MUSINSA Achieves Record-Breaking Q2 2025 Results -- Revenue KRW 377.7B (USD 282M), Up 31% YoY -- Operating Profit Jumps 23%

Q2 2025 Revenue Up 31%, Operating Profit Up 23% YoY…H1 Revenue Reaches KRW 670.5B(USD 500M), Operating Profit KRW 58.9B(USD 44M)
Omnichannel Strategy Strengthens Online and Offline Competitiveness…Continued Investments in Growth Areas Including Beauty and Global Expansion in H2

SEOUL, South Korea, Aug. 28, 2025 /PRNewswire/ -- MUSINSA's revenue for Q2 2025 reached approximately KRW 377.7 billion(USD 282 million), representing an increase of 30.7% compared to the same period last year. Operating profit for the quarter came in at KRW 41.3 billion(USD 31 million), up 22.6% year-on-year. Net income for Q2 2025 was KRW 40.8 billion(USD 30 million), a surge of more than fivefold(+462.8%) from Q2 2024. These figures represent MUSINSA's highest-ever second-quarter performance.

For the first half of 2025, MUSINSA's consolidated revenue totaled KRW 670.5 billion(USD 500 million), an increase of 22.1% year-on-year. Operating profit for the period reached KRW 58.9 billion(USD 44 million), up 23.0% from the first half of 2024. MUSINSA also reported a net income of KRW 37.2 billion(USD 28 million) for H1 2025, impacted by an accounting policy change under which RCPS (Redeemable Convertible Preferred Shares), previously classified as equity, are now recognized as debt. As a result, approximately KRW 40 billion(USD 30 million) in non-cash interest expenses were reflected in the financial statements. Excluding this impact, adjusted net income for the first half of 2025 would have been nearly KRW 80 billion(USD 60 million).

In Q2 2025, MUSINSA maintained steady growth despite sluggish overall consumer sentiment, with balanced performance across the fashion, beauty, and lifestyle categories. For the online business, 29CM's "29 Week" and MUSINSA's "Summer Black Friday" promotional events held in June generated combined sales exceeding KRW 340 billion(USD 254 million), achieving strong results despite the traditionally slow summer season.

For the offline business, MUSINSA focused on enhancing customer experience by opening new stores during Q2 2025, including: Musinsa Standard Triple Street Songdo(April), Musinsa Standard Galleria Timeworld(May), Musinsa Standard Shinsegae Premium Outlet Siheung (June), and 29CM Home Seongsu(June). In total, MUSINSA opened nine new offline stores in the first half of 2025, with offline sales exceeding KRW 100 billion(USD 75 million). The company continues to strengthen its omnichannel strategy to reinforce competitiveness across both online and offline channels.

In the second half of 2025, MUSINSA plans to further expand its business by enhancing platform competitiveness and increasing its offline footprint. Earlier this month, MUSINSA opened "Musinsa Store Gangnam", a curated multi-brand shop featuring over 130 fashion brands. By the end of 2025 and early 2026, the company also plans to launch large-format Musinsa Megastores in Yongsan and Seongsu.

Joonmo Park, CEO of MUSINSA, stated "Since declaring an emergency management phase in April, we have focused on eliminating inefficiencies across the organization and rapidly enhancing competitiveness both online and offline. As a result, our Q2 performance demonstrated balanced growth across key areas." He added, "Although external uncertainties are expected to continue in the second half, we will proceed with our planned investments in global expansion, beauty, lifestyle, and re-commerce to remain agile and responsive to changing market conditions." 

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

MUSINSA Achieves Record-Breaking Q2 2025 Results -- Revenue KRW 377.7B (USD 282M), Up 31% YoY -- Operating Profit Jumps 23%

Over 15,000 visitors to the INCHEON–IFEZ Booth; IFEZ supported a record 50 innovation companies participating in CES 2026.
Participating companies secure a foundation for global expansion, including 20 MoU signings.

INCHEON, South Korea, Jan. 16, 2026 /PRNewswire/ -- The Incheon Free Economic Zone (IFEZ) announced the successful operation of the INCHEON–IFEZ Booth at CES 2026, presenting IFEZ's future-city vision and the technologies of Incheon-based innovators to a global audience.

Under the theme "Destination Incheon — From Smart City to AI City," the booth highlighted a sustainable urban future enabled by Incheon companies' innovations and drew more than 15,000 visitors, according to IFEZ.

During CES 2026, IFEZ also met with the Fairfax County Economic Development Authority (FCEDA) to discuss support measures and collaboration models for helping Incheon startups enter the U.S. market. The two sides plan to develop practical joint programs through continued cooperation.

IFEZ supported a record 50 companies at CES 2026 across multiple participation tracks, dividing them across various exhibition areas: 10 companies in the 'INCHEON-IFEZ' Booth at the Las Vegas Convention Center, 10 in the Korea pavilion (KOTRA) at the Eureka Park, 6 in the Global Pavilion, and 15 as the Incheon Startup Park Delegation and 10 Innovation Award showcase participants.

These companies achieved record-breaking results, conducting 1,419 business consultations with overseas buyers and investors, with the estimated value of export consultations reaching $560 million—more than 400 additional meetings compared to last year. In addition, nine companies signed 20 MOUs, building momentum for global expansion and investment opportunities.

Leadpoint System, a smart manufacturing and industrial automation solutions provider, signed an MOU with Webtronic Labs, a U.S.-based technology R&D company.

emCT, which specializes in fire detection and safety management solutions, signed an MOU with Texas Legacy Realty, a Texas-based real estate development and operations company, to pursue collaboration on applying fire safety and "safe zone" solutions in commercial and residential buildings.

Medicell Healthcare, a regenerative medicine and bio-healthcare solutions company, signed an MOU with the City of Phoenix, Arizona's largest city, and discussed cooperation on technology collaboration and local proof-of-concept initiatives in public healthcare.

IFEZ said 14 supported companies earned 17 CES Innovation Awards, the highest total to date for Incheon, drawing strong interest from global buyers and investors. Deep Fusion AI received a Best of Innovation honor for its radar-based sensor-fusion AI technology, gaining attention in next-generation autonomous driving and robotic perception.

Mayor Yoo Jeong-bok said the CES participation advanced the Incheon–IFEZ AI City vision on the global stage and pledged continued support to expand Incheon companies' international reach and strengthen Incheon as a global business hub.

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

INCHEON-IFEZ Booth Wraps Up a Successful CES 2026, Recording $560M in Export Consultations and 17 Innovation Awards