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Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

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Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026
Business

Business

Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

2025-09-17 17:05 Last Updated At:17:25

Automechanika Jakarta
Nusantara International Convention Exhibition (NICE), 24 – 27 September 2026

JAKARTA, Indonesia, Sept. 17, 2025 /PRNewswire/ -- During today's press conference, Messe Frankfurt announced the expansion of the Automechanika trade fair brand in Southeast Asia, highlighting Indonesia's advantages as an emerging economy with a robust automotive industry, the largest in Southeast Asia.[1] With a Cooperation Agreement signed between Messe Frankfurt and the Indonesian Automotive Parts & Components Industries Association (GIAMM) to organise the fair, the partnership leverages a combination of international and local resources, networks and expertise to advance the sector. Scheduled from 24 to 27 September 2026 at Jakarta's all-new Nusantara International Convention Exhibition (NICE), this inaugural event underscores the company's commitment to building trade platforms in high potential growth markets. The show expects to feature 350 exhibitors across 15,000 sqm of exhibition space. 

 

"Messe Frankfurt's presence in Southeast Asia continues to expand in efforts to support new trade routes burgeoning across the region. In this regard, Automechanika Jakarta is an important addition to the company's Mobility & Logistics portfolio. Indonesia has strong potential, especially within the automotive supply chain; shifts in investment towards the country's manufacturing and logistics sectors emphasise its significance in the global supply chain", commented Mr Stephan Buurma, Member of the Board of the Management, Messe Frankfurt Group. He added: "We look forward to working alongside GIAMM and utilising their local expertise to further develop international trade in the region while uniting the Indonesian automotive market."

The company organises around 40 trade fairs serving the Mobility & Logistics sector. Automechanika Jakarta represents the company's second entry into Indonesia, following the successful launch of Asiabike Jakarta in 2023, as well as the achievements of other regional Automechanika shows in Kuala Lumpur, Ho Chi Minh City, and Shanghai. While Indonesian companies have had an active presence in Messe Frankfurt's 14 Automechanika brand events, this new addition aims to establish a prominent gateway into the country, opening opportunities for international trade, industry development, and information exchange to support the growth and advancement of the budding regional automotive supply chain.

Mr Hamdhani Dzulkarnaen Salim, Chairman of GIAMM, explained why the country is a prime location for such activities: "Indonesia is well-positioned to become a significant player in the global automotive supply chain over the coming years. As an emerging economy with government incentives supporting industry transformation and bolstering vehicle sales, this is a country full of opportunities. The establishment of Automechanika Jakarta is crucial in this sense, providing a much-needed platform to converge domestic and overseas markets. Sharing Messe Frankfurt's vision, we aim to foster local industry growth through this event by exposing domestic companies to best practices and valuable networks."

A Cooperation Agreement signed between Messe Frankfurt and GIAMM was witnessed by representatives from the Ministry of Industry of the Republic of Indonesia and the Ministry of Micro, Small, and Medium Enterprises of the Republic of Indonesia. Each ministry has expressed a strong endorsement of the fair, demonstrating their commitment to fostering the growth of domestic enterprises, trade, and industry transformation, which the fair will significantly contribute to.

Strong trade position makes way for a bright future in Indonesia
Indonesia has matured into a robust international trading partner by engaging in numerous trade agreements and playing a key role in regional partnerships. This status is further solidified by the expected announcement of the EU-Indonesia Comprehensive Economic Partnership Agreement (CEPA) this month, which is poised to open-up trade and relationships with the European Union, creating opportunities for the development of the automotive industry.

The sector has generated international interest thanks to government incentives and an emerging middle class with increased purchasing power, among other factors. It is already the largest automotive market in Southeast Asia, with car sales projected to reach 900,000 units and motorcycle sales expected between 6.4 and 6.7 million units in 2025 according to the Association of Indonesia Automotive Industry (GAIKINDO) and the Association of Indonesian Motorcycle Industry (AISI) respectively.[2] Despite its recent rise as a global player, the country is already well established regionally, serving as a key Complete Built-Up (CBU) vehicle exporter, delivering more than 472,000 vehicles to over 100 countries under various major automotive OEMs in 2024.[3] The fair will present opportunities for international players to tap into this prosperous local market, and for domestic companies to make global connections for trade.

Automechanika Jakarta to engage all automotive players
Automechanika Jakarta engages participants from the entire automotive supply chain, including parts and components, electrics and electronics, accessories and customising, diagnostics and repair, digital solutions and services, tyres and wheels, body and paint, motorcycles, as well as automotive manufacturing and automation. In this context of growth, innovation, and promoting local industry development, the exhibition aims to empower, connect and offer interactive experiences to its array of participants.

To illustrate, fringe events are set to encourage networking and knowledge exchange aligned with the industry's direction like the Automotive Mobility Solutions Conference and the Supply Chain Collaboration Forum. Skills development will also be exemplified through the Tech & Skills Workshop with a range of targeted training exercises. Further to this, community engagement and celebrating automotive culture will be a focus of autoFEST@Jakarta, with a concert, drifting, and a car audio and modification competition, creating a rewarding experience for the entire automotive value chain, from OEMs to end-users.

In addition, the co-located Drive Expo Jakarta will showcase new car models in passenger, commercial vehicle and motorcycle sectors that are shaping Indonesia's automotive landscape.

Automechanika Jakarta is organised by Messe Frankfurt (HK) Ltd and Indonesian Automotive Parts & Components Industries Association (GIAMM). For more information, please email the organisers at autoasia@hongkong.messefrankfurt.com

Other Automechanika events organised by Messe Frankfurt's Greater China offices include:

#automechanika #technology #aftermarket #automotive

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Background information on Messe Frankfurt
The Messe Frankfurt Group is the world's largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,500 people at its headquarters in Frankfurt am Main and in 29 subsidiaries, it organises events around the world. Group sales in financial year 2024 were around €775 million. We serve our customers' business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt's key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity. For more information, please visit our website at: www.messefrankfurt.com/sustainability

With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). For more information, please visit our website at: www.messefrankfurt.com

Background information on The Indonesian Automotive Parts & Components Industries Association (GIAMM)
GIAMM, formerly known as AAPCOMI and GIAM, traces its history back to 1973 and has since evolved to focus on promoting the development and welfare of the automotive component industry in Indonesia. Rooted in the philosophy of Pancasila and the 1945 Constitution, GIAMM aims to foster international competitiveness within the industry. Through communication, consultation with government and institutions, and market expansion initiatives, GIAMM is dedicated to advancing the Indonesian automotive parts sector.

[1] Investasi Otomotif Capai Rp 31,7 Triliun, BKPM Fokus Tarik Modal Asing, January 15, 2025, Kompas, https://qr.messefrankfurt.com/x5a15. Retrieved: July 2025

[2] 10 Merek Teratas Penjualan Mobil Indonesia Dikuasi Jepang, Ada BYD, February 2025, Gaikindo, https://qr.messefrankfurt.com/Kdab6. Retrieved: September 2025

[3] Indonesian Automobile Industry Data, Gaikindo, https://qr.messefrankfurt.com/R85e8. Retrieved: September 2025

[1] Investasi Otomotif Capai Rp 31,7 Triliun, BKPM Fokus Tarik Modal Asing, January 15, 2025, Kompas, https://qr.messefrankfurt.com/x5a15. Retrieved: July 2025

[2] 10 Merek Teratas Penjualan Mobil Indonesia Dikuasi Jepang, Ada BYD, February 2025, Gaikindo, https://qr.messefrankfurt.com/Kdab6. Retrieved: September 2025

[3] Indonesian Automobile Industry Data, Gaikindo, https://qr.messefrankfurt.com/R85e8. Retrieved: September 2025

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

Growing in Southeast Asia: Messe Frankfurt partners with GIAMM on Automechanika Jakarta debuting in 2026

MANILA, Philippines, July 27, 2026 /PRNewswire/ -- Ookla's comprehensive controlled network test reveals that traditional mobile operator networks deliver a measurably superior voice experience compared to Over-the-Top (OTT) applications like WhatsApp, particularly in critical areas such as audio fidelity, weak signal resilience, and call reliability.

The study, which evaluated the networks of the Philippines' three major mobile operators—Smart Communications, Globe Telecom, and DITO Telecommunity, demonstrates that carrier-managed VoLTE infrastructure remains the gold standard for consistent, high-quality communication, outperforming OTT voice services.

Operator Voice Deliver Consistent HD Audio, OTT Apps Only Offer Fair Quality

The research found a distinct quality gap in audio performance. While operator voice calls consistently delivered HD-grade audio quality—rated "Good"(scoring > 4.0) to "Excellent" (scoring > 4.3) across all three networks, OTT voice calls were rated only as "Fair" (scoring < 4.0). Smart and DITO achieved higher MOS scores than Globe by deploying the advanced EVS codec, which offers superior audio fidelity over Globe's AMR-WB.

Conversely, this gap exists because OTT apps treat voice as generic data packets, vulnerable to the internet's "best-effort" delivery. Even with operator network optimizations, OTT voice lacks the stringent Quality of Connection (QoC) guarantees. Under network stress—such as congestion, weak coverage, high packet loss, or significant jitter—OTT audio degrades noticeably. In contrast, VoLTE leverages exclusive high-priority cellular bearers to safeguard voice quality.

Operator Voice Sustains HD Quality in Weak Coverage While OTT Calls Degrade

The performance gap widens significantly at the cell edge, where signal strength is low. Under moderate-to-low RF coverage conditions (RSRP ≤ -100 dBm), operator-managed VoLTE calls maintained HD-grade clarity.

Conversely, OTT calls degraded further, slipping from "Fair" into the "Poor" (scoring < 3.6) and "Bad" (scoring < 3) ranges. This is a critical finding for consumers in areas with obstructed signals or far from cell sites, proving that dedicated voice bearers protect call quality where best-effort data (used by OTT) cannot.

VoLTE Delivers More Reliable Call Connections Than OTT

Reliability is another key differentiator. The study shows that VoLTE has significantly lower block rates (call setup failure rates) than OTT services. For instance, Globe recorded the lowest VoLTE block rate at 0.47%, versus its OTT rate of 1.64%. This trend was consistent across operators, highlighting that the dedicated signaling protocols of VoLTE (like optimized SIP and SRVCC) provide a more robust connection experience than OTT's best-effort data model.

The Path Forward: Building a Solid VoLTE Foundation for AI-Driven Voice

As Philippine NTC mandates the 3G sunset by December 2026, the industry must prioritize comprehensive VoLTE coverage and user migration. Looking ahead, the convergence of voice and AI stands as the industry's definitive future trend. However, a high- performance VoLTE network is the vital prerequisite for this shift. Operators should continuously refine their VoLTE infrastructure, laying a solid foundation to seamlessly integrate voice with AI and unlock the next generation of intelligent calling experiences.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Ookla Study in Manila: Carrier VoLTE Networks Prove to Outperform OTT Apps in Voice Quality and Reliability

Ookla Study in Manila: Carrier VoLTE Networks Prove to Outperform OTT Apps in Voice Quality and Reliability

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