LOS ANGELES, May 21, 2025 /PRNewswire/ -- Prime Focus Technologies (PFT), the creator of CLEAR®, is excited to announce its participation at Broadcast Asia (BCA) in Singapore, where it will showcase its CLEAR® AI Agents and AI Applications—designed to deliver real results in postproduction and content supply chain workflows. CLEAR® AI is purpose-built for video content and is set to showcase how these innovations can enable visible ROI for AI investments today.
"In a region as diverse as APAC, AI must do more than automate—it must understand context, culture, and workflow nuances, said Anupam Sharma, Senior Vice President & Head of Sales – APAC, PFT. "At PFT, our AI Agents and AI Applications empower media companies to scale operations, accelerate time-to-market, and tap into new audience segments—without ballooning costs. This is AI that drives reach and revenue across your content portfolio."
At BCA 2025, visitors at Meeting Room #5J3-8 will see:
Content Discovery AI Agents: CLEAR® AI's Search & Metadata Agents go beyond keywords to empower teams to retrieve assets for powerful storytelling. Our AI Agents make it easier than ever to repurpose content, enabling new monetization channels and driving additional revenue.
Content Studio AI Agents: CLEAR® AI's Content Creation Action Agents automate the time-consuming tasks of snackable content creation—from generating highlights to automating the editing process. This accelerates time-to-market and drives higher viewership and engagement. With proven success, including a 4X YouTube viewership increase and 22X revenue growth for a major content network, our AI Agents are designed to turn your content into a revenue generator.
Content Automation AI Agents: CLEAR® AI Automation Agents take the heavy lifting out of operations—whether automating segmentation, ensuring compliance, or seamlessly adapting assets for global distribution. Experience a 25% increase in viewer retention, a 15% boost in ad revenue, and a reduction in manual compliance review time by 80%.
Beyond AI Agents, PFT will feature applications like AI-powered video collaboration, smart MAM, and supply chain automation, empowering teams to achieve more with fewer resources and driving productivity while cutting operational costs.
Media companies don't have time for experiments that don't move the needle. See us at BCA, Meeting Room #5J3-8, and see how CLEAR® AI delivers real results—no fluff.
About Prime Focus Technologies
Prime Focus Technologies (PFT) is the creator of CLEAR®. It offers streaming platforms, studios, and broadcasters AI-led technology and media services powered by the cloud—enabling creativity, agility, and most importantly, revenue growth. PFT partners with major players such as Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more.
For more information visit: www.primefocustechnologies.com.
Press Contact
T Shobhana
Senior Vice President & Global Head of Marketing
Prime Focus Technologies
Los Angeles, CA
t.shobhana@primefocus.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Prime Focus Technologies to showcase CLEAR® AI Agents and AI Applications for Postproduction and Content Supply Chain at Broadcast Asia 2025
JAMNAGAR, India, Dec. 20, 2025 /PRNewswire/ -- Global football icon Lionel Messi made a special visit to Vantara, a wildlife rescue, rehabilitation and conservation centre founded by Anant Ambani. At the centre, initiatives traditionally begin with seeking blessings in accordance with Sanatana Dharma, which emphasises reverence for nature and respect for all living beings. Messi's visit reflected this cultural ethos, as he participated in traditional Indian rituals, observed wildlife, and interacted with caregivers and conservation teams. His engagements during the visit reflected the humility and humanitarian values for which he is widely recognised and highlighted the warm bond and friendship he shares with Anant Ambani, rooted in a shared commitment to wildlife conservation.
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Messi, accompanied by his Inter Miami teammates Luis Suárez and Rodrigo De Paul, was welcomed in a grand traditional style with vibrant folk music, a shower of flowers symbolising blessings and purity of intent, and a ceremonial aarti. The football legend also participated in a Maha Aarti at the temple, including Ambe Mata Puja, Ganesh Puja, Hanuman Puja and Shiv Abhishek, offering prayers for world peace and unity, in keeping with India's timeless ethos of reverence for all living beings.
Following the welcome, Messi embarked on a guided tour of Vantara's expansive conservation ecosystem, home to rescued big cats, elephants, herbivores, reptiles, and fostered young animals from across the globe. He also visited the green energy complex and the world's largest refinery complex, where he expressed amazement at the scale and vision behind the operations.
At the care centre for lions, leopards, tigers and other endangered species, Messi interacted with animals thriving in enriched, naturalistic environments, many of whom approached him with curiosity. He then visited the Herbivore Care Centre and the Reptile Care Centre, where he observed animals flourishing under specialised veterinary care, customised nutrition, behavioural training, and husbandry protocols that reflect Vantara's global leadership in wildlife welfare. During the visit, he also toured the multi-speciality wildlife hospital, witnessing real-time clinical and surgical procedures, and later fed the okapis, rhinos, giraffes and elephants. From a global perspective, he also praised the commitment of the Prime Minister of India to advancing wildlife care and conservation across the country.
At the Foster Care Centre, dedicated to orphaned and vulnerable young animals, Messi learned about their journeys of resilience. In a heartfelt gesture, Anant Ambani and Radhika Ambani together named a lion cub "Lionel," a name that now represents hope and continuity, given in honour of the football legend.
The highlight of the tour came at the Elephant Care Centre, where Messi met Maniklal, a rescued elephant calf saved along with his ailing mother, Prathima, from harsh labour in the logging industry two years ago. In a moment that captured hearts across the centre, Messi engaged in an impromptu football enrichment activity with Maniklal, demonstrating the universal language of play. The calf responded enthusiastically to the activity, making playful moves that showcased his own emerging skills, marking one of the most memorable moments of Messi's visit to India.
Responding in Spanish to Anant Ambani, who thanked him for visiting Vantara and for inspiring everyone selflessly towards animals and mankind, Messi said, "What Vantara does is truly beautiful—the work for animals, the care they receive, the way they are rescued and looked after. It is genuinely impressive. We had a wonderful time, felt completely at ease throughout, and it is an experience that stays with you. We will surely visit again to continue inspiring and supporting this meaningful work."
"For the first time, two global icons came together—one renowned for sporting excellence, the other for leadership in business and wildlife conservation" Says Bharat Mehra, Chief Advisor to Anant Ambani.
As the visit came to a close, Messi participated in Nariyal Utsarg and Matka Phod, traditional rituals symbolising goodwill and auspicious beginnings. The ceremony concluded with chants for peace and well-being, underscoring the shared values that align Vantara's mission with Messi's global legacy. Messi, who leads the Leo Messi Foundation dedicated to social causes, education, healthcare and children's welfare worldwide, expressed a deep sense of alignment with Vantara's purpose and appreciation for its vision of compassionate, science-driven care for animals.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Lionel Messi visits Vantara, experiences unforgettable encounters with sacred Indian traditions and wildlife conservation initiatives in India
Lionel Messi visits Vantara, experiences unforgettable encounters with sacred Indian traditions and wildlife conservation initiatives in India
Lionel Messi visits Vantara, experiences unforgettable encounters with sacred Indian traditions and wildlife conservation initiatives in India
