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Live Nation's "Living for Live" report spans 15 countries and reveals why live music now outranks sports, film, and streaming — and how fandom is reshaping culture, connection, and economies worldwide.
NEW YORK, Nov. 11, 2025 /PRNewswire/ -- Live Nation, the global leader in live entertainment, today released Living for Live — its largest global report to date — revealing that live music has overtaken sports, film, and even sex as the world's top form of entertainment.
Based on a survey of 40,000 people across 15 countries, the report captures a powerful shift in how people spend their time, express their identities, and connect with others through live experiences.
"This report confirms what we're seeing on the ground everywhere," said Russell Wallach, Live Nation's Global President of Media and Sponsorship. "Live music isn't just growing, it's shaping economies, influencing brands, and defining culture in real time. Fans have made live the heartbeat of global entertainment, and it's now one of the most powerful forces driving connection and growth worldwide."
Fans Choose Concerts as the World's #1 Entertainment
Nearly 4 in 10 people globally (39%) say if they could only choose one type of entertainment for life, they'd choose live music — ranking it above movies and sports. When faced with an even starker choice, 70% said they'd rather see their favorite artist live than have sex.
Fans Go to Shows to Show Who They Are
For 85% of fans, music defines who they are — and for 84%, live experiences give them the most life. What they wear, share, and experience at concerts has become part of how they express themselves and connect with others.
Concerts Are the New Life Milestones
Fans save, plan, and even commemorate concerts permanently – 75% say they plan their calendars early around shows, one in four have gotten a temporary or permanent tattoo to mark a live music memory, and nearly 80% say concerts bring their family closer together.
Global Stages, Global Fans
Fans are proving that music speaks every language. In 2024, they traveled 40 billion miles for concerts — equal to 83,000 trips to the moon — with 71% of people globally listening to artists outside their native tongue and 84% saying live music unites across borders.
When Fans Move, Economies Move
Nearly six in ten fans travel for shows yearly, creating ripple effects across hotels, restaurants, and retail. From stadium tours to festival weekends, concerts have catalyzed tourism and local economic growth.
Fans Crave Real Experiences
In an age of digital saturation, 93% of fans say they attend shows because they crave real experiences over virtual ones, and 80% would rather spend money on experiences than things. For most, concerts remain the most emotionally charged shared experience on earth.
Live music has become a central driver of global culture — the place where attention, loyalty, and influence meet. What was once entertainment is now infrastructure, and the next decade of culture will be built live.
To explore Living for Live and its nine key global fan trends, visit livingforlive.com.
Sources:
- Live Nation Living for Live Global Study 2025. Findings based on a sample of 40,000 respondents 18–54 across 15 countries.
- Live Nation Custom Global Study, 2025. Findings based on a sample of 1,000+ heavy social media users 18+ across 8 countries.
ABOUT LIVE NATION ENTERTAINMENT
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit
www.livenationentertainment.com.
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Live Nation's "Living for Live" report spans 15 countries and reveals why live music now outranks sports, film, and streaming — and how fandom is reshaping culture, connection, and economies worldwide.
NEW YORK, Nov. 11, 2025 /PRNewswire/ -- Live Nation, the global leader in live entertainment, today released Living for Live — its largest global report to date — revealing that live music has overtaken sports, film, and even sex as the world's top form of entertainment.
Based on a survey of 40,000 people across 15 countries, the report captures a powerful shift in how people spend their time, express their identities, and connect with others through live experiences.
"This report confirms what we're seeing on the ground everywhere," said Russell Wallach, Live Nation's Global President of Media and Sponsorship. "Live music isn't just growing, it's shaping economies, influencing brands, and defining culture in real time. Fans have made live the heartbeat of global entertainment, and it's now one of the most powerful forces driving connection and growth worldwide."
Fans Choose Concerts as the World's #1 Entertainment
Nearly 4 in 10 people globally (39%) say if they could only choose one type of entertainment for life, they'd choose live music — ranking it above movies and sports. When faced with an even starker choice, 70% said they'd rather see their favorite artist live than have sex.
Fans Go to Shows to Show Who They Are
For 85% of fans, music defines who they are — and for 84%, live experiences give them the most life. What they wear, share, and experience at concerts has become part of how they express themselves and connect with others.
Concerts Are the New Life Milestones
Fans save, plan, and even commemorate concerts permanently – 75% say they plan their calendars early around shows, one in four have gotten a temporary or permanent tattoo to mark a live music memory, and nearly 80% say concerts bring their family closer together.
Global Stages, Global Fans
Fans are proving that music speaks every language. In 2024, they traveled 40 billion miles for concerts — equal to 83,000 trips to the moon — with 71% of people globally listening to artists outside their native tongue and 84% saying live music unites across borders.
When Fans Move, Economies Move
Nearly six in ten fans travel for shows yearly, creating ripple effects across hotels, restaurants, and retail. From stadium tours to festival weekends, concerts have catalyzed tourism and local economic growth.
Fans Crave Real Experiences
In an age of digital saturation, 93% of fans say they attend shows because they crave real experiences over virtual ones, and 80% would rather spend money on experiences than things. For most, concerts remain the most emotionally charged shared experience on earth.
Live music has become a central driver of global culture — the place where attention, loyalty, and influence meet. What was once entertainment is now infrastructure, and the next decade of culture will be built live.
To explore Living for Live and its nine key global fan trends, visit livingforlive.com.
Sources:
- Live Nation Living for Live Global Study 2025. Findings based on a sample of 40,000 respondents 18–54 across 15 countries.
- Live Nation Custom Global Study, 2025. Findings based on a sample of 1,000+ heavy social media users 18+ across 8 countries.
ABOUT LIVE NATION ENTERTAINMENT
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit
www.livenationentertainment.com.
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** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Global Report Surveying 40,000 People Finds Live Music Is the World's Favorite Form of Entertainment
Offering soft texture, durable craftsmanship, and timeless modern striped design, the new release delivers comfort that transitions seamlessly through every season
NEW YORK, April 1, 2026 /PRNewswire/ -- Bedsure, a leading name in online bedding, today announced the launch of its new PureWoven™ Striped Washed Cotton Duvet Cover Set, a thoughtfully designed, versatile bedding essential that brings effortless style, lasting quality, and breathable comfort to the modern bedroom.
Blending the best of both worlds, it is crafted with the relaxed, lived-in feel of linen paired with the comforting softness of cotton. The result is a breathable, lightweight layer that feels as good as it looks, ideal for spring and summer months, yet versatile enough for year-round use.
The design strikes a balance between modern appeal and timeless sensibility, making it suitable for those who value long-term style and practical comfort. Its clean stripe pattern feels current yet enduring, avoiding fleeting trends in favor of a look that complements a wide range of aesthetics, from modern coastal to minimalist and classic interiors. The result is a bedding staple that feels both fresh and familiar.
The breathable cotton construction promotes airflow for cooler, more comfortable sleep, while its easy-care design ensures it maintains its appeal after every wash. The fabric's naturally relaxed drape allows it to look polished even when casually styled, offering a laid-back yet intentional finish.
Available now in 12 color options, the Bedsure PureWoven™ Striped Washed Cotton Duvet Cover Set is offered in Queen ($69.99) and King ($79.99) sizes on Amazon and Bedsurehome.com
About Bedsure
At Bedsure, Get Cozy is more than a slogan — it is at the core of everything we do. We believe coziness is not only a feeling you get from touch, but an experience that enhances the comfort and beauty of your home. Rooted in over 50 years of textile craftsmanship, Bedsure delivers trusted quality, thoughtful innovation, and long-lasting comfort that is easily affordable and accessible. Through products designed beyond expectations, we strive to make every home truly cozy. For more information, visit Bedsure's official website, or Amazon shop. Follow Bedsure on social media at @bedsurehome.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Bedsure Launches PureWoven™ Striped Washed Cotton Duvet Cover Set Crafted for Breathable, All-Season Comfort
