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Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

Business

Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life
Business

Business

Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

2025-12-25 17:18 Last Updated At:17:35

  • Is the real-life J.A.R.V.I.S AI assistant from Marvel's Iron Man movies almost here?
  • HANGZHOU, China, Dec. 25, 2025 /PRNewswire/ -- Tuya Smart (NYSE: TUYA; HKEX: 2391), a global AI cloud platform service provider, today announced the launch of Hey Tuya, a next-generation Super AI Life Assistant designed to seamlessly integrate artificial intelligence into daily life. Hey Tuya marks a major milestone in the evolution of AI agents and physical AI. Built on a multi-agent collaborative architecture, it will transform how AI moves beyond screens to deliver proactive, intelligent assistance across home, office, and more scenarios in daily life.

    Multi-Device Collaboration: Making AI Ubiquitous

    Much like J.A.R.V.I.S., Tony Stark's iconic AI assistant in the Iron Man movies, Hey Tuya is evolving into more than a virtual assistant answering simple questions. It is designed to become an AI life assistant capable of sensing environments, learning user habits, and coordinating with physical devices. Unlike traditional AI assistants confined to single devices, Hey Tuya is engineered to break beyond the screen, empowering users to summon their AI assistant from anywhere, whether through the Tuya App, smart speakers, control hubs, or even AI toys and wearables. It will facilitate multi-device collaboration and orchestrate smart devices and equipment, delivering a connected and intelligent experience throughout everyday life.

    Hey Tuya will feature short-term and long-term memory, designed to learn and adapt to users' routines, environmental preferences, and habits. Over time, it will evolve beyond reactive commands to anticipate needs and offer proactive recommendations. As it learns your habits, Hey Tuya will possibly suggest turning on the air conditioner 30 minutes before you arrive home, preheating the water heater and opening bedroom curtains ahead of your 7 a.m. wake-up, or dimming lights and activating a humidifier as you wind down for sleep. This continuous learning process will make interactions feel more intuitive, seamless, and efficient.

    Full-Scenario Coverage: From Home to Office and Beyond

    Hey Tuya's capabilities are designed to span diverse life scenarios, taking on different roles:

    • Home Security Guardian: Will provide round-the-clock security, with image recognition and retrieval, converting results into easy-to-understand voice or text alerts for clear safety status.
    • Energy-Saving Expert: Will monitor and analyze energy consumption in real time, proactively suggesting strategies like turning off idle devices, shutting off appliances during weekend trips, or adjusting AC temperatures according to weather and seasonal changes, making it easy to save energy with minimal effort.
    • Health Coach: Will focus on physical and mental well-being, support calorie recognition, track sleep and exercise data, and generate personalized health reports.
    • Efficient Work Assistant: Will offer meeting minutes generation, real-time multilingual translation, content summarization, and mind mapping to boost productivity.
    • Personal Life Secretary: Will manage daily tasks such as reminders, holiday alerts, pet and plant care, and family health monitoring for an organized life.

    HANGZHOU, China, Dec. 25, 2025 /PRNewswire/ -- Tuya Smart (NYSE: TUYA; HKEX: 2391), a global AI cloud platform service provider, today announced the launch of Hey Tuya, a next-generation Super AI Life Assistant designed to seamlessly integrate artificial intelligence into daily life. Hey Tuya marks a major milestone in the evolution of AI agents and physical AI. Built on a multi-agent collaborative architecture, it will transform how AI moves beyond screens to deliver proactive, intelligent assistance across home, office, and more scenarios in daily life.

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    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Multi-Device Collaboration: Making AI Ubiquitous

    Much like J.A.R.V.I.S., Tony Stark's iconic AI assistant in the Iron Man movies, Hey Tuya is evolving into more than a virtual assistant answering simple questions. It is designed to become an AI life assistant capable of sensing environments, learning user habits, and coordinating with physical devices. Unlike traditional AI assistants confined to single devices, Hey Tuya is engineered to break beyond the screen, empowering users to summon their AI assistant from anywhere, whether through the Tuya App, smart speakers, control hubs, or even AI toys and wearables. It will facilitate multi-device collaboration and orchestrate smart devices and equipment, delivering a connected and intelligent experience throughout everyday life.

    Hey Tuya will feature short-term and long-term memory, designed to learn and adapt to users' routines, environmental preferences, and habits. Over time, it will evolve beyond reactive commands to anticipate needs and offer proactive recommendations. As it learns your habits, Hey Tuya will possibly suggest turning on the air conditioner 30 minutes before you arrive home, preheating the water heater and opening bedroom curtains ahead of your 7 a.m. wake-up, or dimming lights and activating a humidifier as you wind down for sleep. This continuous learning process will make interactions feel more intuitive, seamless, and efficient.

    Full-Scenario Coverage: From Home to Office and Beyond

    Hey Tuya's capabilities are designed to span diverse life scenarios, taking on different roles:

    Powered by Tuya's Proprietary PAE Technology

    Hey Tuya's ubiquitous AI experience is built on Tuya's proprietary PAE (Physical AI Engine), which deploys the AI-Device Real-Time Network (AD-RTN) edge acceleration network globally. With the AD-RTN as a foundation, Tuya Real-Time Communication (T-RTC) provides a reliable, low-latency, resilient, and global real-time communication system for AI devices.

    Tuya has further developed engines for natural language multimodal interaction (Conversational AI Engine), visual understanding (Vision AI Engine), and IoT device communication and control (IoT Intelligence Engine). Leveraging OmniMem long-term memory technology, PAE enables continuous learning across multimodal interactions and device behaviors, allowing the AI to truly understand user preferences and spatial habits.

    Through its Adaptive Expert System (AES) and Dynamic Orchestration Agent (DOA), PAE deeply integrates AI cognition and decision-making with real-world smart devices, forming a complete loop from perception to execution—creating intelligent spaces that grow and self-optimize.

    Hey Tuya will be available to individual consumers and open to global brands and developers, who will be able to integrate Hey Tuya into their AI hardware or customize it further. Tuya's open DNA will accelerate the evolution and adoption of Physical AI worldwide, fostering an open, symbiotic, and vibrant AIoT ecosystem.

    Currently, developers have created over 12,000 AI Agents on Tuya's platform, with 155 million daily AI interactions globally across various scenarios. In the future, Hey Tuya will integrate user feedback and best practices to further enhance the experience.

    Availability

    Hey Tuya is now live with initial capabilities. Users can download the Tuya App from major app stores or visit Tuya.AI to begin the journey with Hey Tuya as it continues to expand its full range of features.

    About Tuya Smart

    Tuya Smart (NYSE: TUYA; HKEX: 2391) is a global leader in AI cloud platform services, dedicated to applying AI to everyday life. Through its AI Agent development platform and TuyaOpen open-source framework, Tuya integrates multimodal AI capabilities, lowers development barriers, and accelerates AI's integration with the physical world. Tuya provides innovative Physical AI solutions for smart devices, commercial applications, and industry developers, fostering an open and neutral global ecosystem. As of September 30, 2025, Tuya's AI developer platform has over 1.622 million registered accounts across more than 200 countries and regions.

    For more information: About Tuya | Tuya Smart 

     

    ** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

    Tuya Smart Launches "Hey Tuya:" A Super AI Life Assistant Bringing Physical AI to Everyday Life

QINGDAO, China, May 10, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, today released its latest TV commercial celebrating the upcoming FIFA World Cup 2026TM, kicking off a new campaign that captures the emotional power of football while making its vision of Innovating a Brighter Life real.

From grassroots pitches to living rooms filled with anticipation, the TVC captures moments of joy, resilience, and unity—showing how football creates emotional bonds that transcend age, culture, and geography.

By expanding the narrative from individual growth to collective experience, Hisense positions itself as more than a sponsor—an enabler of meaningful moments. Its RGB MiniLED technology brings this to life through "Natural and Real Color," delivering ultra-high color gamut and precise reproduction so every moment feels vivid and true to the pitch.

Building on this commitment to authenticity and precision, Hisense will serve as the Official and Exclusive VAR Review TV Provider for the FIFA World Cup 2026TM. In this role, Hisense has equipped the FIFA World Cup Video Operation Room (VOR) with advanced RGB MiniLED displays, enabling video assistant referees to review match footage with clarity, accuracy, and true-to-life color detail.

Hisense has a long history of celebrating the "beautiful game," having been a global sponsor of multiple FIFA World CupsTM, a partner of three UEFA European Championships, and an Official Partner of the FIFA Club World Cup 2025TM, with a continued presence at the FIFA World Cup 2026TM. This ongoing collaboration underscores how Hisense's innovations bring fans closer to the action, elevating both the spectacle and the emotion of the sport worldwide.

With this FIFA World Cup 2026TM TVC, Hisense continues to transform global attention into emotional connection—uniting audiences through football and inspiring brighter lives.

Click here for Innovating a Brighter Life together: https://youtu.be/NDKXdcu01bM?si=cUlpwsu7wbYlPYn8

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-2025). As The Origin of RGB MiniLED, Hisense continues to lead the next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026TM, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Hisense Kicks Off FIFA World Cup 2026™ Campaign, Bringing Fans Closer Through "Innovating a Brighter Life"

Hisense Kicks Off FIFA World Cup 2026™ Campaign, Bringing Fans Closer Through "Innovating a Brighter Life"

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