NEW YORK--(BUSINESS WIRE)--Jan 9, 2026--
Real Chemistry today announced the launch of RC Resolve, a healthcare advisory practice designed to help leaders navigate the value inflection points where science, business, economics, policy and risk management intersect. RC Resolve offers a new end-to-end model of healthcare advisory informed by deep expertise and real-time insights to deliver communication strategies and execution that drive desired outcomes.
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“The healthcare industry is at a critical juncture, with the pace, complexity and consequences of decision-making accelerating rapidly,” said Jennifer Gottlieb, Global President and Head of Integrated Communications at Real Chemistry. “Healthcare leaders today are seeking highly specialized partners that combine deep industry expertise with advisory capabilities to navigate the regulatory shifts, reputational risk and financial uncertainties of the operating environment that make advancing business and science more complicated, more risky and potentially more costly. RC Resolve was created to meet this need, building on Real Chemistry’s 25-year legacy as a leading data-driven healthcare partner – bringing together seasoned industry leaders who have walked in our clients’ shoes and have decades of experience to help organizations move forward with clarity, confidence and decisive action.”
RC Resolve leverages proprietary, AI-powered intelligence, including ReputAI, an advanced reputation measurement and predictive message-testing suite, and HealthGEO, which assesses how large language models influence corporate perception to drive message clarity and measurable impact. Backed by Real Chemistry’s 2,000+ experts across life sciences, marketing communications and technology, RC Resolve provides healthcare advisory counsel – combining deep sector perspective with strategic foresight – to help organizations navigate complexity, strengthen trust and stay ahead of change.
RC Resolve's advisory practice spans critical areas that meet clients’ most pressing communication needs, including:
RC Resolve’s Seasoned Senior A-Team
“RC Resolve was built specifically to bring together senior health advisors who understand the pressures from the outside in and can help leaders make confident, enterprise-level decisions with speed and precision – when it matters most,” said Sherry Pudloski, Group President of RC Resolve and Corporate Affairs at Real Chemistry. Pudloski previously served as chief communications and corporate affairs officer at Seagen, Zoetis and Guardian Life and held senior communications and strategy roles at Pfizer and Novartis.
RC Resolve comprises veterans with more than 20 years of experience advising leaders in the boardroom, newsroom, crisis room and policy environment, including:
RC Resolve’s Healthcare Advisory Council
Backing up the RC Resolve A-Team is a Healthcare Advisory Council of senior leaders with deep experience across regulatory, legal, health economics, healthcare financing and corporate affairs who will provide enterprise-level perspective and strategic decision-making.
Current members include Jim Weiss, Founder and Chairman of Real Chemistry; Shankar Narayanan, Chief Executive Officer (CEO) at Real Chemistry and former Partner, McKinsey & Company; Kirsten Axelsen, health economics expert and Senior Policy Advisor at DLA Piper; Murphy Gallagher, Senior Managing Director at Leerink Partners; Erica Jefferson, former Associate Commissioner for External Affairs at the U.S. Food and Drug Administration (FDA); and Alan Minsk, Partner and Co-Chair of the Food and Drug Practice team at Arnall Golden Gregory LLP. The membership of RC Resolve’s Healthcare Advisory Council will evolve alongside the healthcare and policy landscape, ensuring access to relevant expertise as novel issues and opportunities emerge.
“As a privately held company focused exclusively on healthcare, we’ve stayed true to our commitment to invest where it matters most for our clients’ growth,” said Narayanan. “Building on our strong momentum in 2025 – including expansion of our omni-first precision marketing and media group – RC Resolve is one of several new offerings we’re bringing to market in 2026, along with continued advances in AI-driven intelligence and delivery and our expanding global footprint.”
About RC Resolve
RC Resolve is Real Chemistry’s advisory practice for healthcare’s most critical business, regulatory and value inflection points where science, business, economics, policy and risk management intersect. RC Resolve combines insight, influence and decisive action to help organizations achieve desired outcomes and emerge stronger, more trusted and better prepared for what’s next.
About Real Chemistry: 25 Years of Future-Focused Healthcare
Celebrating its 25 th anniversary this year, Real Chemistry is a tier-one partner to the world's most innovative life sciences and healthcare companies. As a leading provider of AI-powered audience analytics and insights, Real Chemistry helps the healthcare industry better understand, reach and engage critical audiences to improve the healthcare experience for all. Anchored by our culture of innovation and creativity, Real Chemistry’s 2,000+ global experts across life sciences, marketing communications and technology are singularly focused on navigating the complexities of bringing scientific advances to market and, most importantly, to the people who need them. Learn more at www.realchemistry.com.
Real Chemistry Establishes RC Resolve, an Advisory Practice for Healthcare’s Most Critical Business, Regulatory and Value Inflection Points
DUBAI, United Arab Emirates (AP) — Protests sweeping across Iran neared the two-week mark Saturday, with the country’s government acknowledging the ongoing demonstrations despite an intensifying crackdown and as the Islamic Republic remains cut off from the rest of the world.
With the internet down in Iran and phone lines cut off, gauging the demonstrations from abroad has grown more difficult. But the death toll in the protests has grown to at least 72 people killed and over 2,300 others detained, according to the U.S.-based Human Rights Activists News Agency. Iranian state TV is reporting on security force casualties while portraying control over the nation.
Supreme Leader Ayatollah Ali Khamenei has signaled a coming clampdown, despite U.S. warnings. Tehran escalated its threats Saturday, with the Iran’s attorney general, Mohammad Movahedi Azad, warning that anyone taking part in protests will be considered an “enemy of God,” a death-penalty charge. The statement carried by Iranian state television said even those who “helped rioters” would face the charge.
“Prosecutors must carefully and without delay, by issuing indictments, prepare the grounds for the trial and decisive confrontation with those who, by betraying the nation and creating insecurity, seek foreign domination over the country,” the statement read. “Proceedings must be conducted without leniency, compassion or indulgence.”
U.S. Secretary of State Marco Rubio offered support for the protesters.
“The United States supports the brave people of Iran,” Rubio wrote Saturday on the social platform X. The State Department separately warned: “Do not play games with President Trump. When he says he’ll do something, he means it.”
Saturday marks the start of the work week in Iran, but many schools and universities reportedly held online classes, Iranian state TV reported. Internal Iranian government websites are believed to be functioning.
State TV repeatedly played a driving, martial orchestral arrangement from the “Epic of Khorramshahr” by Iranian composer Majid Entezami, while showing pro-government demonstrations. The song, aired repeatedly during the 12-day war launched by Israel, honors Iran's 1982 liberation of the city of Khorramshahr during the Iran-Iraq war. It has been used in videos of protesting women cutting away their hair to protest the 2022 death of Mahsa Amini as well.
“Field reports indicate that peace prevailed in most cities of the country at night,” a state TV anchor reported. “After a number of armed terrorists attacked public places and set fire to people’s private property last night, there was no news of any gathering or chaos in Tehran and most provinces last night.”
That was directly contradicted by an online video verified by The Associated Press that showed demonstrations in northern Tehran's Saadat Abad area, with what appeared to be thousands on the street.
“Death to Khamenei!” a man chanted.
The semiofficial Fars news agency, believed to be close to Iran's paramilitary Revolutionary Guard and one of the few media outlets able to publish to the outside world, released surveillance camera footage of what it said came from demonstrations in Isfahan. In it, a protester appeared to fire a long gun, while others set fires and threw gasoline bombs at what appeared to be a government compound.
The Young Journalists' Club, associated with state TV, reported that protesters killed three members of the Guard’s all-volunteer Basij force in the city of Gachsaran. It also reported a security official was stabbed to death in Hamadan province, a police officer killed in the port city of Bandar Abbas and another in Gilan, as well as one person slain in Mashhad.
The semiofficial Tasnim news agency, also close to the Guard, claimed authorities detained nearly 200 people belonging to what it described as “operational terrorist teams.” It alleged those arrested had weapons including firearms, grenades and gasoline bombs.
State television also aired footage of a funeral service attended by hundreds in Qom, a Shiite seminary city just south of Tehran.
Iran’s theocracy cut off the nation from the internet and international telephone calls on Thursday, though it allowed some state-owned and semiofficial media to publish. Qatar's state-funded Al Jazeera news network reported live from Iran, but they appeared to be the only major foreign outlet able to work.
Iran's exiled Crown Prince Reza Pahlavi, who called for protests Thursday and Friday, asked in his latest message for demonstrators to take to the streets Saturday and Sunday. He urged protesters to carry Iran's old lion-and-sun flag and other national symbols used during the time of the shah to “claim public spaces as your own.”
Pahlavi's support of and from Israel has drawn criticism in the past — particularly after the 12-day war. Demonstrators have shouted in support of the shah in some protests, but it isn’t clear whether that’s support for Pahlavi himself or a desire to return to a time before the 1979 Islamic Revolution.
The demonstrations began Dec. 28 over the collapse of the Iranian rial currency, which trades at over 1.4 million to $1, as the country's economy is squeezed by international sanctions in part levied over its nuclear program. The protests intensified and grew into calls directly challenging Iran's theocracy.
Airlines have cancelled some flights into Iran over the demonstrations. Austrian Airlines said Saturday it had decided to suspend its flights to Iran “as a precautionary measure” through Monday. Turkish Airlines earlier announced the cancellation of 17 flights to three cities in Iran.
In this frame grab from video obtained by the AP outside Iran, a masked demonstrator holds a picture of Iran's Crown Prince Reza Pahlavi during a protest in Tehran, Iran, Friday, January. 9, 2026. (UGC via AP)
In this frame grab from video taken by an individual not employed by The Associated Press and obtained by the AP outside Iran shows a fire as people protest in Tehran, Iran, Friday, Jan. 9, 2026. (UGC via AP)
In this frame grab from video taken by an individual not employed by The Associated Press and obtained by the AP outside Iran shows people during a protest in Tehran, Iran, Friday, Jan. 9, 2026. (UGC via AP)
This frame grab from a video released Friday, Jan. 9, 2026, by Iranian state television shows a man holding a device to document burning vehicles during a night of mass protests in Zanjan, Iran. (Iranian state TV via AP)
