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GAC Launched Localization Initiative in Brazil, Debuts Five Core Models in the Brazilian Market.

Business

GAC Launched Localization Initiative in Brazil, Debuts Five Core Models in the Brazilian Market.
Business

Business

GAC Launched Localization Initiative in Brazil, Debuts Five Core Models in the Brazilian Market.

2025-05-26 01:58 Last Updated At:02:15

SÃO PAULO, May 25, 2025 /PRNewswire/ -- On May 23, GAC held the Brazil Brand Launch and New Models Unveiling Event at Distrito Anhembi in São Paulo, Brazil, officially unveiling its "Brazil Action Plan" – the first substantive implementation of "One GAC 2.0" global strategy in Latin America. Through a series of long-term investment initiatives, in Brazil, for Brazil, GAC presented Brazilian consumers with a future mobility vision and ushered in a new chapter for GAC in both Brazil and the Latin American market.

The global strategic model AION V, the urban intelligent pure electric SUV AION Y, the luxe-tech pure electric SUV HYPTEC HT, the value benchmark hybrid SUV GS4 HEV, and the high-quality pure electric sedan AION ES were officially unveiled. Brazil's legendary musician Gilberto Gil became the first GAC vehicle owner in Brazil. At the event, GAC officially signed a comprehensive strategic cooperation agreement with Instituto Nacional de Metrologia, Qualidade e Tecnologia (Inmetro) to enhance Brazil's automotive industry competitiveness. Brazilian and Chinese government officials, business leaders and representatives gathered to witness this historic moment of China-Brazil automotive industry cooperation.

GAC introduced five models for Brazilian consumers: AION V, AION Y, HYPTEC HT, GS4 HEV, and AION ES at the Brazil Brand Launch and New Models Unveiling Event. Guided by "One GAC 2.0" global strategy, GAC has deployed its three major product lineups—GAC, AION, and HYPTEC—in Brazil, comprehensively addressing diverse mobility scenarios including family transportation, urban commuting, and shared mobility to meet Brazil's diverse consumer needs and green transition trends.

AION V, AION Y, and HYPTEC HT stand out with their stylish designs, premium quality, high-tech and long-range capabilities, will become an intelligent, safe, and reliable green mobility option for Brazilian consumers in the future. The GS4 HEV delivers robust power, smooth handling, and a combined range of over 1,000 km, striking a balance between performance and practicality. Meanwhile, the AION ES is GAC's flagship model tailored for shared mobility. Moving forward, GAC will collaborate with mobility platforms to offer Brazilians reliable and comfortable transportation experiences.

These five new models embody GAC's core strengths of "Top-tier Quality" and "Pioneering Technology", reflecting the company's precise insight into the Brazilian market's needs, and creating a better mobility experience for Brazilian consumers.

Photo- https://mma.prnasia.com/media2/2695638/image_5033413_49374907.jpg?p=medium600 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

GAC Launched Localization Initiative in Brazil, Debuts Five Core Models in the Brazilian Market.

GAC Launched Localization Initiative in Brazil, Debuts Five Core Models in the Brazilian Market.

HERZOGENAURACH, Germany and SINGAPORE, Jan. 13, 2026 /PRNewswire/ -- Schaeffler, the leading motion technology company, announced the appointment of Maximilian Fiedler (38) as Regional CEO, Asia/Pacific, effective 1 January 2026. In this role, he will also be part of the Executive Board of Schaeffler Group, representing the region.

Mr. Fiedler has been serving as the Chief Financial Officer, Region Asia/Pacific, since 2022. In June 2025, Maximilian Fiedler assumed the position as Regional CEO Asia/Pacific on a temporary basis in addition to his role as CFO Asia/Pacific.

Mr. Fiedler has been with Schaeffler since 2012 and has held several senior leadership roles, including Head of External Reporting for Schaeffler Group and Chief Financial Officer for Schaeffler Mexico. Before joining Schaeffler, Mr. Fiedler was Treasury Manager for HeidelbergCement AG.

Klaus Rosenfeld, CEO of Schaeffler AG, said: "We are delighted to appoint Maximilian to drive our business in the Asia Pacific region. Maximilian has continuously demonstrated exceptional commitment to Schaeffler. We are confident, he will continue to inspire and steer our company towards sustained success."

Maximilian Fiedler, Regional CEO Asia/Pacific, said: "I am honored to be entrusted with this position, and I look forward to working with our talented team to build on our achievements in the region, drive deeper engagement with our customers and deliver lasting value to all our stakeholders."

Schaeffler Group – We pioneer motion
The Schaeffler Group has been driving forward groundbreaking inventions and developments in the field of motion technology for over 75 years. With innovative technologies, products, and services for electric mobility, CO₂-efficient drives, chassis solutions and renewable energies, the company is a reliable partner for making motion more efficient, intelligent, and sustainable – over the entire life cycle. Schaeffler describes its comprehensive range of products and services by means of eight product families: From bearing solutions and all types of linear guidance systems through to repair and monitoring services. Schaeffler is with around 110,000 employees and more than 250 locations in 55 countries, one of the world's largest family-owned companies and one of Germany's most innovative companies.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Schaeffler appoints Maximilian Fiedler as Regional Chief Executive Officer Asia/Pacific

Schaeffler appoints Maximilian Fiedler as Regional Chief Executive Officer Asia/Pacific

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