SF launches Asia-Pacific bulky-goods logistics service to bolster Southeast Asia cross-border logistics

SHENZHEN, CHINA - Media OutReach Newswire - 12 December 2025 - SF International is aligning its strategy with the evolution of global supply chains, steadily building a cross-border service portfolio that links China with the rest of Asia and extends to markets worldwide. The company is responding to industrial-chain relocation and to growing demand for both product exports and the offshoring of production capacity, while developing logistics infrastructure built for certainty, resilience and rapid response.

After rolling out services such as "SF Smartlink Vietnam", "SF India Sky Prime" and "Ylink" in November, SF International has now broadened its offering with a new bulky-goods logistics service portfolio, advancing an integrated large-item supply-chain network overseas and strengthening its global logistics footprint.

Looking ahead to 2026, the company plans to place a sharper focus on China - Asia corridors and on building a more modular, matrix-style product portfolio to better support customers as they expand globally.

On 9 December, SF International, together with four of its Asia-Pacific branches — SF Thailand, SF Singapore, SF Malaysia and SF Indonesia — unveiled its Asia-Pacific bulky-goods logistics service portfolio at a launch event in Bangkok, Thailand. Attendees at the event included leading Chinese companies such as Midea, TCL, Hisense and Changan, alongside representatives from major local firms, including King Power Group. At the event, SF Thailand signed memorandum of understanding (MOU) with Midea and TCL.

SF launches Asia-Pacific bulky-goods logistics service to bolster Southeast Asia cross-border logistics

The company unveiled a new "one-stop solution" for bulky-goods shipments, offering end-to-end coverage across four Southeast Asian markets — Thailand, Malaysia, Singapore and Indonesia.

Leveraging its proprietary and mature regional network, the new service portfolio is designed to support Chinese brands and manufacturers expanding overseas. The rollout marks a further step in SF's push to strengthen its Asia-Pacific logistics capabilities and is expected to provide fresh momentum for both Chinese companies going abroad and local Southeast Asian businesses.

Tackling bottlenecks in bulky-goods logistics

As Chinese producers of everything from home appliances and furniture to industrial equipment expand abroad, they encounter persistent bottlenecks in moving bulky goods across borders. Challenges range from transport and last-mile delivery to customs clearance.

SF's new offerings respond to these pressures with two core services: bulky-goods express delivery and full-truckload logistics. These are complemented by ten value-added services, including delivery and installation, extended home delivery, bulky-goods warehouse delivery, warehousing for bulky goods, and product exchange. Together, they form an end-to-end service framework covering the key nodes of the large-item supply chain.

The launch marks SF's establishment of an integrated bulky-goods supply chain overseas, aimed at helping clients across sectors improve the efficiency and quality of their offshore operations.

Integrated solution for home appliances and furniture

SF has introduced a fully integrated Asia-Pacific supply-chain solution for bulky home appliances and furniture logistics. Designed to meet the needs of this segment, the solution replaces fragmented logistics links with an end-to-end system spanning air, sea, and land transport, warehousing, bulky-goods distribution, delivery and installation, and reverse logistics.

The integration sharply reduces supply-chain complexity. Tasks that once required coordination with five or six providers can now be routed entirely through SF.

Standardization underpins reliability; customization widens use cases

SF's one-stop bulky-goods solution combines standardization and operational stability with flexibility. Clear delivery commitments, a unified pricing structure, controlled service boundaries, and flexible product configurations provide clients with predictable and transparent service.

Leveraging SF's proprietary delivery network, the solution secures stable last-mile performance, supported by end-to-end shipment visibility and door-to-door service.

On safety, SF uses specialized packaging materials and handling equipment, with an integrated process covering protective packing, careful loading and unloading, home delivery, standardized installation, and after-sales support to safeguard large items in transit.

On capability, the bulky-goods logistics service portfolio spans six supply-chain links: warehousing for bulky goods, heavy-parcel express, freight transport, warehouse delivery for oversized goods, integrated delivery and installation, and returns management.

On scenario coverage, the suite supports e-commerce, traditional retail, store delivery, and factory-to-warehouse flows. It also provides sector-specific solutions for furniture, home appliances, industrial machinery, and fitness equipment, meeting diverse bulky-goods logistics needs across verticals.

Covering core Southeast Asian markets with localized capabilities

SF's Asia-Pacific bulky-goods logistics service portfolio spans four key Southeast Asian markets: Thailand, Malaysia, Singapore, and Indonesia. Leveraging its proprietary delivery network, SF has built a stable, controllable integrated service system linking local and cross-border operations. Its innovative product, YLink, further integrates logistics, capital flow, and information flow to create a unified, end-to-end supply chain capability.

YLink addresses cross-border challenges by extending services into trade execution. For upstream operations, SF can handle sourcing of raw materials and, leveraging its cross-border supply-chain capabilities, deliver them directly to overseas VMI warehouses. The company also provides JIT delivery of materials to factories, ensuring stable supply and reliable fulfillment. For downstream operations, it offers consignment sales and consolidated warehouse-and-distribution support, delivering both B2B store fulfillment and B2C delivery-and-installation services. This minimizes inventory and capital tied up while ensuring reliable delivery, helping companies accelerate cash flow.

Localized operations in Thailand and Singapore

In Thailand, SF leverages abundant vehicle resources and agile delivery network to provide nationwide bulky-goods pickup and delivery coverage. Services include large-item warehousing (forwarding warehouses) and integrated delivery-and-installation. Installation capabilities cover standard furniture and home appliances, as well as specialized items such as electric vehicles and charging stations.

In Singapore, bulky-goods logistics have been fully upgraded. Nearly ten proprietary outlets, over 300 in-house vehicles, and a professional customs team underpin a high-timeliness fulfillment system. This includes warehouse-to-store night delivery for next-morning availability, scheduled time-slot deliveries, and air freight capacity for timely cross-border shipments.

SF has also introduced "white-glove service" in Singapore. A dedicated two-person team provides exclusive personnel and vehicles, careful in-home placement, on-site installation, and post-service cleanup, setting a new standard for premium bulky-goods logistics.

Scaling capabilities across Asia-Pacific

SF has deployed nearly 40 overseas warehouses across the Asia-Pacific region, totaling around 300,000 square meters. The network includes general, e-commerce, VMI, bonded, and temperature-controlled warehouses.

In Southeast Asia, SF's localized service network has reached significant scale, with over 10,000 in-house delivery personnel, more than 20 regional hubs, and 780 outlets. It operates across 20+ customs clearance ports and holds self-operated clearance qualifications in multiple countries. Cross-border and local services now extend to 18 countries across Southeast, East, and South Asia, as well as Oceania, serving over 9,000 enterprise clients.

This extensive infrastructure provides a solid foundation for SF's one-stop bulky-goods solution, ensuring consistent service reliability and timeliness.

SF International plans to launch cross-border supply chain solutions for different industries and scenarios, aiming to strengthen network integration and service capabilities, while steadily expanding a comprehensive supply chain system across Asia with global connections.

Hashtag: #SFExpress

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YIWU, CHINA – Media OutReach Newswire – 10 November 2026 – On November 7, the 2026 Forum on China-Africa Economic, Trade and Cultural Cooperation was held in Yiwu, a commercial hub in central Zhejiang, east China.

2026 Forum on China-Africa Economic, Trade and Cultural Cooperation Opens in Yiwu, Jinhua

As a key supporting event under the framework of the Forum on China-Africa Cooperation (FOCAC), the gathering drew statesmen, diplomats and hundreds of Chinese and foreign business participants.

Building on eight years of accumulated progress and over 140 signed projects, the forum keeps focusing on delivering outcomes from the FOCAC Beijing Summit and aligning with the 10 partnership action plans.

Once again, it shined the global spotlight on Yiwu - a city with no seacoast nor border access, yet a pivotal hub for people-to-people China-Africa trade.

Inside the Yiwu International Expo Center, a three-day China-Africa trade exhibition opened ahead of the forum. Within its 10 000-square-metre hall sit 400 well-arranged booths, bringing together 186 enterprises from 15 countries.

Import-zone shelves are stocked with Ethiopian coffee, Ghanaian shea butter and Zimbabwean handicrafts. Meanwhile, a wide array of Chinese-made goods for household use, stationery, cultural-creative products and beauty cosmetics are ready to reach households across Africa.

More than two decades ago, Chinese and African merchants had to travel far and wide to source goods and secure buyers. Today, complete warehousing, customs-declaration and cross-border logistics allow exhibits to move straight from booths onto ocean-going vessels, closing the full loop from display to delivery.

Transformations extend well beyond exhibition halls.

Twenty years ago, most African traders in Yiwu acted purely as purchasers: they would fill shipping containers with selected goods and ship them back home.

On May 1 this year, China implemented zero-tariff treatment for 53 African diplomatic partners, further reshaping Sami's business landscape. Trade is no longer a one-way "sell-out" model. Seizing this policy dividend, he began importing local Ugandan specialties such as coffee beans and chili peppers into China. Via Yiwu's hub, these goods are then distributed to broader markets aboard the China-Europe Yiwu-Xinjiang-Europe Railway Express.

"Zero tariffs give young Africans direct access to the Chinese market and make two-way trade far more actionable," Ugandan businessman Sami said, hoping more African traders will leverage Yiwu as a platform to bring African products to the wider world.

Like Sami, many entrepreneurs from diverse African nations regard Yiwu as their second home and serve as living, human-scale bridges connecting the two continents.

Official statistics bear witness to this shift. Between January and September 2026, Yiwu's exports to Africa reached 135.903 billion yuan, marking a year-on-year rise of 30.18 percent.

Historically, China-Africa trade largely featured Chinese goods flowing one-way toward Africa. Today trade chains are evolving into two-way pathways. African coffee, honey and avocados are finding growing room in China's consumer market. At the same time, Chinese enterprises are no longer content with merely delivering cargo to African ports.

Many firms are pushing supply-chain operations deeper into African local contexts. Local Yiwu-based supply-chain operators have set-up exhibition halls and 15 000-square-metre overseas warehouses in Senegal.

Conventional export business often concluded once goods departed Chinese ports. Now, end-to-end services including bulk procurement, overseas warehousing, local distribution and brand internationalisation travel alongside merchandise into Africa.

To date, Yiwu has established 28 overseas warehouses across 12 African countries. Together with offshore sub-markets and national-buyer service centers, a network spanning procurement, warehousing and distribution is taking shape, bridging Chinese supply capacity and African consumer demand.

In Yiwu, China-Africa cooperation finds tangible expression in shipping containers, grassroots commercial orders and ordinary people's pursuit of success.

Though land-locked, Yiwu links countless towns across the African continent. The Chinese city bears witness to China-Africa trade advancing past simple commodity transactions, entering a new era of co-built supply chains, mutual market access and people-to-people cultural bonds.

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