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CUSTA Renews Platform with 4,000-Item Catalogue and Unlimited Customisation, First of Its Kind in Singapore at Scale

Business

CUSTA Renews Platform with 4,000-Item Catalogue and Unlimited Customisation, First of Its Kind in Singapore at Scale
Business

Business

CUSTA Renews Platform with 4,000-Item Catalogue and Unlimited Customisation, First of Its Kind in Singapore at Scale

2025-11-03 09:24 Last Updated At:09:45

2nd anniversary marks service upgrade introducing instant pricing & design flexibility; aligned with Singapore's $113.2B digital economy growth and strong SME tech adoption.

SINGAPORE, Nov. 3, 2025 /PRNewswire/ -- CUSTA, a leading regional customisation e-commerce platform, today announced a full-scale renewal of its service for Singapore customers. The upgrade doubles its catalogue to 4,000 products, introduces unlimited customisation combinations, and integrates instant best-price and lead-time features, replacing legacy processes that depended on manual templates and back-and-forth quotations.

This makes Singapore one of the first markets in the region to access unlimited customisation specifications combined with instant pricing at scale, setting a new benchmark for speed and flexibility. The renewed interface now features a streamlined catalogue page capable of displaying thousands of items with clarity, and a product page where users can freely adjust specifications while instantly viewing quotes, prices, and delivery times. Where traditional offline procurement often stretched from 8 to 15 business days, from quotation to final order, CUSTA reduces that process to within a week, with some orders fulfilled on the very same day.

The relaunch comes as Singapore's digital economy accelerates, contributing S$113.2 billion in 2023 and growing at an 11.2% CAGR since 2018. While 83% of SMEs have digital strategies, fewer than half succeed, citing costs and skill shortages. In the past year alone, more than 7,200 businesses adopted AI-enabled and cloud solutions, underscoring demand for platforms that simplify workflows and reduce friction.

Since launching in 2023, CUSTA has delivered more than 500,000 customised items across Malaysia and Singapore. The company has recorded more than seven times year-on-year sales growth and supports businesses across sectors, from corporate gifting and merchandising to events and creative industries.

"Singapore's businesses and creators demand speed and flexibility. Yet too many services still rely on fixed templates and manual back-and-forth that slow ideas down. The relaunch of CUSTA fills that gap by combining unlimited design freedom with instant price transparency, making customisation accessible to every person and business in Singapore. By bringing together unlimited combinations and instant quoting at scale, Singapore is now one of the first markets in the region to experience customisation at the true pace of business." said Joe Takagi, Chief Executive Officer of CUSTA.

Looking forward, CUSTA plans to expand its customisation methods and product categories, while developing new services tailored for professionals and enterprises. As Singapore continues to advance under the Digital Enterprise Blueprint and national productivity agenda, CUSTA aims to empower SMEs and creators with faster, more flexible, and more accessible customisation, contributing to competitiveness and growth in the digital economy.

To mark its 2nd anniversary, CUSTA has launched the "CUSTA Service Renewal Campaign", running until 30 November 2025. Customers can enjoy a 10% discount with the promo code NEWCUSTA and receive free design support for orders above SGD 100. More information is available at http://custa.sg.

About CUSTA
Founded in 2023, CUSTA is a regional customisation platform with headquarters in Kuala Lumpur and operations across Malaysia and Singapore. The platform enables businesses and individuals to design and order custom products, from apparel to accessories and branded merchandise, across a wide range of options. With a catalogue of over 4,000 SKUs, unlimited design combinations, and instant quoting features, CUSTA has processed more than 500,000 customised items to date. The company's mission is to democratise access to customisation, providing SMEs, corporates, creators, and consumers with a one-stop solution that bridges creativity, production, and fulfilment in Southeast Asia.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

CUSTA Renews Platform with 4,000-Item Catalogue and Unlimited Customisation, First of Its Kind in Singapore at Scale

CUSTA Renews Platform with 4,000-Item Catalogue and Unlimited Customisation, First of Its Kind in Singapore at Scale

SHANGHAI, April 5, 2026 /PRNewswire/ -- DFRobot, a global leader in open-source hardware, recently participated in the Robot Hokoten @ Akihabara event in Tokyo, appearing at the DigiKey booth. The company presented two AI-driven projects based on open-source hardware—an "Electronic Nose" gas recognition system and an AI-powered cell recognition teaching system—demonstrating how AI and open hardware can be effectively applied in STEAM education and maker scenarios.

Electronic Nose: Integrating TinyML with On-Device AI

The "Electronic Nose" project combines edge AI with embedded hardware. It uses four MEMS gas sensors connected to an ESP32 running a TinyML model for real-time odor analysis. 

During the demonstration, the sensor probe was placed above a glass of beer. Within 20 to 30 seconds, the system completed odor sampling and analysis. The results were then transmitted to the LattePanda Sigma, a compact x86 computing module, which generated descriptive content or tasting notes using a locally deployed language model. The entire process was executed on-device, without relying on network connectivity.

Xia Qing, Senior Engineer at DFRobot, commented: "This demonstration shows how makers can combine TinyML-based sensing with local AI models to transform sensor data into intuitive insights. Potential applications include coffee flavor analysis, fermentation monitoring, and food freshness detection."

AI Cell Recognition: Bringing AI into the STEAM Classroom

Another featured project focused on educational applications. DFRobot presented an AI-powered cell recognition teaching system designed to integrate artificial intelligence into middle school biology education. The system is built using the HUSKYLENS 2 AI vision sensor and the UNIHIKER K10 development board.

Powered by the K230 processor with up to 6 TOPS of AI computing performance, HUSKYLENS 2 can efficiently run both pre-trained and user-trained models with low latency. In the demonstration, the system performed real-time identification and classification of cells under a microscope, making abstract AI and machine learning concepts tangible through hands-on interaction.

The project showcases the complete AI workflow—from data collection and model training to edge inference—highlighting its practical applicability in educational settings.

Partnering with DigiKey to Expand the Open-Source Hardware Ecosystem

DFRobot and DigiKey jointly showcased at Robot Hokoten to promote open-source hardware and AI education. The two parties will continue collaborating on technical content, global marketing, and educational solutions, lowering the barrier to AI and open hardware adoption, and accelerating the transition from maker projects to real STEAM classroom applications.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

DFRobot Showcases AI Maker Projects at Robot Hokoten in Akihabara

DFRobot Showcases AI Maker Projects at Robot Hokoten in Akihabara

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