SINGAPORE--(BUSINESS WIRE)--May 19, 2025--
On May 17, 2025, global fashion retail brand KKV debuted in Singapore’s Tiong Bahru Plaza with its first store. Up to now, KKV has already established a strong presence in four Southeast Asian countries — Malaysia, Thailand, the Philippines, and Vietnam. KKV’s debut store in Singapore not only expands regional footprint for its parent company KK Group, but also underscores the accelerated momentum of its “Southeast Asia Strategy.” On the opening day, young shoppers formed long queues around KKV’s iconic bright yellow container-style exterior to take check-in photos,igniting a social media frenzy among local young people.
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KK Group also owns The Colorist (beauty product concept store) and X11 (trendy toy concept store). Its vision “Live without Boundaries” drives a global presence spanning 1,000+ stores in six countries. As the core brand, KKV adopts the philosophy of “exploring 100 lifestyles,” and offers over 20,000 SKUs across eight categories, including trendy toys, home goods, daily essentials, cosmetics, and more, while actively exploring additional product possibilities.
Focusing on Gen Z: The Debut of KKV in Singapore Ignites a Consumption Frenzy
The color-coded shelving for different product categories and the bright yellow container-style exterior are visually striking, which triggered a surge of KKV related UGC (user-generated content) and quickly made it a local hot topic on social media.
KKV’s diverse product portfolio perfectly meet the needs of Singaporean Gen Z. “I was just here to take pics with my friend, but I ended up grabbing a bunch of stuff,” said Lim Jia Yi, pointing to her basket while in line at the checkout. “There’s always something new and fun here, you know? Young folks would definitely love it.” Sales data from the opening period showed that trendy toys, snacks, and household essentials were particularly popular among young Singaporean consumers.
Continuing to deeply engage and lead the development of Singapore’s trendy retail market
KKV has full confidence in the Singapore market, which stems from the city-state’s unique consumption potential and demographic advantages. Gen Z accounts for nearly 30% of the population in Singapore, with an annual per capita consumption expenditure exceeding SGD 30,000. This young demographic continues to drive rising demand for trendy products and experiential consumption, which aligns perfectly with KKV’s brand positioning. As stated by Rojen Wu, Chief Operating Officer of KK Group international project, “As a globally leading trend retail brand, KKV respects every individual. We hope that in KKV, everyone can find products they love and express their lifestyle attitude.”
Based on this, KKV will continue to deepen its partnerships with local commercial giants like CapitaLand and Frasers Property, leveraging their customer traffic advantages to rapidly penetrate the Singapore market. KKV plans to open 10 stores in Singapore by 2025 to cover more core commercial districts and further strengthen its brand influence.
Meanwhile, KKV will keep bringing in top-quality global products, refine its product assortment, and offer an upgraded shopping experience for Singaporean consumers — aiming to maintain its leadership in the trendy retail sector.
KKV’s grand opening drew huge crowds
Protesters confronted federal officers in Minneapolis on Thursday, a day after a woman was fatally shot by an Immigration and Customs Enforcement officer.
The demonstrations came amid heightened tensions after President Donald Trump's administration dispatched 2,000 officers and agents to Minnesota for its latest immigration crackdown.
Across the country, another city was reeling after federal immigration officers shot and wounded two people in a vehicle outside a hospital in Portland, Oregon.
The killing of 37-year-old Renee Good in Minneapolis on Wednesday set off a clash between federal and state officials over whether the shooting appeared justified and whether a Minnesota law enforcement agency had jurisdiction to investigate.
Here's what is known about the shooting:
The woman was shot in her SUV in a residential neighborhood south of downtown Minneapolis, about a mile (1.6 kilometers) from where police killed George Floyd in 2020. Videos taken by bystanders and posted online show an officer approaching a vehicle stopped in the middle of the road, demanding the driver open the door and grabbing the handle.
The Honda Pilot begins to pull forward and a different ICE officer standing in front of the vehicle draws his gun and immediately fires at least two shots at close range, jumping back as the vehicle moves toward him.
It is not clear from the videos if the officer gets struck by the SUV, which speeds into two cars parked on a curb before stopping.
It’s also not clear what happened in the lead-up to the shooting.
Homeland Security Secretary Kristi Noem said the SUV was part of a group of protesters that had been harassing agents and “impeding operations” that morning. She said agents had freed one of their vehicles that was stuck in snow and were leaving the area when the confrontation and shooting occurred.
No video has emerged to corroborate Noem’s account. Bystander video from the shooting scene shows a sobbing woman who says the person shot was her wife. That woman hasn’t spoken publicly to give her version of events.
Good died of gunshot wounds to the head.
A U.S. citizen born in Colorado, Good described herself on social media as a “poet and writer and wife and mom." Her ex-husband said Good had just dropped off her 6-year-old son at school Wednesday and was driving home when she encountered ICE agents on a residential street.
He said Good and her current partner moved to Minneapolis last year from Kansas City, Missouri.
Good's killing is at least the fifth death to result from the aggressive U.S. immigration crackdown the Trump administration launched last year.
Noem said Thursday that there would be a federal investigation into the shooting, though she again called the woman’s actions “domestic terrorism.”
“This vehicle was used to hit this officer,” Noem said. “It was used as a weapon, and the officer feels as though his life was in jeopardy.”
Vice President JD Vance said the shooting was justified and referred to Good's death as “a tragedy of her own making.”
Minneapolis Police Chief Brian O’Hara gave no indication that the driver was trying to harm anyone when he described the shooting to reporters Wednesday. Minneapolis Mayor Jacob Frey said he had watched videos of the shooting that show it was avoidable.
The agent who shot Good is an Iraq War veteran who has served for nearly two decades in the Border Patrol and U.S. Immigration and Customs Enforcement, according to records obtained by The Associated Press.
Jonathan Ross has been a deportation officer with ICE since 2015, records show. He was seriously injured this summer when he was dragged by the vehicle of a fleeing suspect whom he shot with a stun gun.
Federal officials have not named the officer. But Noem said he was dragged by a vehicle in June, and a department spokesperson confirmed Noem was referring to the Bloomington, Minnesota, case in which documents identified the injured officer as Ross.
Court documents say Ross got his arm stuck in the window as a driver fled arrest in that incident. Ross was dragged 100 yards (91 meters), and cuts to his arm required 50 stitches.
According to police, officers initially responded to a report of a shooting outside a hospital Thursday afternoon.
Minutes later police heard that a man who had been shot was asking for help in a residential area a couple of miles away. Officers went there and found a man and a woman with gunshot wounds. Officers determined they were wounded in a shooting with federal agents.
Police Chief Bob Day said the FBI was leading the investigation and he had no details about events that led to the shooting.
The Department of Homeland Security said the vehicle’s passenger was “a Venezuelan illegal alien affiliated with the transnational Tren de Aragua prostitution ring” who was involved in a recent shooting. When agents identified themselves to the occupants during a “targeted vehicle stop,” the driver tried to run them over, the department said. An agent fired in self-defense, it said.
There was no immediate independent corroboration of that account or of any gang affiliation of the vehicle’s occupants.
Trump and his allies have consistently blamed Tren de Aragua for being at the root of violence and illicit drug dealing in some U.S. cities.
Drew Evans, head of Minnesota Bureau of Criminal Apprehension, said Thursday that federal authorities have denied the state agency access to evidence in the Good case, barring the state from investigating the shooting alongside the FBI.
Minnesota Gov. Tim Walz demanded that state investigators be given a role, telling reporters that residents would otherwise have a difficulty accepting the findings of federal law enforcement.
“And I say that only because people in positions of power have already passed judgment from the president to the vice president to Kristi Noem,” Walz said.
Noem denied that Minnesota authorities were being shut out, saying: “They don’t have any jurisdiction in this investigation.”
Dozens of protesters gathered Thursday morning outside a Minneapolis federal building being used as a base for the immigration crackdown. Border Patrol officers fired tear gas and doused demonstrators with pepper spray to push them back from the gate.
Area schools were closed as a safety precaution.
Protests were also planned across the U.S. in cities including New York, New Orleans and Seattle.
Associated Press writer Audrey McAvoy contributed.
Protesters confront federal agents outside the Bishop Henry Whipple Federal Building, Thursday, Jan. 8, 2026, in Minneapolis, Minn. (AP Photo/Tom Baker)
People gather for a vigil after an Immigration and Customs Enforcement officer shot and killed a motorist earlier in the day, Wednesday, Jan. 7, 2026, in Minneapolis. (AP Photo/Bruce Kluckhohn)
People participate in a protest and vigil after an Immigration and Customs Enforcement officer shot and killed a woman in Minneapolis, on Wednesday, Jan. 7, 2026. (Christopher Katsarov/The Canadian Press via AP)