- Global K-Pop artist JENNIE appointed as the Honorary Tourism Ambassador of Seoul
- Campaign videos featuring JENNIE to be unveiled sequentially from July 31st at 1 PM (KST), starting with a teaser, followed by two main videos and an interview
- "Absolutely in Seoul" campaign aims to showcase the diverse charms of Seoul to the world
SEOUL, South Korea, July 29, 2025 /PRNewswire/ -- Global K-Pop artist JENNIE appointed as the Honorary Tourism Ambassador of Seoul for 2025, stars in a series of promotional videos set to release on Seoul's official tourism YouTube channel, VisitSeoul TV (https://www.youtube.com/VisitSeoulTV), and other social media platforms beginning July 31st.
Renowned for her influential presence in music, fashion, and various other fields, JENNIE has frequently expressed her deep affection for Seoul, calling it "a city of inspiration." She actively participated in this campaign to spread Seoul's diverse appeal worldwide.
The campaign, centered around the message "Absolutely in Seoul," captures the city's endless stories with visually stunning cinematography.
The first video, DALTOKKI, presented in a short film format, enhances immersion through storytelling as JENNIE explores iconic locations across Seoul, including Gyeongbokgung Palace, Nodeulseom Island, and the Seongsu-dong.
The second video, SEOUL CITY, features the track "Seoul City" from JENNIE's debut solo album "Ruby," highlighting the unique synergy between JENNIE and Seoul.
In addition to the main videos, two short-form videos and an interview featuring JENNIE's personal reflections and affection for Seoul will also be released.
Various online events are scheduled to accompany the video releases, including a highly anticipated "digital goods" random-drop event, where fans worldwide can obtain exclusive posters featuring JENNIE and captivating scenes of Seoul.
The campaign will also be prominently displayed on influential outdoor advertising in major international cities, including those in the United States and Australia, and broadcast through leading global TV channels like NBCUniversal, ensuring widespread exposure across North America, Europe, and Asia.
"Through this collaboration with JENNIE, we aim to highlight Seoul's diverse charms globally and significantly contribute toward achieving our goal of attracting over 30 million international visitors," said an official from the Seoul Tourism Organization.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Global K-Pop Artist JENNIE Highlights Seoul's Charms: Seoul Tourism Organization Launches Highly Anticipated Global Campaign
Global K-Pop Artist JENNIE Highlights Seoul's Charms: Seoul Tourism Organization Launches Highly Anticipated Global Campaign
SHENZHEN, China, Jan. 16, 2026 /PRNewswire/ -- On January 16, Huawei released the Top 10 Trends of Charging Network Industry 2026. Wang Zhiwu, President of Huawei Smart Charging Network Domain, comprehensively interpreted the industry and technological trends.
Trend 1: High-Quality Development
From passenger vehicles to commercial vehicles, "high quality" has become a must for ultra-fast charging infrastructure, driving large-scale upgrade of legacy charging devices to meet the energy needs of different vehicle models. High-quality development will extend from "cities of ultra-fast charging" to "cities of megawatt charging" through unified planning, standards, supervision, and O&M, enabling industry partners to turn high quality into high returns.
Trend 2: Comprehensive Ultra-Fast Charging
Ultra-fast-charging vehicle models, once premium necessities, will be embraced by everyone. The extensive application of third-generation power semiconductor materials and high-C-rate traction batteries will further increase the market share of ultra-fast-charging vehicles. Megawatt-charging commercial vehicles will dominate the market.
Trend 3: Megawatt-Scale Logistics Electrification
The "fuel-to-electricity" conversion for viable business will rapidly expand HGVs from limited, closed applications to widespread, all-scenario adoption. The cost reduction of traction batteries and the innovation of megawatt charging technologies will make megawatt-scale logistics electrification an unstoppable trend, bringing significant economic and social values.
Trend 4: Hundred-Megawatt-Scale Stations
In the trend of electrified logistics, 100 MW-scale charging stations will become the essential infrastructure for high-throughput operations. Factors such as technical strengths, competitive electricity pricing, and scalable deployment will unlock powerful cluster effects and secure long-term, sustainable profitability for charging station investments.
Trend 5: Security and Trustworthiness
Compared with passenger vehicles, commercial vehicles require higher charging power and a greater proportion of energy storage system (ESS) capacity in charging stations. Therefore, security and trustworthiness will become fundamental requirements for charging networks. The comprehensive electrical safety protection architecture will seamlessly safeguard people, vehicles, and chargers, reinforced by a robust cybersecurity foundation.
Trend 6: Liquid-Cooled Ultra-Fast Charging
Liquid-cooled ultra-fast charging delivers superior heat dissipation and protection, enabling reliable performance across increasingly distributed charging scenarios. In contrast, conventional air-cooled systems struggle in demanding environments such as high heat, humidity, salt fog, and heavy dust. In the future, the liquid cooling technology will be applied in vehicles and chargers, enabling efficient megawatt charging and contributing to overall vehicle cost reduction.
Trend 7: DC-Based ESS+Charger
A DC-based ESS+charger system can effectively increase power capacity, helping customers quickly and cost-effectively deploy ultra-fast charging stations, even in locations with limited grid power. This system is ideal for upgrading legacy low-capacity stations, enabling ultra-fast charging stations to be rapidly repurposed or newly deployed with minimal grid power, and maximizing the capability to meet vehicle charging demands.
Trend 8: Modular Station Construction
The station-level modular solution is built for engineering construction and device commissioning, adapting to a wide range of charging scenarios. Its low cost, rapid deployment, and easy relocation make it a flexible choice, while its durable design ensures long-term value and protection for investors.
Trend 9: Campus Microgrid
The grid-forming PV+ESS system integrates the liquid-cooled ultra-fast charging technology, and can operate in on-grid or off-grid mode. This forms a one-stop "PV+ESS+charger+vehicle+network" solution that boosts power capacity, maximizes the use of green energy, and enhances revenue through time-of-use arbitrage.
Trend 10: AI Empowerment
The intelligent evolution of charging networks will enable seamless collaboration across networks, stations, chargers, and vehicles. By breaking down digital silos, it will elevate the end-to-end charging experience for vehicle owners and enhance overall logistics and transportation efficiency.
Huawei will continue to work with partners to accelerate the rollout of seamless, high-quality ultra-fast charging networks, and capture opportunities of mobility electrification.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Jointly Charging the Road Ahead | Huawei Releases Top 10 Trends of Charging Network Industry 2026
