TOKYO, Dec. 9, 2025 /PRNewswire/ -- In Japan's rapidly growing 2025 pet supplies market, the hybrid cat litter brand ZuttoNyan has earned wide recognition for its warm yet steadfast philosophy since its debut. Today, the brand speaks again—offering deeper product insights and a broader vision to reaffirm its long-term promise as a "lifelong companion for pets."
Safety First: A Brand Built on Trust
From the beginning, ZuttoNyan has treated safety as its top priority. The entire cat litter line has undergone strict non-toxicity testing.
In one study, 20 mice consumed only the cat litter for 14 days; all remained healthy with steady weight gain. This demonstrates that even if cats accidentally ingest small amounts of litter, it poses no health risk. This "verifiable peace of mind" is the reassurance ZuttoNyan aims to bring to every pet family.
Beyond Litter: Expanding Toward Full-Lifecycle Care
While hybrid cat litter answers clear consumer pain points, ZuttoNyan's next mission is to extend its core concept—companionship—through every stage of a pet's life.
According to the brand's R&D lead, ZuttoNyan is developing a smart litter box equipped with behavior sensing and early-warning health alerts. By analyzing data, the system helps owners identify abnormalities sooner, making technology a frontline guardian of pet well-being.
The brand is also advancing eco-friendly innovation. Biodegradable bamboo-fiber litter and sustainable packaging reflect its belief in "sustainable companionship"—caring for pets while protecting the planet.
Future Vision: Becoming a Lifelong Partner
From one product to a full ecosystem, ZuttoNyan is shaping a unique position in the pet industry through solid product performance and a warm emotional narrative. Over the next three to five years, it plans to expand into pet nutrition, behavioral health, and senior care—moving closer to its vision of becoming "a lifelong companion for pets."
As the brand expresses: "A pet's life may span only a dozen years, but our companionship can last their entire lifetime."
Through continuous action, ZuttoNyan shows that companionship is the most enduring language a brand can speak.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
ZuttoNyan Relaunches: Science-Driven, Companionship-Led -- Redefining a New Standard for Pet Living
KUALA LUMPUR, Malaysia, Dec. 9, 2025 /PRNewswire/ -- Malaysia's economy is growing, with GDP projected up 5.2% in Q3 2025, driving rapid urban development. As more people move to cities and new residential and commercial projects emerge, major urban centers like Kuala Lumpur face increasing traffic congestion.
The number of vehicles also continues to rise—registered motorcycles increased by 4.5% and cars by nearly 4% in 2022 compared to 2021—exacerbating emissions of pollutants like PM10. For residents living in high-rise condos close to busy roads, these pollutants easily infiltrate indoor spaces, heightening concerns about everyday air quality and long-term health impacts.
Shielding Homes from Urban Traffic Pollution
Levoit—the leading air purifier brand in the U.S. and other countries—encourages Malaysian families, especially those with children, elderly members, or pets, to take proactive steps to improve indoor air quality.
"Traffic pollutants can linger indoors, affecting air quality long after they leave the streets," says Oscar Mei, Regional Business Director, Asia Pacific, VeSync.
"Levoit champions health with award-winning purification technologies and innovative designs, helping families create safer, more comfortable homes."
Levoit's air purifiers feature 3-stage filtration:
- Pre-filter: Captures large particles such as dust, lint, and hair
- HEPA filter: Removes 99.97% of fine particles including smoke, mold, and allergens
- Activated carbon filter: Reduces odors and harmful VOCs
Many models also include AirSight Infrared Particle Sensors for precise air quality monitoring and VortexAir™ Technology to distribute clean air efficiently. The ARC Formula extends filter life, while shock-absorbing pads reduce noise and enhance durability, ensuring safer, cleaner air for every household member.
Spotlight on Levoit's Best-Sellers
- Core Mini: Refresh rooms up to 15 m² with whisper-quiet HEPA filtration and aromatherapy—your personal sanctuary at home.
- Core 300S: Clean the air in spaces up to 54 m² with VortexAir™ Technology and smart AirSight™ Plus sensors, controllable via app or voice—perfect for modern families.
- Vital 200S: Eliminate pet fur, dander, and odors in spaces up to 94 m² with a 4D U-shaped air inlet and Pet Mode—ideal for homes with pets.
12.12 Promotion: Upgrade Your Home Air
Enjoy up to 38% off Levoit's range of clean air solutions—including air purifiers, fans, humidifiers, and vacuum cleaners—on Shopee this 12.12.
For more information, visit Levoit Official Store or follow Levoit on social media.
Media Contact
Levoit Marketing Team
pr.sea@vesync.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Urban Traffic Pollution: A Hidden Risk in Malaysia's Growing Cities
