CYPRESS, Calif.--(BUSINESS WIRE)--Dec 9, 2025--
The Elevator and Escalator Division of Mitsubishi Electric US, Inc., (Mitsubishi Electric), headquartered in Cypress, California, launches AT-MOD modernization package, an advanced modernization solution designed to enhance building vertical transportation systems while preserving major existing components that may otherwise be prohibitively costly to replace.
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The AT-MOD package allows building owners to improve the reliability, efficiency and performance of their elevators by integrating Mitsubishi Electric’s latest modernization technology with existing system components. This flexible approach provides a tailored solution for customers whose buildings may not allow or require a full elevator system replacement.
“ With the AT-MOD, we can deliver the performance that Mitsubishi Electric solutions are known for—advanced controls, fixtures and communications—while utilizing existing equipment, door operators and hardware where possible,” said Chris Cole, national sales and product director, Mitsubishi Electric US, Inc., Elevator and Escalator Division. “This approach reduces disruption, cost and lead time compared to a full system tear-out, while significantly extending the useful life and performance of the building’s vertical transportation systems by incorporating the high quality of Mitsubishi Electric components.”
The AT-MOD package is well-suited for projects where a complete replacement may not be feasible due to building logistics, budget considerations or tenant impact. By focusing on flexibility, Mitsubishi Electric ensures that more customers can access modern elevator performance without compromising their unique building requirements.
While a full Mitsubishi Electric system remains the industry standard for quality and reliability, the AT-MOD package represents the next best option—delivering a high-value alternative solution that balances modernization benefits with cost and operational realities. The AT-MOD package reflects the ability to integrate seamlessly into a variety of existing building conditions. This flexibility allows Mitsubishi Electric to provide customized solutions that meet customers where they are, helping ensure long-term reliability, safety and passenger satisfaction.
Mitsubishi Electric US, Inc. Elevator and Escalator Division office locations include Cypress (Calif.), Oakland (Calif.), San Francisco, San Diego, Seattle, Honolulu, Las Vegas, Chicago, Dallas, Nashville, Tampa (Fla.), Boston, Washington, DC, and Miami.
For more information on the AT-MOD and other modernization solutions, visit www.mitsubishielevator.com
About Mitsubishi Electric US, Inc. Elevator and Escalator Division
Headquartered in Cypress, California, Mitsubishi Electric US, Inc. Elevator and Escalator Division sells, installs, modernizes and services elevators and escalators. The division is recognized as an industry leader in product quality, reliability, and preventive maintenance programs. “Quality in motion” is inherent in the division’s best in class products and people. Quality is at the division’s core. The products differentiate themselves through the smooth ride, leading edge technology and unmatched reliability. The commitment continues over the life of the product through the division’s intensive service program that maximizes uptime of vertical transportation. Additional information is available at https://www.mitsubishielevator.com/ or 714-220-4700.
In addition to elevators and escalators, Mitsubishi Electric US group companies ’ principal businesses include cooling and heating products, semiconductor devices, automotive electrical components, factory automation products and services, electric utility products and large-scale video displays for stadiums and arenas. Mitsubishi Electric US group companies have 38 locations throughout North America with approximately 4,000 employees.
One Rincon Hill in San Francisco, California
COPENHAGEN, Denmark (AP) — As Australia began enforcing a world-first social media ban for children under 16 years old this week, Denmark is planning to follow its lead and severely restrict social media access for young people.
The Danish government announced last month that it had secured an agreement by three governing coalition and two opposition parties in parliament to ban access to social media for anyone under the age of 15. Such a measure would be the most sweeping step yet by a European Union nation to limit use of social media among teens and children.
The Danish government's plans could become law as soon as mid-2026. The proposed measure would give some parents the right to let their children access social media from age 13, local media reported, but the ministry has not yet fully shared the plans.
Many social media platforms already ban children younger than 13 from signing up, and a EU law requires Big Tech to put measures in place to protect young people from online risks and inappropriate content. But officials and experts say such restrictions don’t always work.
Danish authorities have said that despite the restrictions, around 98% of Danish children under age 13 have profiles on at least one social media platform, and almost half of those under 10 years old do.
The minister for digital affairs, Caroline Stage, who announced the proposed ban last month, said there is still a consultation process for the measure and several readings in parliament before it becomes law, perhaps by “mid to end of next year.”
“In far too many years, we have given the social media platforms free play in the playing rooms of our children. There’s been no limits,” Stage said in an interview with The Associated Press last month.
“When we go into the city at night, there are bouncers who are checking the age of young people to make sure that no one underage gets into a party that they’re not supposed to be in,” she added. “In the digital world, we don’t have any bouncers, and we definitely need that.”
Under the new Australian law, Facebook, Instagram, Kick, Reddit, Snapchat, Threads, TikTok, X and YouTube face fines of up to 50 million Australian dollars ($33 million) if they fail to take reasonable steps to remove accounts of Australian children younger than 16.
Some students say they are worried that similar strict laws in Denmark would mean they will lose touch with their virtual communities.
“I myself have some friends that I only know from online, and if I wasn’t fifteen yet, I wouldn’t be able to talk with those friends,” 15-year-old student Ronja Zander, who uses Instagram, Snapchat and TikTok, told the AP.
Copenhagen high school student Chloé Courage Fjelstrup-Matthisen, 14, said she is aware of the negative impact social media can have, from cyberbullying to seeing graphic content. She said she saw video of a man being shot several months ago.
“The video was on social media everywhere and I just went to school and then I saw it,” she said.
Line Pedersen, a mother from Nykøbing in Denmark, said she believed the plans were a good idea.
“I think that we didn’t really realize what we were doing when we gave our children the telephone and social media from when they were eight, 10 years old," she said. "I don’t quite think that the young people know what’s normal, what’s not normal.”
Danish officials are yet to share how exactly the proposed ban would be enforced and which social media platforms would be affected.
However, a new “digital evidence” app, announced by the Digital Affairs Ministry last month and expected to launch next spring, will likely form the backbone of the Danish plans. The app will display an age certificate to ensure users comply with social media age limits, the ministry said.
“One thing is what they’re saying and another thing is what they’re doing or not doing,” Stage said, referring to social media platforms. “And that’s why we have to do something politically.”
Some experts say restrictions, such as the ban planned by Denmark, don’t always work and they may also infringe on the rights of children and teenagers.
“To me, the greatest challenge is actually the democratic rights of these children. I think it’s sad that it’s not taken more into consideration,” said Anne Mette Thorhauge, an associate professor at the University of Copenhagen.
“Social media, to many children, is what broadcast media was to my generation," she added. “It was a way of connecting to society."
Currently, the EU’s Digital Services Act, which took effect two years ago, requires social media platforms to ensure there are measures including parental controls and age verification tools before young users can access the apps.
EU officials have acknowledged that enforcing the regulations aiming at protecting children online has proven challenging because it requires cooperation between member states and many resources.
Denmark is among several countries that have indicated they plan to follow in Australia’s steps. The Southeast Asian country of Malaysia is expected to ban social media account s for people under the age of 16 starting at the beginning of next year, and Norway is also taking steps to restrict social media access for children and teens.
China — which manufacturers many of the world’s digital devices — has set limits on online gaming time and smartphone time for kids.
FILE - Caroline Stage, Danish Minister for Digitalization and representatives from the agreement parties attends a press conference about a new political agreement for better protection of children and young people online, in Copenhagen, Friday, Nov. 7, 2025. (Thomas Traasdahl/Ritzau Scanpix via AP, File)
