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YAS Partners with JOIE to Launch Hong Kong's First Taxi Fleet with Driving Behavior-Based Insurance

Business

YAS Partners with JOIE to Launch Hong Kong's First Taxi Fleet with Driving Behavior-Based Insurance
Business

Business

YAS Partners with JOIE to Launch Hong Kong's First Taxi Fleet with Driving Behavior-Based Insurance

2025-06-27 09:00 Last Updated At:09:15

Data-Driven Innovation to Enhance Road Safety and Fleet Transparency

HONG KONG, June 27, 2025 /PRNewswire/ -- Insurtech company YAS today announced a strategic partnership with JOIE, a next-generation Hong Kong taxi fleet operated by Tai Wo Management, to introduce an AI-powered insurance solution based on real-time driving behavior analysis. The initiative aims to enhance operational efficiency, improve road safety, and offer more flexible and transparent protection for professional drivers.

In the initial phase, approximately 1,000 hybrid and electric taxis will be deployed, each integrated with YAS's proprietary AI-driven scoring and insurance adjustment system. The platform evaluates driving behavior—such as hard braking, sharp turns, and time of operation—in real time, adjusting risk levels and premiums dynamically. Coupled with an incentive-based rewards program, the system is designed to encourage safe driving, reduce accidents and insurance costs, and accelerate the adoption of electric vehicles to support emission reduction efforts.

By combining their respective strengths, YAS and JOIE will implement three core upgrade areas that span vehicle selection, insurance structure, and passenger service experience:

This data-centric, smart fleet marks a significant shift in how Hong Kong's taxi industry can evolve toward a safer, more transparent, and technology-enabled operating model. Beyond fairer insurance, the system equips fleet managers with real-time dashboards, driver rankings, performance tracking, and reward monitoring tools—all contributing to more stable operations, better team performance, and greater appeal for professional drivers.

Aaron Ng Hoi-shan, Managing Director at Tai Wo Management, the parent company of JOIE, said,  "Our mission has never been simply to replace vehicles, but to raise the operational standards of the entire industry. This partnership with YAS allows us to manage and reward driver performance with data, strengthening professional integrity and delivering a taxi experience that passengers can truly trust."

William Lee, Co-Founder of YAS, noted,  "We created YAS TAXY with the goal of quantifying and recognizing safe driving behavior—shifting how insurance and fleet operations are fundamentally structured. This collaboration with JOIE is a major step forward in applying smart mobility in real-world settings, where technology moves beyond the backend to make a tangible impact on daily road safety and public trust."

This initiative also aligns with the smart mobility goals expected under the forthcoming Smart City Blueprint 3.0, leveraging AI-driven risk management and data-enabled fleet operations to help Hong Kong build a safer, more efficient, and people-centric urban transport system.

Please contact: 
rylie@hk.yas.io
https://yas.io/zh/taxy/

About YAS

YAS is a leading insurtech company in Asia, dedicated to delivering dynamic, real-time insurance solutions for modern consumers through innovative applications of AI and blockchain technologies. YAS (Insurance Agent License No. FA2648) is a registered insurance intermediary authorized to distribute general insurance products in Hong Kong under the Insurance Companies Ordinance (Cap. 41).
For more information, please visit: https://yas.io

About JOIE

JOIE is a next-generation Hong Kong taxi fleet operated by Tai Wo Management. The company is committed to using innovative technologies to enhance passenger service, optimize fleet operations, and elevate the professionalism and dignity of drivers—bringing a fresh approach to urban transportation in the city.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

YAS Partners with JOIE to Launch Hong Kong's First Taxi Fleet with Driving Behavior-Based Insurance

YAS Partners with JOIE to Launch Hong Kong's First Taxi Fleet with Driving Behavior-Based Insurance

APIA, Samoa, Dec. 31, 2025 /PRNewswire/ -- Phemex, a user-first crypto exchange, has introduced a structured reward initiative for the newly listed LIT and MAGMA trading pairs. Running from December 31, 2025, to January 7, 2026, the program features a total allocation of 30,000 USDT designed to support liquidity and market engagement within its derivatives ecosystem.

The initiative highlights two infrastructure approaches in the DeFi sector. Lighter (LIT) is an order-book DEX infrastructure focused on institutional-grade capital efficiency and low-latency execution. Magma Finance (MAGMA) is an AMM DEX built for MOVE-based blockchains, utilizing a liquidity incentive engine designed to align the interests of traders, governance participants, and liquidity providers.

To ensure balanced participation, Phemex has partitioned the 30,000 USDT allocation into two categories:

Reward Mechanism Details:

  • Engagement-Based Pool (10,000 USDT): Dedicated to general interaction tasks, including social referrals and daily trading milestones. This pool is intended to broaden the user base for these emerging protocols.
  • Volume-Driven Competition (20,000 USDT): A competitive track focused on futures trading volume for LIT and MAGMA. Rewards are distributed based on ranking performance, with the top three participants eligible for a significant portion of the pool, including a maximum individual reward of 4,000 USDT.

By integrating these specialized protocols, Phemex continues to diversify its high-performance trading environment, providing users with exposure to the latest developments in order-book and MOVE-based AMM technologies.

About Phemex
Founded in 2019, Phemex is a user-first crypto exchange trusted by over 10 million traders worldwide. The platform offers spot and derivatives trading, copy trading, and wealth management products designed to prioritize user experience, transparency, and innovation. With a forward-thinking approach and a commitment to user empowerment, Phemex delivers reliable tools, inclusive access, and evolving opportunities for traders at every level to grow and succeed.

For more information, please visit: https://phemex.com/ 

 

APIA, Samoa, Dec. 31, 2025 /PRNewswire/ -- Phemex, a user-first crypto exchange, has introduced a structured reward initiative for the newly listed LIT and MAGMA trading pairs. Running from December 31, 2025, to January 7, 2026, the program features a total allocation of 30,000 USDT designed to support liquidity and market engagement within its derivatives ecosystem.

The initiative highlights two infrastructure approaches in the DeFi sector. Lighter (LIT) is an order-book DEX infrastructure focused on institutional-grade capital efficiency and low-latency execution. Magma Finance (MAGMA) is an AMM DEX built for MOVE-based blockchains, utilizing a liquidity incentive engine designed to align the interests of traders, governance participants, and liquidity providers.

To ensure balanced participation, Phemex has partitioned the 30,000 USDT allocation into two categories:

Reward Mechanism Details:

  • Engagement-Based Pool (10,000 USDT): Dedicated to general interaction tasks, including social referrals and daily trading milestones. This pool is intended to broaden the user base for these emerging protocols.
  • Volume-Driven Competition (20,000 USDT): A competitive track focused on futures trading volume for LIT and MAGMA. Rewards are distributed based on ranking performance, with the top three participants eligible for a significant portion of the pool, including a maximum individual reward of 4,000 USDT.

By integrating these specialized protocols, Phemex continues to diversify its high-performance trading environment, providing users with exposure to the latest developments in order-book and MOVE-based AMM technologies.

About Phemex
Founded in 2019, Phemex is a user-first crypto exchange trusted by over 10 million traders worldwide. The platform offers spot and derivatives trading, copy trading, and wealth management products designed to prioritize user experience, transparency, and innovation. With a forward-thinking approach and a commitment to user empowerment, Phemex delivers reliable tools, inclusive access, and evolving opportunities for traders at every level to grow and succeed.

For more information, please visit: https://phemex.com/ 

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Phemex Launches 30,000 USDT Incentive Program for LIT and MAGMA Trading Pairs

Phemex Launches 30,000 USDT Incentive Program for LIT and MAGMA Trading Pairs

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