According to the statistics released by the Hong Kong Tourism Board, the preliminary figure of visitors to Hong Kong in November was nearly 4.2 million, an increase of 17% compared with the same period last year. The cumulative calculation shows that a number of approximately 45 million visitors to Hong Kong was recorded from January to November this year, an increase of 12% year-on-year, surpassing the total number of visitors to Hong Kong for the entire year of 2024.
Nearly 4.2 million visitors travelled to Hong Kong in November. Photo source: reference image
In the first 11 months, the number of tourists from the Chinese Mainland accounted for approximately 34.5 million, an annual increase of 11%. The number of Non-Mainland Chinese Travelers recorded was approximately 10 million, a yearly increase of 16%. Among them, both the markets for short trips and long journeys saw growth of nearly 20%, with the new market increasing by 16%.
Nearly 4.2 million visitors travelled to Hong Kong in November. Photo source: reference image
Hong Kong recorded approximately 31.22 million visitor arrivals in the first seven months of 2026, representing an 11% year-on-year increase, the Hong Kong Tourism Board (HKTB) announced on August 17.
Visitors in Hong Kong, Photo source: reference image
The Mainland market maintained stable overall performance, while long-haul markets continued to show solid growth momentum. A series of signature mega events will be rolled out in the second half of the year, spanning festivals, sports and culinary experiences, to attract visitors to Hong Kong.
HKTB pointed out that although long-haul markets continued to demonstrate robust growth, short‑haul markets faced headwinds amid rising fuel costs and airline capacity adjustments driven by the ongoing situation in the Middle East.
The Hong Kong Tourism Board, Photo source: reference image
Looking ahead to the second half of the year, HKTB will roll out a series of signature mega events spanning festivals, sports, and culinary experiences. Highlights include the Hong Kong Cyclothon, the Hong Kong Wine & Dine Festival, the Hong Kong WinterFest, and the Hong Kong New Year Countdown. New additions this year include a major Mid‑Autumn Festival event and the "Halloween Month" to draw visitors' participation.
Hong Kong, Photo source: reference image
HKTB will continue to work closely with the trade to roll out diversified promotional campaigns, encouraging visitors to explore different neighbourhoods and unique travel experiences across Hong Kong. The aim is to extend visitors' length of stay, boost spending, and generate greater economic benefits for the tourism and related sectors.
Photo source: FB@Tamar Talk
