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Laifen Expands Award-Winning Electric Toothbrush Line with Launch of Wave Special

Business

Laifen Expands Award-Winning Electric Toothbrush Line with Launch of Wave Special
Business

Business

Laifen Expands Award-Winning Electric Toothbrush Line with Launch of Wave Special

2025-05-07 22:05 Last Updated At:22:25

The new dual-action electric toothbrush delivers professional-level performance for a gentle and efficient brushing experience

NEW YORK, May 7, 2025 /PRNewswire/ -- Laifen, known for seamlessly blending cutting-edge technology with minimalist design, proudly unveils its latest breakthrough: the Wave Special. The newest addition to the acclaimed Wave series builds on the success of the original Wave, which recently was recognized with the prestigious American Dental Association (ADA) Seal of Acceptance and named one of TIME Magazine's Best Innovations of 2024.

Engineered to deliver an elevated oral care experience, the Wave Special features Laifen's proprietary servo system that powers its signature dual-action cleaning technology—a unique combination of sixty degree oscillation with 26,000 vibrations per minute that effortlessly emulate dentist-recommend Modified Bass brushing technique for a superior cleaning experience. The innovative technology is well-suite for all users, including beginners and those with sensitive teeth, as the toothbrush provides unparalleled plaque removal and improved gum health. The new product comes in six colorways: four signature matte hues—yellow, pink, white and gray—along with two limited edition velvet-like colors of purple and green.

The Wave Special exemplifies Laifen's continued commitment to elevating the personal care category. Key product features include:

  • Gentle & Efficient Brushing Experience: The Wave Special's 60° oscillations effortlessly emulate the dentist-recommended Modified Bass brushing technique for a superior clean. The soothing 26,000 vibrations per minute are well-suited for all users, including beginners and those with sensitive teeth.
  • Gentle From Front To Back: The brush heads are coated in a soft food-grade TPE coating for a soothing brushing experience. The gum-friendly, ultra-fine bristles deeply clean teeth and gums, and are fitted using an advanced copper-free tufting process, securing them in place and preventing rusting.
  • Seamless Design & Matte Feel: The handle's seamless design keeps out dirt and grime, and the soft Matte PU coating makes it comfortable to hold while brushing.
  • 50 Day Battery Life: The perfect travel companion. Fully charges in just 3 hours through the USB-C cable, with a single charge lasting up to 50 days[1].
  • Smart Personalization via Laifen App: The Laifen App allows you to personalize your brushing across 1,000 possible brushing setting combinations, and guides you to a sparkling smile with the Smart Brushing Timer and Zone Change Reminder.

The Wave Special launches is now available for pre-order at $89.99. To shop the Wave Special and learn more information on Laifen, please visit www.laifentech.com and Amazon or follow @laifen_tech and @laifentech on social media.

About Laifen

Founded in 2019, Laifen is an innovative technology company with years of experience in both R&D and manufacturing. Currently, Laifen's advanced and efficient personal care appliances and accessories can be found in over eleven million households worldwide. Laifen constantly challenges industry standards for performance and is committed to continuously exploring new possibilities and developing new technologies to provide users worldwide with exceptional experiences.

[1] When used on Mode 1, twice a day, for 2 minutes each time.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Laifen Expands Award-Winning Electric Toothbrush Line with Launch of Wave Special

Laifen Expands Award-Winning Electric Toothbrush Line with Launch of Wave Special

DIRIYAH, Saudi Arabia, Jan. 12, 2026 /PRNewswire/ -- Stemming from the joint announcement made on December 9, 2024, regarding the launch of two Trump-branded developments in Riyadh, Dar Al Arkan in collaboration with Dar Global and The Trump Organization are proud to reveal the first of those landmark projects, The Trump International Golf Club, Wadi Safar, a sprawling 2.6 million square meter site in Wadi Safar, the exclusive masterplan being developed by Diriyah Company.

 

 

The site will be home to the Trump International Golf Club, Wadi Safar, a world-class gated community featuring a Trump-branded championship golf course, a luxury Trump hotel, and premium residences overlooking the region's dramatic wadis and the golf vistas. Trump International Golf Club, Wadi Safar will blend world-class hospitality, architecture, and lifestyle in a setting that pays tribute to the cultural and natural heritage of the Kingdom.

Eric Trump, Executive Vice President of The Trump Organization, said: "We are proud to expand our presence with this landmark development in Wadi Safar. Trump International Golf Club, Wadi Safar will redefine luxury and excellence in the region, setting a new standard that reflects the brand's enduring commitment to quality, prestige and timeless elegance. We look forward to creating a destination that complements the rich heritage of the region while delivering a global standard of luxury living."

Yousef Al Shelash, Chairman of Dar Al Arkan, said: "This new project represents a vision to deliver a destination that captures the prestige and the legacy of the Trump brand. With Dar Global leading the development, we are confident this will become a flagship destination not just for Saudi Arabia, but for the world."

Ziad El Chaar, CEO of Dar Global, added: "Dar Global is proud to collaborate with Diriyah Company and Dar Al Arkan on the development of Trump International Golf Club, Wadi Safar. We have delivered landmark projects across Europe and the GCC in partnership with globally recognized luxury brands. Bringing this experience to the Diriyah project, we will deliver a destination that combines heritage, elegance, and world-class standards, making Trump International Golf Club, Wadi Safar a truly iconic address."

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

DAR AL ARKAN, IN COLLABORATION WITH DAR GLOBAL AND THE TRUMP ORGANIZATION, TO DEVELOP TRUMP INTERNATIONAL GOLF CLUB, WADI SAFAR - THE FIRST OF TWO LANDMARK PROJECTS IN RIYADH

DAR AL ARKAN, IN COLLABORATION WITH DAR GLOBAL AND THE TRUMP ORGANIZATION, TO DEVELOP TRUMP INTERNATIONAL GOLF CLUB, WADI SAFAR - THE FIRST OF TWO LANDMARK PROJECTS IN RIYADH

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