TORONTO--(BUSINESS WIRE)--Jan 5, 2026--
Subway Canada is kicking off 2026 with a crave-level upgrade. Say hello to the Fresh Fit Menu: five crave-worthy sandwiches, each loaded with 21g+ of protein and under 500 calories. They’re made fresh, they’re bold, and they’re built for Canadians who want great taste without slowing down.
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Available nationwide now, the Fresh Fit lineup features pre-set sandwiches crafted with protein-forward options, Canadian cheddar cheese, and hearty 6-inch multigrain bread, all made fresh to order.
The menu comes as Canadians seek more protein-rich options that support an active lifestyle. According to a survey conducted by Subway Canada and the Harris Poll, two out of three Canadians (69%) plan to eat more protein next year. However, nearly half (44%) cite the cost of protein as a barrier, while one quarter (27%) cite a lack of easy options.
Subway Canada’s Culinary Manager, Chef John Botelho, who created the Fresh Fit menu, states:
“We wanted to spotlight the incredible protein on our menu and bring it together with delicious veggies and bold flavours. The Fresh Fit menu is about providing Canadians with convenient, delicious options built for everyday life at an affordable price point.”
Whether you’re powering through a workout or powering up for your workday, the Fresh Fit Menu is your new go-to fuel. Order now through the Subway app or at Subway.com.
**Fresh Fit subs and nutrition facts refer to 6” subs built to standard formula on multigrain bread.
Survey Methodology
HarrisPoll Quest, December 18, 2025. Survey of N = 1,000 Canadian adults. Results are accurate to within ±3 percentage points at the 95% confidence level.
About Subway ® Restaurants
With nearly 3,000 locations nationwide, Subway Canada is dedicated to serving freshly made sandwiches at great value to millions of guests. Subway restaurants are owned and operated by a network of dedicated Subway franchisees who are passionate about consistently delivering a high-quality, convenient guest experience and contributing positively to their local communities.
Subway ® is a globally registered trademark of Subway IP LLC or one of its affiliates.
© 2026 Subway.
Subway® Canada's Fresh Fit menu features five protein-packed subs under 500 calories.
BEIJING--(BUSINESS WIRE)--Jun 8, 2026--
From June 1–6, 2026, the 2026 Beijing Inbound Tourism Development Conference was held in Beijing, co-organized by the Beijing Municipal Bureau of Culture and Tourism and the Bureau of International Exchange and Cooperation of China’s Ministry of Culture and Tourism. Focusing on immersive experiences and real-world tourism resources, the event aims to enhance Beijing’s inbound tourism offerings, stimulate cultural and tourism consumption, and strengthen the city’s global appeal.
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Supported by major airlines including Air China and Cathay Pacific, the conference welcomed more than 300 travel trade professionals from over 40 countries and regions, including the UK, US, Canada, Germany, Singapore, Malaysia, and Russia. Officials highlighted China’s strong inbound tourism performance in 2025, with 154.5 million inbound visits, 35.17 million international arrivals, and over 30 million visa-free entries.
Beijing continues to improve travel convenience through the 240-hour visa-free transit policy, streamlined airport procedures, and broader acceptance of international payment methods. The city is also expanding sectors such as MICE, sports tourism, and urban leisure tourism while strengthening overseas promotion through its “Go Beijing” platform.
Centered on the theme of immersive Chinese daily-life experiences, the conference launched the “Discover the New Beijing” Top 10 Inbound Tourism Experiences, showcasing Beijing’s blend of traditional culture, local lifestyle, innovative retail, and technological advancement. In partnership with Booking.com, Tripadvisor, and more than 100 tourism experts, Beijing also introduced its first inbound tourism “Must-Eat” and “Must-Buy” lists, encouraging deeper cultural engagement beyond traditional sightseeing.
During the event, Beijing announced RMB 9 million in funding to support inbound tourism development and recognized outstanding local tourism enterprises. The city also welcomed 14 new overseas partners, bringing its global network of strategic tourism and OTA partners to 110.
Eight immersive inspection routes were introduced, connecting destinations such as Gubei Water Town, Huairou boutique homestays, Baidu’s autonomous driving showcase, and Shougang’s digital culture park. International delegates praised experiences including smart exoskeleton-assisted Great Wall tours and the integration of rural landscapes with Beijing’s historic heritage.
The conference also facilitated over 3,000 pre-arranged business meetings through its digital matchmaking platform. Concluding with a Beijing-style immersive performance at Tianqiao Performing Arts Center, the event reaffirmed Beijing’s commitment to showcasing a vibrant, innovative, and globally connected modern Chinese capital.
2026 Beijing Inbound Tourism Development Conference Kicks off, Unveiling 10 New Inbound Tourism Experiences to Boost Cultural and Tourism Consumption
