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Reinforcing Commitment in Vietnam and Expanding Market Presence
HO CHI MINH CITY, Vietnam, Oct. 9, 2025 /PRNewswire/ -- Appier (TSE: 4180), an AI-native SaaS company specializing in advanced AdTech and MarTech solutions, today announced a strategic partnership with VitaDairy, Vietnam's leading immunity-focused dairy brand. The collaboration was launched with a project kick-off ceremony, marking the start of a joint journey to harness Appier's AI innovation in accelerating VitaDairy's digital growth and enhancing customer engagement across its diversified channels.
According to IMARC Group, Vietnam's dairy market was valued at USD 5.71 billion in 2024 and is projected to reach USD 13.37 billion by 2033, with a CAGR of 9.5% from 2025 to 2033. Growth is fueled by rising health awareness, increasing disposable incomes, and stronger demand for nutritious products. Meanwhile, a 2024 report by MMA and Decision Lab found that 89% of Vietnamese businesses have adopted AI into their marketing strategies, with 78% reporting medium to high levels of integration. Key applications include chatbots, creative optimization and personalized recommendations, underscoring that AI-driven marketing is rapidly becoming standard practice in Vietnam.
"VitaDairy's AI transformation marks a pivotal step in reinforcing our leadership in the health-driven, premium dairy sector. By unifying data and leveraging AI-driven insights to automate customer engagement, we are enhancing personalization while deepening consumer trust. Combined with our pioneering colostrum science, VitaDairy is uniquely positioned to capture the rising demand for functional, premium nutrition as the market continues to evolve and premiumize," said Phan Ngoc My, Chief Marketing Officer, VitaDairy.
"We are honored by VitaDairy's trust in Appier as a partner in their AI transformation journey. This collaboration not only reflects VitaDairy's forward-looking vision to lead Vietnam's premium dairy industry, but also highlights the shared commitment of both companies to harness AI innovation for meaningful impact. Together, we aim to set new benchmarks for how data-driven intelligence can elevate customer engagement, unlock growth, and shape the future of health-driven nutrition in Vietnam," said Yew-Hwee Ng, Senior Vice President, Enterprise Solutions, Appier.
Vita Dairy's AI transformation: Unified data to empower seamless journeys
VitaDairy is embarking on an ambitious AI transformation to elevate every aspect of customer engagement. By unifying data across multiple sources, the company is building a holistic view of its customers, laying a strong foundation for smarter and more strategic decision-making. Automating business intelligence will enable real-time insights, empowering teams to act with speed and precision. At the same time, integrating online and offline touchpoints will create a seamless customer journey, while AI agents will enhance service and sales with timely interactions and support. Complementing these initiatives, VitaDairy's Nutrition Advisor is set to evolve into a trusted digital companion, offering personalized guidance and enriching the way consumers access nutritional knowledge.
Appier's holistic Agentic AI solutions to grow with customers
Appier is supporting VitaDairy's transformation with a full-funnel Agentic AI marketing ecosystem that unifies touchpoints and empowers personalization at scale. With AIQUA, VitaDairy can orchestrate intelligent customer journeys through dynamic creatives, templates, and targeted campaigns across channels such as Zalo, SMS, email, and in-app notifications. BotBonnie deepens engagement by enabling real-time conversational experiences that strengthen loyalty programs, gamified campaigns, and customer service responsiveness. At the core, AIRIS connects fragmented data from online and offline sources into unified customer profiles, enriched with predictive and generative AI insights that drive smarter segmentation, campaign performance, and long-term engagement. Together, these Agentic AI solutions empower VitaDairy to close the data loop and accelerate growth in Vietnam's premium dairy market.
This partnership marks more than a technology adoption—it signals a shared vision to redefine how AI can shape the future of customer experience in Vietnam's dairy industry. By combining VitaDairy's pioneering nutritional expertise with Appier's AI-native innovations, both companies are poised to deliver not only business growth but also greater value to consumers, setting a new benchmark for intelligent, health-driven engagement in the region.
About Appier
Appier (TSE: 4180) is an AI-native SaaS company that empowers business decision-making with cutting-edge AdTech and MarTech solutions. Founded in 2012 with the vision of "Making AI Easy by making software intelligent," Appier endeavors to help businesses turn AI into ROI with its Ad Cloud, Personalization Cloud, and Data Cloud solutions. Now Appier has 17 offices across APAC, the US and EMEA, and is listed on the Tokyo Stock Exchange. Visitwww.appier.com for more company information.
About VitaDairy
VitaDairy is a leading Vietnamese dairy and nutrition company advancing community health through science based innovation. Founded in 2005 by physician leaders with a mission to cultivate vitality, VitaDairy upholds rigorous quality standards across modern manufacturing. Its portfolio serves mums, children, adults, and the sick across all life stages and needs, offering products for children, energy nutrition for adults, and specialized medical nutrition for the sick. The company reaches consumers nationwide through trusted retail and distributor networks. Visit www.vitadairy.vn for more company information.
Reinforcing Commitment in Vietnam and Expanding Market Presence
HO CHI MINH CITY, Vietnam, Oct. 9, 2025 /PRNewswire/ -- Appier (TSE: 4180), an AI-native SaaS company specializing in advanced AdTech and MarTech solutions, today announced a strategic partnership with VitaDairy, Vietnam's leading immunity-focused dairy brand. The collaboration was launched with a project kick-off ceremony, marking the start of a joint journey to harness Appier's AI innovation in accelerating VitaDairy's digital growth and enhancing customer engagement across its diversified channels.
According to IMARC Group, Vietnam's dairy market was valued at USD 5.71 billion in 2024 and is projected to reach USD 13.37 billion by 2033, with a CAGR of 9.5% from 2025 to 2033. Growth is fueled by rising health awareness, increasing disposable incomes, and stronger demand for nutritious products. Meanwhile, a 2024 report by MMA and Decision Lab found that 89% of Vietnamese businesses have adopted AI into their marketing strategies, with 78% reporting medium to high levels of integration. Key applications include chatbots, creative optimization and personalized recommendations, underscoring that AI-driven marketing is rapidly becoming standard practice in Vietnam.
"VitaDairy's AI transformation marks a pivotal step in reinforcing our leadership in the health-driven, premium dairy sector. By unifying data and leveraging AI-driven insights to automate customer engagement, we are enhancing personalization while deepening consumer trust. Combined with our pioneering colostrum science, VitaDairy is uniquely positioned to capture the rising demand for functional, premium nutrition as the market continues to evolve and premiumize," said Phan Ngoc My, Chief Marketing Officer, VitaDairy.
"We are honored by VitaDairy's trust in Appier as a partner in their AI transformation journey. This collaboration not only reflects VitaDairy's forward-looking vision to lead Vietnam's premium dairy industry, but also highlights the shared commitment of both companies to harness AI innovation for meaningful impact. Together, we aim to set new benchmarks for how data-driven intelligence can elevate customer engagement, unlock growth, and shape the future of health-driven nutrition in Vietnam," said Yew-Hwee Ng, Senior Vice President, Enterprise Solutions, Appier.
Vita Dairy's AI transformation: Unified data to empower seamless journeys
VitaDairy is embarking on an ambitious AI transformation to elevate every aspect of customer engagement. By unifying data across multiple sources, the company is building a holistic view of its customers, laying a strong foundation for smarter and more strategic decision-making. Automating business intelligence will enable real-time insights, empowering teams to act with speed and precision. At the same time, integrating online and offline touchpoints will create a seamless customer journey, while AI agents will enhance service and sales with timely interactions and support. Complementing these initiatives, VitaDairy's Nutrition Advisor is set to evolve into a trusted digital companion, offering personalized guidance and enriching the way consumers access nutritional knowledge.
Appier's holistic Agentic AI solutions to grow with customers
Appier is supporting VitaDairy's transformation with a full-funnel Agentic AI marketing ecosystem that unifies touchpoints and empowers personalization at scale. With AIQUA, VitaDairy can orchestrate intelligent customer journeys through dynamic creatives, templates, and targeted campaigns across channels such as Zalo, SMS, email, and in-app notifications. BotBonnie deepens engagement by enabling real-time conversational experiences that strengthen loyalty programs, gamified campaigns, and customer service responsiveness. At the core, AIRIS connects fragmented data from online and offline sources into unified customer profiles, enriched with predictive and generative AI insights that drive smarter segmentation, campaign performance, and long-term engagement. Together, these Agentic AI solutions empower VitaDairy to close the data loop and accelerate growth in Vietnam's premium dairy market.
This partnership marks more than a technology adoption—it signals a shared vision to redefine how AI can shape the future of customer experience in Vietnam's dairy industry. By combining VitaDairy's pioneering nutritional expertise with Appier's AI-native innovations, both companies are poised to deliver not only business growth but also greater value to consumers, setting a new benchmark for intelligent, health-driven engagement in the region.
About Appier
Appier (TSE: 4180) is an AI-native SaaS company that empowers business decision-making with cutting-edge AdTech and MarTech solutions. Founded in 2012 with the vision of "Making AI Easy by making software intelligent," Appier endeavors to help businesses turn AI into ROI with its Ad Cloud, Personalization Cloud, and Data Cloud solutions. Now Appier has 17 offices across APAC, the US and EMEA, and is listed on the Tokyo Stock Exchange. Visitwww.appier.com for more company information.
About VitaDairy
VitaDairy is a leading Vietnamese dairy and nutrition company advancing community health through science based innovation. Founded in 2005 by physician leaders with a mission to cultivate vitality, VitaDairy upholds rigorous quality standards across modern manufacturing. Its portfolio serves mums, children, adults, and the sick across all life stages and needs, offering products for children, energy nutrition for adults, and specialized medical nutrition for the sick. The company reaches consumers nationwide through trusted retail and distributor networks. Visit www.vitadairy.vn for more company information.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Appier and VitaDairy Forge Strategic Partnership to Accelerate AI-Driven Digital Growth
SHENZHEN, China, Jan. 16, 2026 /PRNewswire/ -- RoboSense (02498 HKEX), a pioneering AI-driven robotics technology company, has been ranked No.1 in the 2025 3D LiDAR Sales Volume for Global Robotic Lawn Mowers by OFweek. Leveraging the generational-leading advantages of its digital LiDAR, such as the E1R, RoboSense has established deep partnerships with multiple global leading robotic lawn mower companies, including Mammotion and Segway Navimow. These collaborations have set a new benchmark for the next-generation boundary-free intelligent robotic lawn mowers driving industry development.
RoboSense's strong performance in the robotic lawn mower segment also drove record-breaking sales growth of its LiDAR products in the robotics sector in 2025, achieving an annual sales volume of 303,000 units—a year-on-year increase of 1141.8%. According to the Gaogong Industry Research Institute (GGII), "2025 Sales Volume Ranking of 3D LiDAR for Robotics in China," RoboSense ranked No.1 for LiDAR sales volume in the robotics sector, demonstrating leadership across both niche segments and the overall robotics market.
The robotic lawn mower segment was the fastest-growing robot category in 2025. According to IDC, in the first half of 2025 alone, global shipments of robotic lawn mowers reached 2.343 million units, representing a year-on-year increase of 327.2%. In this process, RoboSense's digital LiDAR, leveraging its self-developed SPAD-SoC and VCSEL digital chip architecture for high performance and reliability, has become a key driver in enabling perception upgrades and supporting market growth for robotic lawn mowers.
The E1R, the world's first fully solid-state digital LiDAR for robotics, features a 90° ultra-wide vertical FOV and 144 beams, allowing precise detection of small ground obstacles, terrain changes, and fence edges—facilitating accurate localization, mapping, and navigation for robotic lawn mowers. Its fully solid-state design ensures resilience to vibration, bumps, and shocks, improving operational stability on rough terrain by up to three times. Built to automotive-grade standards, the E1R has passed more than 60 reliability tests, including UV aging, salt spray, and electromagnetic compatibility, and can reliably operate in harsh conditions such as rain and dust. With an outdoor service life of up to 8 years, far exceeding industry standards, it serves as the optimal perception partner for all-weather, all-condition robotic lawn mower operation.
Leveraging its leading digital LiDAR products, RoboSense has become a core partner for multiple global leading robotic lawn mower companies. As the global market penetration of robotic lawn mowers continues to grow, the application of LiDAR is expected to enter a new phase of rapid expansion, with RoboSense poised to capitalize on its first-mover advantage and lead the way into the next era of strong growth.
Source:
OFWEEK, "2025 Global 3D LiDAR Sales Volume Ranking for Robotic Lawn Mowers"
Gaogong Industry Research Institute (GGII), "2025 Sales Volume Ranking of 3D LiDAR for Robotics in China"
About RoboSense
RoboSense (02498 HKEX), founded in 2014, is an AI-driven robotics technology company that supplies core components and solutions for the robotics market, committed to "Become the global leader in robotics technology platforms." Headquartered in Shenzhen, China, the company has offices in Shanghai, Suzhou, and Hong Kong; Stuttgart in Germany; Detroit and Silicon Valley in the United States.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
RoboSense Ranked No.1 in Global 3D LiDAR Sales Volume for Robotic Lawn Mowers
RoboSense Ranked No.1 in Global 3D LiDAR Sales Volume for Robotic Lawn Mowers
