Mad About Marketing Consulting Wins Best Marketing Consultancy Firm - South East Asia 2025

Regional Recognition Validates Systematic Transformation Methodology

SINGAPORE, July 10, 2025 /PRNewswire/ -- Mad About Marketing Consulting has been awarded "Best Marketing Consultancy Firm - South East Asia 2025" by Corporate Vision's Corporate Excellence Awards, progressing from local recognition to regional acknowledgment within twelve months of operation.

The progression from "Best B2C & B2B Marketing Consultancy 2024 - Singapore" to regional recognition validates the firm's core principle: systematic transformation methodology transcends geographic boundaries. For a consultancy founded with global ambitions while maintaining operational rigor, this recognition confirms that strategic depth resonates across diverse market conditions.

Beyond Traditional Consulting

The award reflects Corporate Vision's recognition of Mad About Marketing Consulting's hybrid approach that merges management consultancy principles with marketing advisory expertise. Unlike traditional agencies focused on tactical execution, the firm addresses the operational trinity determining transformation success: people readiness, process optimization, and platform integration.

"Recognition validates methodology, but client transformation drives everything we do," explains Jaslyin Qiyu, Founder and Principal Consultant. "When you've personally navigated transformation challenges as a regional CMO across multiple enterprises, you understand that sustainable change requires systematic thinking, not surface-level adjustments."

Fractional Excellence Model

The firm's fractional talent approach enables access to diverse industry expertise without traditional agency overhead—attracting clients from ambitious startups to established corporates throughout Asia Pacific. This structure provides enterprise-quality strategic thinking while maintaining agility and cost-effectiveness that emerging markets demand.

Recent project highlights include supporting renowned Singaporean photographer Melisa Teo's "Two Rivers" exhibition, where the firm navigated complex licensing processes, optimized limited marketing resources, and managed high-profile stakeholder engagement across government and cultural touchpoints.

"The integrated marketing strategy not only amplified the visibility of my 'Two Rivers' exhibition but also ensured a seamless experience for visitors and high-profile stakeholders," notes Melisa Teo. "The thoughtful approach to resource optimization and stakeholder engagement truly made a difference."

AI Transformation Leadership

The consultancy's latest service offering—AI Adoption Maturity Assessment and Recommendations Roadmap—demonstrates how established transformation principles apply to emerging technologies. Rather than promoting technology adoption for its own sake, the firm helps organizations measure employee readiness from mindset and skillset perspectives, then develops comprehensive approaches addressing skilling, tooling, and process redevelopment requirements.

Regional Expansion Strategy

With operations in Singapore and Vietnam, Mad About Marketing Consulting is creating a comprehensive Asia Pacific presence supporting clients' cross-border expansion ambitions. The fractional talent model will evolve into an integrated ecosystem where specialists collaborate seamlessly across industries and geographies.

"As marketing practitioners, we have a collective responsibility to demonstrate that strategic thinking and ethical practices drive sustainable results," Qiyu emphasizes. "Moving with market flow doesn't mean abandoning fundamental principles."

About the Award

The Corporate Vision Corporate Excellence Awards recognize outstanding achievement across multiple business categories, with evaluation criteria including innovation, strategic impact, and sustainable business practices. The "Best Marketing Consultancy Firm - South East Asia 2025" award acknowledges Mad About Marketing Consulting's systematic approach to transformation and measurable client outcomes across the region.

About Mad About Marketing Consulting

Mad About Marketing Consulting is a full-service, integrated marketing consultancy partnering with C-Suites across B2B and B2C sectors throughout Asia Pacific. Founded in January 2024 by Jaslyin Qiyu, a veteran with nearly 25 years of marketing and transformation experience, the consultancy combines management consultancy rigor with deep marketing expertise to elevate marketing from cost center to strategic business enabler.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Mad About Marketing Consulting Wins Best Marketing Consultancy Firm - South East Asia 2025

BEIJING, Jan. 11, 2026 /PRNewswire/ -- On December 29, the "Forging the Path to National Strength: China's Manufacturing Achievements Under the 14th Five-Year Plan," jointly organized by the National Museum of China and the Ministry of Industry and Information Technology, officially opened at the National Museum of China, showcasing more than 300 top national achievements. GAC's "National Outstanding Engineer Team" successfully developed both the Magazine Battery and the Solid-State Battery, which were selected for the exhibition.

The GAC Magazine Battery is the first battery system to pass both the nail penetration no-flame and non-ignition safety tests. By utilizing ultra-high intrinsic safety cells, an all-weather "vehicle-end + cloud-based" active safety monitoring system, and a multi-dimensional safety protection system, the Magazine Battery achieves three layers of protection: core, active, and passive. Its safety performance far exceeds the electric vehicles traction battery safety requirements (GB38031-2025), which will take effect on July 1, 2026. Currently, the Magazine Battery has a cumulative deployment of 1.3 million vehicles with zero spontaneous combustion and over 50 billion kilometers of safe travel, providing users with robust safety assurance for every journey.

GAC's self-developed large-capacity solid-state battery has achieved an energy density exceeding 400 Wh/kg and easily passes rigorous safety tests such as 200°C thermal chamber and nail penetration tests, effectively addressing users' range anxiety and safety concerns. Innovations in materials and processes have placed the solid-state battery at the forefront of the industry in key indicators such as safety, energy density, and cycle life, providing a superior power solution for the future development of NEVs. Currently, a pilot production line for GAC's solid-state battery has been established, capable of mass-producing vehicle-grade solid-state batteries over 60 Ah, marking a critical step toward the goal of full vehicle integration by 2026.

Over the years, GAC has been steadily enhancing its competitiveness through innovations across intelligent connectivity, NEV powertrains technologies, and forward-looking technologies. Looking ahead, GAC will continue to deepen its efforts in the intelligent connected NEV field, leveraging more leading technological achievements to drive industry progress.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

GAC Magazine Battery and Solid-State Battery Win Top National Honor