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- Aiming to strengthen the private-sector-led domestic automotive semiconductor ecosystem, expanding interdisciplinary cooperation across foundries, fabless companies, packaging companies, and more
- The company hosted the inaugural Auto Semicon Korea with the goal to localize automotive semiconductors and create a self-sustaining domestic value chain and business opportunities
- Expected to create new growth engines in the mobility sector and build a stable supply chain by securing independent semiconductor development capabilities and production capacity
SEOUL, South Korea, Sept. 29, 2025 /PRNewswire/ -- To strengthen automotive semiconductor competitiveness and expand the ecosystem in Korea, Hyundai Mobis(KRX 012330) is leading a collaboration of over 20 companies and research institutions. This marks the first private-sector-led 'K-automotive semiconductor' cooperation, expected to contribute to domestic automotive semiconductor industry development alongside core semiconductor localization.
Hyundai Mobis announced that it held the first 'Auto Semicon Korea' (ASK) on 29 at DoubleTree by Hilton Seoul Pangyo, Korea, attended by 23 companies and research institutions, including automakers, fabless companies, foundries, design houses, packaging companies, and design tool specialists.
The event was attended by Hyundai Mobis President Lee Gyu-suk, along with numerous C-suite executives and relevant officers from major companies, including Samsung Electronics, LX Semicon, SK keyfoundry, DB HiTek, GlobalFoundries, Dongwoon Anatech, and Korea Electrotechnology Research Institute (KERI)
This marks the first joint initiative led by private companies, including Hyundai Mobis, to address the automotive semiconductor industry. Until now, the automotive semiconductor sector has been heavily reliant on foreign products from Europe, North America, and Japan. Korean companies have now united to form a self-sustaining value chain and create new business opportunities to improve this situation.
Hyundai Mobis plans to play a leading role in fostering the Korean automotive semiconductor industry alongside the major companies participating in the forum. As a global Tier 1 automotive supplier, Hyundai Mobis occupies a strategic position connecting technology and demand between automakers and semiconductor suppliers. Furthermore, the company is simultaneously a fabless company designing semiconductors and a supply chain manager, positioning it as a prime candidate to lead the domestic semiconductor industry.
The event commenced with a welcome address by Hyundai Mobis President Lee Gyu-suk, followed by presentations and discussions on various topics including 'The Necessity of Establishing a Korean Automotive Semiconductor Ecosystem', 'Strategies for Localizing Core Mobility Semiconductors', and 'Technical Direction for Building a Collaborative Framework'.
"We are securing independent semiconductor design capabilities while pursuing joint development with fabless companies and design houses, and expanding cooperation with major foundries. We actively encourage companies specialized in home appliances or mobile to enter the mobility sector, and through this, we will take the lead in building the domestic ecosystem," Lee said.
Hyundai Mobis plans to play a pivotal role in developing ASK into Korea's leading automotive semiconductor forum starting this year. The forum will be held annually, and starting next year, participation will be encouraged from startups and existing companies possessing semiconductor-related technologies. The forum will also open its doors to relevant associations and major institutions.
- Planning to build a supply chain satisfying both demand companies and suppliers simultaneously also giving an advantage in the race for R&D speed
Park Chul-hong, Executive Vice President and Head of the Semiconductor Business at Hyundai Mobis, emphasized the importance of synergy between automotive semiconductors and controllers, stating, "The key to automotive semiconductors lies in optimal integration with the controller." He added, "To enhance the differentiated competitiveness of domestic companies, Hyundai Mobis defines controller-specific specifications and supports real-vehicle-based validation, enabling significantly faster development cycles."
In fact, Hyundai Mobis projected that for drive systems, which determine electric vehicle range, pursuing integrated development rather than developing power semiconductors and core components separately could shorten the development time by up to nearly two years. This raises expectations that partners newly entering the automotive semiconductor field alongside Hyundai Mobis will be able to achieve results quickly.
The same applies to system semiconductors installed in controllers for core components. Hyundai Mobis is mass-producing a total of 16 types of semiconductors it developed in-house this year, including power, drive, communication, sensor, and data processing semiconductors, through external foundries. The volume reaches 20 million units. Analysis suggests that the more domestic companies participate, the faster results can be achieved in semiconductor localization, with significant economic ripple effects.
Hyundai Mobis plans to leverage this forum to actively support semiconductor companies with strengths in consumer sectors like mobile as they enter the mobility field in the short term. In fact, Hyundai Mobis' semiconductor R&D process recently obtained the international ISO 26262 certification. The company intends to share its accumulated R&D expertise—gained throughout the entire process from design to quality management—with partners, thereby contributing to enhancing the competitiveness of domestic companies.
Among the companies participating in ASK, GlobalFoundries and Dongwoon Anatech recently completed joint development with Hyundai Mobis and are poised to begin mass production of next-generation lamps and power semiconductors. These companies, specialized fabless semiconductor companies in TV and mobile sectors respectively, are seen as examples of expanding their footprint into automotive semiconductors by partnering with Hyundai Mobis.
Meanwhile, according to a global market research firm, the automotive semiconductor market is growing rapidly at an average annual rate of 9%. This market is projected to grow to approximately $135 billion (about 188 trillion won) by 2030. Within this, Hyundai Mobis' key order items—semiconductors for infotainment and connectivity, advanced driver assistance systems (ADAS), and electrification—are expected to account for about 70% of the total market.
About Hyundai Mobis
Hyundai Mobis is the global no. 6 automotive supplier, headquartered in Seoul, Korea. Hyundai Mobis has outstanding expertise in sensors, sensor fusion in ECUs and software development for safety control. The company's products also include various components for electrification, brakes, chassis and suspension, steering, airbags, lighting, and automotive electronics. Hyundai Mobis operates its R&D headquarters in Korea, with four technology centers in the United States, Germany, China, and India. For more information, please visit the website at http://www.mobis.com
Media Contact
Choon Kee Hwang : ckhwang@mobis.com
Jihyun Han : jihyun.han@mobis.com
- Aiming to strengthen the private-sector-led domestic automotive semiconductor ecosystem, expanding interdisciplinary cooperation across foundries, fabless companies, packaging companies, and more
- The company hosted the inaugural Auto Semicon Korea with the goal to localize automotive semiconductors and create a self-sustaining domestic value chain and business opportunities
- Expected to create new growth engines in the mobility sector and build a stable supply chain by securing independent semiconductor development capabilities and production capacity
SEOUL, South Korea, Sept. 29, 2025 /PRNewswire/ -- To strengthen automotive semiconductor competitiveness and expand the ecosystem in Korea, Hyundai Mobis(KRX 012330) is leading a collaboration of over 20 companies and research institutions. This marks the first private-sector-led 'K-automotive semiconductor' cooperation, expected to contribute to domestic automotive semiconductor industry development alongside core semiconductor localization.
Hyundai Mobis announced that it held the first 'Auto Semicon Korea' (ASK) on 29 at DoubleTree by Hilton Seoul Pangyo, Korea, attended by 23 companies and research institutions, including automakers, fabless companies, foundries, design houses, packaging companies, and design tool specialists.
The event was attended by Hyundai Mobis President Lee Gyu-suk, along with numerous C-suite executives and relevant officers from major companies, including Samsung Electronics, LX Semicon, SK keyfoundry, DB HiTek, GlobalFoundries, Dongwoon Anatech, and Korea Electrotechnology Research Institute (KERI)
This marks the first joint initiative led by private companies, including Hyundai Mobis, to address the automotive semiconductor industry. Until now, the automotive semiconductor sector has been heavily reliant on foreign products from Europe, North America, and Japan. Korean companies have now united to form a self-sustaining value chain and create new business opportunities to improve this situation.
Hyundai Mobis plans to play a leading role in fostering the Korean automotive semiconductor industry alongside the major companies participating in the forum. As a global Tier 1 automotive supplier, Hyundai Mobis occupies a strategic position connecting technology and demand between automakers and semiconductor suppliers. Furthermore, the company is simultaneously a fabless company designing semiconductors and a supply chain manager, positioning it as a prime candidate to lead the domestic semiconductor industry.
The event commenced with a welcome address by Hyundai Mobis President Lee Gyu-suk, followed by presentations and discussions on various topics including 'The Necessity of Establishing a Korean Automotive Semiconductor Ecosystem', 'Strategies for Localizing Core Mobility Semiconductors', and 'Technical Direction for Building a Collaborative Framework'.
"We are securing independent semiconductor design capabilities while pursuing joint development with fabless companies and design houses, and expanding cooperation with major foundries. We actively encourage companies specialized in home appliances or mobile to enter the mobility sector, and through this, we will take the lead in building the domestic ecosystem," Lee said.
Hyundai Mobis plans to play a pivotal role in developing ASK into Korea's leading automotive semiconductor forum starting this year. The forum will be held annually, and starting next year, participation will be encouraged from startups and existing companies possessing semiconductor-related technologies. The forum will also open its doors to relevant associations and major institutions.
- Planning to build a supply chain satisfying both demand companies and suppliers simultaneously also giving an advantage in the race for R&D speed
Park Chul-hong, Executive Vice President and Head of the Semiconductor Business at Hyundai Mobis, emphasized the importance of synergy between automotive semiconductors and controllers, stating, "The key to automotive semiconductors lies in optimal integration with the controller." He added, "To enhance the differentiated competitiveness of domestic companies, Hyundai Mobis defines controller-specific specifications and supports real-vehicle-based validation, enabling significantly faster development cycles."
In fact, Hyundai Mobis projected that for drive systems, which determine electric vehicle range, pursuing integrated development rather than developing power semiconductors and core components separately could shorten the development time by up to nearly two years. This raises expectations that partners newly entering the automotive semiconductor field alongside Hyundai Mobis will be able to achieve results quickly.
The same applies to system semiconductors installed in controllers for core components. Hyundai Mobis is mass-producing a total of 16 types of semiconductors it developed in-house this year, including power, drive, communication, sensor, and data processing semiconductors, through external foundries. The volume reaches 20 million units. Analysis suggests that the more domestic companies participate, the faster results can be achieved in semiconductor localization, with significant economic ripple effects.
Hyundai Mobis plans to leverage this forum to actively support semiconductor companies with strengths in consumer sectors like mobile as they enter the mobility field in the short term. In fact, Hyundai Mobis' semiconductor R&D process recently obtained the international ISO 26262 certification. The company intends to share its accumulated R&D expertise—gained throughout the entire process from design to quality management—with partners, thereby contributing to enhancing the competitiveness of domestic companies.
Among the companies participating in ASK, GlobalFoundries and Dongwoon Anatech recently completed joint development with Hyundai Mobis and are poised to begin mass production of next-generation lamps and power semiconductors. These companies, specialized fabless semiconductor companies in TV and mobile sectors respectively, are seen as examples of expanding their footprint into automotive semiconductors by partnering with Hyundai Mobis.
Meanwhile, according to a global market research firm, the automotive semiconductor market is growing rapidly at an average annual rate of 9%. This market is projected to grow to approximately $135 billion (about 188 trillion won) by 2030. Within this, Hyundai Mobis' key order items—semiconductors for infotainment and connectivity, advanced driver assistance systems (ADAS), and electrification—are expected to account for about 70% of the total market.
About Hyundai Mobis
Hyundai Mobis is the global no. 6 automotive supplier, headquartered in Seoul, Korea. Hyundai Mobis has outstanding expertise in sensors, sensor fusion in ECUs and software development for safety control. The company's products also include various components for electrification, brakes, chassis and suspension, steering, airbags, lighting, and automotive electronics. Hyundai Mobis operates its R&D headquarters in Korea, with four technology centers in the United States, Germany, China, and India. For more information, please visit the website at http://www.mobis.com
Media Contact
Choon Kee Hwang : ckhwang@mobis.com
Jihyun Han : jihyun.han@mobis.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Hyundai Mobis Partners with Over 20 Companies to Foster the K-Automotive Semiconductor
- Having secured the fully driverless commercial permit in mid-November 2025, the partners have launched fully autonomous ride-hailing service via the AutoGo app.
- Initial operations cover Yas Island, with phased expansion planned for Reem, Al Maryah, and Saadiyat Islands.
- The launch marks a critical step toward the partners' goal of deploying hundreds of vehicles by 2026 and building Abu Dhabi's largest fully driverless fleet.
ABU DHABI, UAE, Jan. 17, 2026 /PRNewswire/ -- Baidu, Inc. (NASDAQ: BIDU and HKEX: 9888) today announced that its autonomous ride-hailing service, Apollo Go, and AutoGo, a leading UAE-based autonomous mobility company, have officially launched the fully autonomous commercial ride-hailing service in the emirate. The launch of the service, now available via the AutoGo app, marks a major milestone in the commercialization of autonomous driving in the Middle East. The service has launched initially on Yas Island, where users in Abu Dhabi can now download the app to hail fully driverless rides.
The collaboration between Baidu's Apollo Go and K2's AutoGo began in March 2025, when they announced the partnership to build Abu Dhabi's largest fully driverless fleet. Building on that momentum, the companies secured one of the inaugural permits for fully driverless commercial operation in Abu Dhabi in mid-November 2025 and signed a next-phase agreement to scale the fleet to hundreds of vehicles by 2026. With the service now available to the general public through the AutoGo app, the partners are actively advancing their goal of establishing the emirate's largest fully driverless fleet.
"Moving from an initial partnership agreement to launching live, fully driverless operations for the public in a span of just a few months is a remarkable milestone," said Liang Zhang, Managing Director of EMEA at Baidu Apollo. "This speed of execution highlights the technical readiness of Apollo Go, the strong operational capabilities of our partnership, and the steadfast support of local regulatory bodies."
"AutoGo's transition to live robotaxi operations marks an important milestone in Abu Dhabi's autonomous mobility journey," said Sean Teo, Managing Director of K2. "Launching the service at the start of the year reflects our focus on execution and long-term value creation. By introducing robotaxi services in real urban environments and scaling across key districts, we are moving decisively from development to deployment—delivering autonomy that is practical, safe, and ready for everyday use."
The initial operation covers Yas Island, a premier leisure and entertainment hub in Abu Dhabi, now designated as a permitted zone for fully driverless operations. This service allows users to simply download the AutoGo app, request a ride, and experience a journey in a vehicle with no human driver behind the wheel.
Following the initial launch on Yas Island, the service will implement a phased geographic roll-out across Abu Dhabi. The expansion will begin with Reem Island, Al Maryah Island, and Saadiyat Island. Over time, the service will continue to expand across additional areas, with the long-term objective of operating across the wider Abu Dhabi emirate.
Apollo Go's rapid expansion into the UAE is backed by its industry-leading autonomous driving technology and proven real-world operational expertise. As a leading autonomous ride‑hailing service provider globally, Apollo Go has logged more than 240 million autonomous kilometers, of which over 140 million kilometers were completed in fully driverless mode. With a global footprint across 22 cities, Apollo Go's weekly ride count has recently surpassed 250,000, and the service has completed more than 17 million cumulative rides as of October 31, 2025. Looking ahead, Apollo Go and AutoGo will scale fully autonomous commercial ride-hailing services to reach more users and advance Abu Dhabi's smart city vision.
About Baidu
Founded in 2000, Baidu's mission is to make the complicated world simpler through technology. Baidu is a leading AI company with strong Internet foundation, trading on the NASDAQ under "BIDU" and HKEX under "9888." One Baidu ADS represents eight Class A ordinary shares.
Media Contact
intlcomm@baidu.com
ABU DHABI, UAE, Jan. 17, 2026 /PRNewswire/ -- Baidu, Inc. (NASDAQ: BIDU and HKEX: 9888) today announced that its autonomous ride-hailing service, Apollo Go, and AutoGo, a leading UAE-based autonomous mobility company, have officially launched the fully autonomous commercial ride-hailing service in the emirate. The launch of the service, now available via the AutoGo app, marks a major milestone in the commercialization of autonomous driving in the Middle East. The service has launched initially on Yas Island, where users in Abu Dhabi can now download the app to hail fully driverless rides.
The collaboration between Baidu's Apollo Go and K2's AutoGo began in March 2025, when they announced the partnership to build Abu Dhabi's largest fully driverless fleet. Building on that momentum, the companies secured one of the inaugural permits for fully driverless commercial operation in Abu Dhabi in mid-November 2025 and signed a next-phase agreement to scale the fleet to hundreds of vehicles by 2026. With the service now available to the general public through the AutoGo app, the partners are actively advancing their goal of establishing the emirate's largest fully driverless fleet.
"Moving from an initial partnership agreement to launching live, fully driverless operations for the public in a span of just a few months is a remarkable milestone," said Liang Zhang, Managing Director of EMEA at Baidu Apollo. "This speed of execution highlights the technical readiness of Apollo Go, the strong operational capabilities of our partnership, and the steadfast support of local regulatory bodies."
"AutoGo's transition to live robotaxi operations marks an important milestone in Abu Dhabi's autonomous mobility journey," said Sean Teo, Managing Director of K2. "Launching the service at the start of the year reflects our focus on execution and long-term value creation. By introducing robotaxi services in real urban environments and scaling across key districts, we are moving decisively from development to deployment—delivering autonomy that is practical, safe, and ready for everyday use."
The initial operation covers Yas Island, a premier leisure and entertainment hub in Abu Dhabi, now designated as a permitted zone for fully driverless operations. This service allows users to simply download the AutoGo app, request a ride, and experience a journey in a vehicle with no human driver behind the wheel.
Following the initial launch on Yas Island, the service will implement a phased geographic roll-out across Abu Dhabi. The expansion will begin with Reem Island, Al Maryah Island, and Saadiyat Island. Over time, the service will continue to expand across additional areas, with the long-term objective of operating across the wider Abu Dhabi emirate.
Apollo Go's rapid expansion into the UAE is backed by its industry-leading autonomous driving technology and proven real-world operational expertise. As a leading autonomous ride‑hailing service provider globally, Apollo Go has logged more than 240 million autonomous kilometers, of which over 140 million kilometers were completed in fully driverless mode. With a global footprint across 22 cities, Apollo Go's weekly ride count has recently surpassed 250,000, and the service has completed more than 17 million cumulative rides as of October 31, 2025. Looking ahead, Apollo Go and AutoGo will scale fully autonomous commercial ride-hailing services to reach more users and advance Abu Dhabi's smart city vision.
About Baidu
Founded in 2000, Baidu's mission is to make the complicated world simpler through technology. Baidu is a leading AI company with strong Internet foundation, trading on the NASDAQ under "BIDU" and HKEX under "9888." One Baidu ADS represents eight Class A ordinary shares.
Media Contact
intlcomm@baidu.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Baidu's Apollo Go and K2's AutoGo Commence Fully Autonomous Ride-Hailing Service on Yas Island, Announce Phased Expansion Across Abu Dhabi
