2025 Medical Device Network Excellence Award in the Marketing category for its impactful engagement in promoting its Quantra Hemostasis System. The award recognizes HemoSonics’ ability to communicate the value of its Quantra Hemostasis System, engage the healthcare community through educational initiatives, and demonstrate thought leadership in blood management.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250429558366/en/

HemoSonics’ Quantra Hemostasis System comprises the Quantra Hemostasis Analyzer with QPlus and QStat Cartridges, providing clinicians with information to inform patient-centered decisions on bleeding management in under 15 minutes, thereby improving care and optimizing blood product usage. The Quantra System uses innovative SEER Sonorheometry (Sonic Estimation of Elasticity via Resonance), a proprietary medical-grade ultrasound technology that measures the coagulation properties of a whole blood sample. HemoSonics’ Quantra System is FDA-cleared for cardiovascular surgery, trauma, liver transplantation, and major orthopedic surgery. It requires minimal resources to maintain, is easy to operate and interpret, and enables hospitals to standardize a clinically and operationally efficient viscoelastic testing program.

The company has effectively utilized a variety of communication channels, including targeted marketing campaigns, informative webinars, and engaging social media content, to articulate the benefits of its technology. Detailed case studies showcasing successful implementations of the Quantra system have highlighted improvements in patient outcomes and reductions in unnecessary blood transfusions. Additionally, HemoSonics’ Quantra Hemostasis System technology has received numerous accolades, including the 2024 TIME Best Inventions, 2024 Fast Company Most Innovative Companies (Medtech ), 2024 Edison Awards (Point-of-Care and Therapeutic Solutions), and the 2024 Deloitte Fast 500, which recognizes the fastest-growing companies in North America.

HemoSonics has also established itself as a thought leader by addressing critical issues in blood management through various platforms, including earned media coverage, opinion editorial articles, and podcasts. The company’s leadership team regularly publishes insightful content discussing emerging trends in coagulation testing and patient blood management. By engaging with key opinion leaders and participating in relevant conferences, HemoSonics shares its expertise while gathering feedback that informs future product development and marketing strategies.

“We strive to improve patient outcomes and reduce hospital costs each and every day with the Quantra Hemostasis System. The more hospitals and practitioners who know about and adopt Quantra, the greater our ability to help more people becomes,” said Bob Roda, HemoSonics President and CEO. “Marketing, awareness and communications are a key part of our strategy around educating healthcare professionals about how our innovation enables patient-centered decision-making.”

The Medical Device Network Excellence Awards are an independent recognition program, powered by GlobalData. The awards analyze over one billion datasets to recognize top-tier companies and their achievements across more than 200 countries. This award underscores HemoSonics' position as a leader in innovation and marketing within the medical devices sector.

About HemoSonics:

HemoSonics, LLC is a medical device technology company focused on acute bleeding management, resulting in better patient care and lower overall medical costs. The Quantra Hemostasis Analyzer, HemoSonics' flagship product, is designed to improve patient outcomes and reduce healthcare costs by providing optimized coagulation information. The Quantra System's easy and fast interpretation enables simple, more efficient point-of-care and laboratory bleeding management.

Based in Durham, North Carolina, HemoSonics is part of the Stago Group, a leading in vitro diagnostics company dedicated to exploring thrombosis and hemostasis. Visit HemoSonics.com to learn more.

The Quantra Hemostasis System with QStat Cartridge provides comprehensive blood analysis detailing hemostasis in the operating room in less than 15 minutes, and is FDA-cleared for cardiovascular surgery, trauma, liver transplantation, and major orthopedic surgery.

The Quantra Hemostasis System with QStat Cartridge provides comprehensive blood analysis detailing hemostasis in the operating room in less than 15 minutes, and is FDA-cleared for cardiovascular surgery, trauma, liver transplantation, and major orthopedic surgery.

DUBAI, United Arab Emirates (AP) — U.S. President Donald Trump said Iran wants to negotiate with Washington after his threat to strike the Islamic Republic over its bloody crackdown on protesters, a move coming as activists said Monday the death toll in the nationwide demonstrations rose to at least 544.

Iran had no immediate reaction to the news, which came after the foreign minister of Oman — long an interlocutor between Washington and Tehran — traveled to Iran this weekend. It also remains unclear just what Iran could promise, particularly as Trump has set strict demands over its nuclear program and its ballistic missile arsenal, which Tehran insists is crucial for its national defense.

Meanwhile Monday, Iran called for pro-government demonstrators to head to the streets in support of the theocracy, a show of force after days of protests directly challenging the rule of 86-year-old Supreme Leader Ayatollah Ali Khamenei. Iranian state television aired chants from the crowd, who shouted “Death to America!” and “Death to Israel!”

Trump and his national security team have been weighing a range of potential responses against Iran including cyberattacks and direct strikes by the U.S. or Israel, according to two people familiar with internal White House discussions who were not authorized to comment publicly and spoke on condition of anonymity.

“The military is looking at it, and we’re looking at some very strong options,” Trump told reporters on Air Force One on Sunday night. Asked about Iran’s threats of retaliation, he said: “If they do that, we will hit them at levels that they’ve never been hit before.”

Trump said that his administration was in talks to set up a meeting with Tehran, but cautioned that he may have to act first as reports of the death toll in Iran mount and the government continues to arrest protesters.

“I think they’re tired of being beat up by the United States,” Trump said. “Iran wants to negotiate.”

He added: “The meeting is being set up, but we may have to act because of what’s happening before the meeting. But a meeting is being set up. Iran called, they want to negotiate.”

Iran through country's parliamentary speaker warned Sunday that the U.S. military and Israel would be “legitimate targets” if America uses force to protect demonstrators.

More than 10,600 people also have been detained over the two weeks of protests, said the U.S.-based Human Rights Activists News Agency, which has been accurate in previous unrest in recent years and gave the death toll. It relies on supporters in Iran crosschecking information. It said 496 of the dead were protesters and 48 were with security forces.

With the internet down in Iran and phone lines cut off, gauging the demonstrations from abroad has grown more difficult. The Associated Press has been unable to independently assess the toll. Iran’s government has not offered overall casualty figures.

Those abroad fear the information blackout is emboldening hard-liners within Iran’s security services to launch a bloody crackdown. Protesters flooded the streets in the country’s capital and its second-largest city on Saturday night into Sunday morning. Online videos purported to show more demonstrations Sunday night into Monday, with a Tehran official acknowledging them in state media.

In Tehran, a witness told the AP that the streets of the capital empty at the sunset call to prayers each night. By the Isha, or nighttime prayer, the streets are deserted.

Part of that stems from the fear of getting caught in the crackdown. Police sent the public a text message that warned: “Given the presence of terrorist groups and armed individuals in some gatherings last night and their plans to cause death, and the firm decision to not tolerate any appeasement and to deal decisively with the rioters, families are strongly advised to take care of their youth and teenagers.”

Another text, which claimed to come from the intelligence arm of the paramilitary Revolutionary Guard, also directly warned people not to take part in demonstrations.

“Dear parents, in view of the enemy’s plan to increase the level of naked violence and the decision to kill people, ... refrain from being on the streets and gathering in places involved in violence, and inform your children about the consequences of cooperating with terrorist mercenaries, which is an example of treason against the country,” the text warned.

The witness spoke to the AP on condition of anonymity due to the ongoing crackdown.

The demonstrations began Dec. 28 over the collapse of the Iranian rial currency, which trades at over 1.4 million to $1, as the country’s economy is squeezed by international sanctions in part levied over its nuclear program. The protests intensified and grew into calls directly challenging Iran’s theocracy.

Nikhinson reported from aboard Air Force One.

In this frame grab from video obtained by the AP outside Iran, a masked demonstrator holds a picture of Iran's Crown Prince Reza Pahlavi during a protest in Tehran, Iran, Friday, January. 9, 2026. (UGC via AP)

In this frame grab from video obtained by the AP outside Iran, a masked demonstrator holds a picture of Iran's Crown Prince Reza Pahlavi during a protest in Tehran, Iran, Friday, January. 9, 2026. (UGC via AP)

In this frame grab from footage circulating on social media from Iran shows protesters taking to the streets despite an intensifying crackdown as the Islamic Republic remains cut off from the rest of the world in Tehran, Iran, Friday, Jan. 9, 2026.(UGC via AP)

In this frame grab from footage circulating on social media from Iran shows protesters taking to the streets despite an intensifying crackdown as the Islamic Republic remains cut off from the rest of the world in Tehran, Iran, Friday, Jan. 9, 2026.(UGC via AP)

In this frame grab from footage circulating on social media from Iran showed protesters once again taking to the streets of Tehran despite an intensifying crackdown as the Islamic Republic remains cut off from the rest of the world in Tehran, Iran, Saturday Jan. 10, 2026. (UGC via AP)

In this frame grab from footage circulating on social media from Iran showed protesters once again taking to the streets of Tehran despite an intensifying crackdown as the Islamic Republic remains cut off from the rest of the world in Tehran, Iran, Saturday Jan. 10, 2026. (UGC via AP)

Recommended Articles