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SINGAPORE, Dec. 3, 2025 /PRNewswire/ -- EPG, a leading provider of modular data center solutions, has received BOMBA certification from Malaysia's Fire and Rescue Department for its containerized products, becoming one of the first modular data center manufacturers to meet the country's mandatory fire-safety requirements. The approval – widely recognized across Southeast Asia – confirms EPG's full compliance and reinforces the company's readiness for seamless deployments throughout the region.
BOMBA certification is a required compliance step for data center and infrastructure equipment in Malaysia. It includes bilingual technical documentation, testing through ILAC-recognized laboratories, and detailed production audits. EPG's modular systems passed all evaluations, demonstrating strong fire-safety performance, structural integrity, and full alignment with Malaysian MS and international ISO standards.
"BOMBA certification serves as a gateway into Malaysia and a trusted signal for customers across ASEAN," an EPG spokesperson said. "It affirms our compliance and reinforces confidence in the performance and reliability of EPG's modular solutions."
The newly awarded certification arrives as EPG scales its Johor Bahru manufacturing hub, which currently operates two plants and is breaking ground on its next-generation, self-owned smart factory. The $80 million facility – scheduled to begin operations in Q3 2026 – will provide 40,000 m² of workshop space, employ more than 800 prefabrication specialists, and produce over 2,000 modular units annually to support up to 550 MW of project capacity. With BOMBA approval in place, EPG can accelerate delivery of compliant systems from Malaysia to nearby markets such as Thailand, Vietnam, and Indonesia, where demand for prefabricated and modular capacity is rising alongside AI, cloud, and hyperscale expansion.
The BOMBA approval marks a significant milestone in EPG's global compliance framework. Building on this achievement, the company is expanding certification initiatives to other regulated markets across Europe, the Middle East and beyond, striving to provide scalable and safe solutions to customers worldwide.
For more information, visit www.epg-module.com or contact communications@epg-module.com
About EPG
EPG is a Singapore-headquartered provider of modular and prefabricated data center infrastructure, powered by dual R&D centers in Singapore and Shanghai and advanced manufacturing hubs in Malaysia and China. With over 20 years of engineering expertise, EPG delivers innovative and sustainable solutions for hyperscale, cloud, and enterprise deployments across APAC, EMEA, the Americas, and other global markets.
SINGAPORE, Dec. 3, 2025 /PRNewswire/ -- EPG, a leading provider of modular data center solutions, has received BOMBA certification from Malaysia's Fire and Rescue Department for its containerized products, becoming one of the first modular data center manufacturers to meet the country's mandatory fire-safety requirements. The approval – widely recognized across Southeast Asia – confirms EPG's full compliance and reinforces the company's readiness for seamless deployments throughout the region.
BOMBA certification is a required compliance step for data center and infrastructure equipment in Malaysia. It includes bilingual technical documentation, testing through ILAC-recognized laboratories, and detailed production audits. EPG's modular systems passed all evaluations, demonstrating strong fire-safety performance, structural integrity, and full alignment with Malaysian MS and international ISO standards.
"BOMBA certification serves as a gateway into Malaysia and a trusted signal for customers across ASEAN," an EPG spokesperson said. "It affirms our compliance and reinforces confidence in the performance and reliability of EPG's modular solutions."
The newly awarded certification arrives as EPG scales its Johor Bahru manufacturing hub, which currently operates two plants and is breaking ground on its next-generation, self-owned smart factory. The $80 million facility – scheduled to begin operations in Q3 2026 – will provide 40,000 m² of workshop space, employ more than 800 prefabrication specialists, and produce over 2,000 modular units annually to support up to 550 MW of project capacity. With BOMBA approval in place, EPG can accelerate delivery of compliant systems from Malaysia to nearby markets such as Thailand, Vietnam, and Indonesia, where demand for prefabricated and modular capacity is rising alongside AI, cloud, and hyperscale expansion.
The BOMBA approval marks a significant milestone in EPG's global compliance framework. Building on this achievement, the company is expanding certification initiatives to other regulated markets across Europe, the Middle East and beyond, striving to provide scalable and safe solutions to customers worldwide.
For more information, visit www.epg-module.com or contact communications@epg-module.com
About EPG
EPG is a Singapore-headquartered provider of modular and prefabricated data center infrastructure, powered by dual R&D centers in Singapore and Shanghai and advanced manufacturing hubs in Malaysia and China. With over 20 years of engineering expertise, EPG delivers innovative and sustainable solutions for hyperscale, cloud, and enterprise deployments across APAC, EMEA, the Americas, and other global markets.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
EPG Earns Malaysia's BOMBA Approval, Paving the Way for Wider Modular Data Center Deployment in ASEAN
SHENZHEN, China, April 1, 2026 /PRNewswire/ -- On March 30, Delonix Group presented two new initiatives at its 2026 strategy conference: Genie AI, embedded in its Betterwood App, and a customer experience framework known as the Heavenly Stems & Earthly Branches Model.
Individually, they resemble product and service upgrades. Taken together, they suggest something more structural: an attempt to replace the logic on which the hospitality industry has operated for decades.
For most of its modern history, the sector has been governed by a simple equation—growth through physical expansion. More rooms, better locations, higher occupancy. Scale was both strategy and moat.
That equation is beginning to break.
Chairman Zheng Nanyan framed the shift not as cyclical, but structural. The convergence of maturing consumer expectations and rapidly deployable AI systems is eroding the effectiveness of asset-led growth. Standardization, once a tool for efficiency, now produces indistinguishable experiences. Capital intensity, long tolerated, is becoming a constraint.
What is emerging in its place is not a more efficient version of the same model, but a different organizing principle altogether: demand, not supply, as the system's point of origin.
From Capacity to Interpretation
In this emerging model, the central problem is no longer how to build and fill capacity, but how to interpret and respond to fragmented, real-time customer intent.
This is where Delonix is positioning Genie AI.
Unlike most applications of AI in hospitality—which tend to sit at the interface level—Genie AI is designed to sit in the middle of the system, between intent and execution. It does not simply respond to requests; it structures them.
A guest interaction—whether through app input or voice—is translated into a sequence of executable tasks, routed through a centralized decision layer, and distributed to the nearest available human resource, before feeding back into the system as data.
The technical architecture is not unprecedented. What is notable is the ambition to make it foundational.
If it works as intended, service ceases to be a function of individual responsiveness and becomes instead a property of the system itself. Variability, historically managed after the fact, is designed out at the level of coordination.
In that sense, AI is no longer augmenting service. It is defining its boundaries.
Standardization Was the Solution. Now It Is the Constraint.
The industry's previous growth model depended on standardization: replicable rooms, predictable services, consistent delivery across locations. This enabled scale, but at the cost of differentiation.
As consumer expectations evolve, that trade-off is becoming less acceptable.
Delonix's response is not to abandon standardization, but to layer variability on top of it—systematically.
The Heavenly Stems & Earthly Branches Model introduces a framework in which products and services are no longer fixed configurations, but evolving modules. Customer interaction becomes an input into how the product itself is iterated over time.
The implication is subtle but significant.
Hotels are no longer static assets with service attached. They become adaptive systems, where the product is continuously reshaped by usage.
For customers, this promises a form of progression—an experience that accumulates rather than resets. For operators and investors, it suggests a shift from one-off capital deployment to ongoing, incremental reconfiguration.
In both cases, the underlying assumption is the same: value is not embedded in the asset, but generated through interaction.
Control Shifts to the System Layer
What ties these elements together is not technology alone, but control.
In the traditional model, control resided in assets—ownership, location, physical scale. In the emerging model, it moves upward, into the system layer that interprets demand, allocates resources, and continuously adjusts the product.
This shift has implications beyond efficiency.
A system that can interpret intent, coordinate execution, and learn from outcomes begins to set the terms of competition. The advantage no longer lies in having more assets, but in having a better system for deciding how those assets are used.
In that sense, AI is not just infrastructure. It is governance.
An Industry at the Edge of Repricing
China's broader push to integrate AI into industrial and consumer systems provides the backdrop for this shift. Policy frameworks such as the State Council's "AI+" initiative are accelerating deployment, but the more consequential changes are happening at the level of business models.
Hospitality is one of the more exposed sectors.
As the marginal return on physical expansion declines, and as customer expectations become more fluid, the industry is moving toward a repricing of what constitutes value. Scale, once the primary moat, is becoming easier to replicate and harder to defend.
What replaces it is still being defined.
Delonix's approach offers one possible direction: treating demand as a continuously generated input, and building systems capable of capturing and compounding it. Whether this model proves durable remains to be seen. But its premise is clear.
The future of hospitality may depend less on how hotels are built, and more on how they think.
About Delonix Group
Delonix Group is a leading international hospitality and experiential consumption group in the Asia-Pacific region. Ranked 14th globally, the Group partnered with Marriott International to launch the world's first dual-branded luxury property: MajesTang Hotel • A Tribute Portfolio Hotel, while independently creating MaisonLee, a Tang-inspired premium business travel brand. As one of the first Chinese hotel groups to expand overseas, Delonix has established a presence in high-potential markets such as Japan and Indonesia, now spanning more than 200 cities worldwide. Its portfolio encompasses Swiss-Belhotel, Artotel, Model J, hotel MONday, and other brands, positioning the Group at the forefront of building a new generation global platform for high-end hospitality and culturally immersive travel.
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When Demand Becomes the System: Delonix and the Rewriting of Hospitality's Operating Logic
