LONDON--(BUSINESS WIRE)--May 20, 2025--
In response to today’s high demand for resilience in the world of physical operations, Samsara Inc. ("Samsara") (NYSE: IOT), the pioneer of the Connected Operations ® Platform, announced its new Upgrade for Smarter Operations programme across the UK and Ireland, France, Germany, Austria, Switzerland, Netherlands, Belgium and Luxembourg markets. The programme is designed to make it easy for organisations that rely on systems with inadequate capabilities and customer support to upgrade to Samsara’s advanced and comprehensive AI-powered platform. Eligible companies to upgrade include organisations like Lightfoot, Microlise, Webfleet, Trakm8, Lytx, Geotab, Verizon Connect, VisionTrak, and Masternaught among others. Further details are here.
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As the most widely used and fastest-growing connected operations platform, Samsara is committed to continuous innovation and customer success. In fact, the company holds hundreds of patents and has proven to deliver 8x ROI. This commitment translates into many tangible benefits as organisations that use Samsara’s platform can experience:
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"The world of physical operations is the engine of our economy, driving over 40% of global GDP and impacting everyone's daily life," said Philip van der Wilt, EMEA SVP and GM, at Samsara. "The legacy solutions some are relying on simply aren't built for today's economic uncertainties and operational complexities, eroding the confidence leaders need. That's why we're making it even easier for them to upgrade to the clear advantages Samsara's platform delivers."
To enquire about Samsara’s Upgrade for Smarter Operations program, visit here.
About Samsara
Samsara (NYSE: IOT) is the pioneer of the Connected Operations ® Platform, which enables organisations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organisations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.
Samsara is a registered trademark of Samsara Inc. All other brand names, product names or trademarks belong to their respective holders.
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ADEN, Yemen (AP) — Saudi warplanes have reportedly struck on Friday forces in southern Yemen backed by the United Arab Emirates, a separatist leader says.
This comes as a Saudi-led operation attempts to take over camps of the Southern Transitional Council, or STC, in the governorate of Haramout that borders Saudi Arabia.
Tensions between Saudi Arabia and the UAE rose after the STC moved last month into Yemen’s governorates of Hadramout and Mahra and seized an oil-rich region. The move pushed out forces affiliated with the Saudi-backed National Shield Forces, a group aligned with the coalition in fighting the Iran-backed Houthis in Yemen.
Meanwhile, the Saudi ambassador to Yemen accused the head of the STC of blocking a Saudi mediation delegation from landing in the southern city of Aden.
The STC deputy and former Hamdrmout governor, Ahmed bin Breik, said in a statement that the Saudi-backed National Shield Forces advanced toward the camps, but the separatists refused to withdraw, apparently leading to the airstrikes.
Mohamed al-Nakib, spokesperson for the STC-backed Southern Shield Forces, also known as Dera Al-Janoub, said Saudi airstrikes caused fatalities, without providing details. The Associated Press couldn’t independently verify that claim.
Al-Nakib also accused Saudi Arabia in a video on X of using “Muslim Brotherhood and al-Qaeda militias” in a "large-scale attack " early Friday that he claimed sepratists were able to repel.
He likened the latest developments to Yemen’s 1994 civil war, “except that this time it is under the cover of Saudi aviation operations.”
Salem al-Khanbashi, the governor of Hadramout who was chosen Friday by Yemen's internationally recognized government to command the Saudi-led forces in the governorate, refuted STC claims, calling them “ridiculous” and showing intentions of escalation instead of a peaceful handover, according Okaz newspaper, which is aligned with the Saudi government.
Earlier on Friday, al-khanbashi called the current operation of retrieving seized areas “peaceful.”
“This operation is not a declaration of war and does not seek escalation,” al-Khanbashi said in a speech aired on state media. “This is a responsible pre-emptive measure to remove weapons and prevent chaos and the camps from being used to undermine the security in Hadramout,” he added.
The Saudi-led coalition in Yemen demands the withdrawal of STC forces from the two governorates as part of de-escalation efforts. The STC has so far refused to hand over its weapons and camps.
The coalition's spokesperson Brig. Gen. Turki al-Maliki said Friday on X that Saudi-backed naval forces were deployed across the Arabian Sea to carry out inspections and combat smuggling.
In his post on X, the Saudi ambassador to Yemen, Mohammed al-Jaber, said the kingdom had tried “all efforts with STC” for weeks "to stop the escalation" and to urge the separatists to leave Hadramout and Mahra, only to be faced with “continued intransigence and rejection from Aidarous al-Zubaidi," the STC head.
Al-Jaber said the latest development was not permitting the Saudi delegation's jet to land in Aden, despite having agreed on its arrival with some STC leaders to find a solution that serves “everyone and the public interest.”
Yemen’s transport ministry, aligned with STC, said Saudi Arabia imposed on Thursday requirements mandating that flights to and from Aden International Airport undergo inspection in Jeddah. The ministry expressed “shock” and denounced the decision. There was no confirmation from Saudi authorities.
ِA spokesperson with the transport ministry told the AP late Thursday that all flights from and to the UAE were suspended until Saudi Arabia reverses these reported measures.
Yemen has been engulfed in a civil war for more than a decade, with the Houthis controlling much of the northern regions, while a Saudi-UAE-backed coalition supports the internationally recognized government in the south. However, the UAE also helps the southern separatists who call for South Yemen to secede once again from Yemen. Those aligned with the council have increasingly flown the flag of South Yemen, which was a separate country from 1967-1990.
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Associated Press writers Bassem Mroue in Beirut and Fatma Khaled in Cairo contributed to this report.
Southern Yemen soldiers of Southern Transitional Council (STC) at a check point, in Aden, Yemen, Wednesday, Dec. 31, 2025. (AP Photo)
