Supermicro Announces Intelligent In-Store Retail Solutions in Collaboration with a Broad Range of Industry Partners

• Innovative technologies enable retailers to implement intelligent stores at scale to deliver smarter, more responsive shopping experiences
• Industry partners to display production-ready AI solutions for loss prevention, digital twins, AI agents, customer analytics, and more

SAN JOSE, Calif. and NEW YORK, Jan. 11, 2026 /PRNewswire/ -- Retail's Big Show -- Super Micro Computer, Inc. (SMCI), a Total IT Solution Provider for AI/ML, HPC, Cloud, Storage, and 5G/Edge, today announced collaboration with technology partners for AI-powered intelligent in-store retail solutions designed to meet increasing customer expectations with scalability, improved productivity and increased profitability.

"AI is reshaping shopping experiences, enabling real-time analysis of video and other data to give retailers actionable insights to optimizing staff efficiency, reducing shrinkage, increasing profits, and avoiding stock-outs," said Charles Liang, president and CEO of Supermicro. "By combining Supermicro's complete and scalable AI platforms with NVIDIA RTX PRO accelerated computing solutions, we're enabling retailers to build intelligent stores that maximize the benefits of AI-driven applications."

According to the latest NVIDIA State of AI in Retail & CPG report, 89% of respondents reported that AI is helping to increase annual revenue, while 95% said it is helping decrease annual costs, highlighting the measurable business impact retailers are already achieving because of AI¹.

For more information, please visit https://www.supermicro.com/en/products/edge/servers

Supermicro Complete and Scalable Edge AI Infrastructure

Retail-centric AI applications require sub-second responsiveness which is only possible, at scale, if data is processed directly at the edge. Supermicro's Edge AI infrastructure enables the deployment of solutions in distributed environments, such as intelligent retail stores and supply chains, to provide a complete solution.

Deploying at the edge presents a myriad of unique challenges in comparison to the data center. Supermicro's broad Edge AI portfolio of products helps customers and partners overcome these challenges while striking the right balance between performance and ROI.

For deployments in harsh environments where conditioned space is not available, the fanless E103 series of products bring AI processing power where it couldn't go before. Supermicro also offers a fanned small form factor E300 series systems with AI capabilities.

When there is a demanding AI workload at the edge, customers and partners can turn to numerous systems capable of holding the latest discrete GPUs for AI acceleration. Ranging from 1U short-depth to larger 4U form factors, solutions can be right-sized to meet the customer's needs by enabling the latest generation of NVIDIA RTX PRO Blackwell series.

Supermicro Intelligent Store Partners

Supermicro is collaborating with ecosystem partners including Everseen, Kinetic Vision, ALLSIDES, LiveX, WobotAI, and Aible, to create intelligent stores that positively impact day-to-day retail operations as well as longer term supply chain management.

• Everseen's Evercheck solution uses Vision AI to help reduce shrink and improve staff productivity and customer experiences. Built on the Everseen Vision AI platform, Evercheck detects, and deters recovery of unwanted behaviors at checkout, helping retailers recover losses and streamline front-of-store operations.

"Everseen has spent years working alongside some of the world's largest retailers, understanding the realities of the store floor and solving loss challenges where they actually happen," said Joe White, CEO of Everseen. "By partnering with Supermicro and leveraging NVIDIA-accelerated computing, Evercheck delivers real-time computer vision at the edge - transforming store activity into intelligence retailers can act on immediately."

• Wobot AI, focused on building Video AI Agents for the physical world, will be demonstrating how the cameras retailers already own can be turned into systems that continuously observe, learn, and produce usable insight. By converting ordinary CCTV infrastructure into autonomous agents that recognize patterns, identify friction, and surface decisions, Wobot's AI Agents enable retailers to improve day-to-day operations with practical and measurable outcomes.

"By working with Supermicro and NVIDIA at the edge, we're able to deploy Video AI Agents in a way that's scalable, reliable, and focused on real-time operational insight—not experimentation," said Will Kelso, President, Revenue & Growth at Wobot AI.

• LiveX AI - "Retail is entering an era where AI agents become the default interaction layer between brands and customers," said Jerry Li, Co-Founder and CEO of LiveX AI. "With NVIDIA's accelerated AI and Supermicro's edge infrastructure, we can deploy a helpful, human-like AI agent directly in physical spaces—such as kiosks or holograms—bringing the speed, intelligence, and continuity of digital experiences into brick-and-mortar environments. This collaboration makes AI agents usable, in real time, where customers actually are."

• • Kinetic Vision and ALLSIDES are bundling their expertise for a True Digital Twin solution designed to develop, test, and optimize supply chain processes, checkout stations, and other complex systems.

"The combination of Supermicro's high reliability optimized infrastructure and NVIDIA's accelerated computing stack gives Kinetic Vision the foundation to innovate at speed. Together, we are helping retailers move from experimentation to production-ready AI solutions that drive measurable operational and customer experience gains," says Jeremy Jarratt, Kinetic Vision CEO.

Franz Tschimben, CEO at ALLSIDES, adds: "Building on the combined strengths of NVIDIA and Supermicro, we deliver a high-fidelity 3D digital twin data layer for AI training that enables retailers to power applications across the entire retail value chain — from training robots with physical AI, to production and production planning, virtual store layouts and consumer feedback systems, and e-commerce integrations — helping drive higher conversion rates, faster decision-making, and greater operational efficiency."

• Supermicro will also feature Superb AI's retail-focused VSS solution, combining Superb AI's proprietary VLM with NVIDIA AI Blueprint components to enable subjective reasoning capabilities, natural-language search, automated incident summarization, and customer behavior insights across store camera networks.
• Aible will highlight its automated agent solution, which analyzes vast amounts of data across millions of patterns to explain changes in retail KPIs, such as the average purchase amount or number of purchases. Aible will also demonstrate how the latest NVIDIA Retail blueprints can be incorporated into agentic solutions that automatically customize customer experiences and optimize retail operations at scale.

Arijit Sengupta, CEO of Aible, adds, "Today's market and labor conditions are constantly changing. Only autonomous agents can understand and adjust to these ever-changing patterns of customer behavior, inventory costs and supply, and labor access at scale. Working with NVIDIA and Supermicro, Aible brings autonomous agents subject to business user review to the retail edge."

These intelligent retail solutions will be demonstrated by Supermicro and its partners at NRF: Retail's Big Show in New York City from January 11-13. To learn more about AI-powered retail applications or Supermicro's AI Infrastructure solutions, visit Supermicro booth #5281 and attend its speaking session featuring PepsiCo and Kinetic Vision. For more details, please visit www.supermicro.com/NRF

¹Source: "NVIDIA State of AI in Retail and CPG" 2026

About Super Micro Computer, Inc.

Supermicro (NASDAQ: SMCI) is a global leader in Application-Optimized Total IT Solutions. Founded and operating in San Jose, California, Supermicro is committed to delivering first to market innovation for Enterprise, Cloud, AI, and 5G Telco/Edge IT Infrastructure. We are a Total IT Solutions provider with server, AI, storage, IoT, switch systems, software, and support services. Supermicro's motherboard, power, and chassis design expertise further enables our development and production, enabling next generation innovation from cloud to edge for our global customers. Our products are designed and manufactured in-house (in the US, Asia, and the Netherlands), leveraging global operations for scale and efficiency and optimized to improve TCO and reduce environmental impact (Green Computing). The award-winning portfolio of Server Building Block Solutions® allows customers to optimize for their exact workload and application by selecting from a broad family of systems built from our flexible and reusable building blocks that support a comprehensive set of form factors, processors, memory, GPUs, storage, networking, power, and cooling solutions (air-conditioned, free air cooling or liquid cooling).

Supermicro, Server Building Block Solutions, and We Keep IT Green are trademarks and/or registered trademarks of Super Micro Computer, Inc.

All other brands, names, and trademarks are the property of their respective owners.

 

• Innovative technologies enable retailers to implement intelligent stores at scale to deliver smarter, more responsive shopping experiences
• Industry partners to display production-ready AI solutions for loss prevention, digital twins, AI agents, customer analytics, and more

SAN JOSE, Calif. and NEW YORK, Jan. 11, 2026 /PRNewswire/ -- Retail's Big Show -- Super Micro Computer, Inc. (SMCI), a Total IT Solution Provider for AI/ML, HPC, Cloud, Storage, and 5G/Edge, today announced collaboration with technology partners for AI-powered intelligent in-store retail solutions designed to meet increasing customer expectations with scalability, improved productivity and increased profitability.

"AI is reshaping shopping experiences, enabling real-time analysis of video and other data to give retailers actionable insights to optimizing staff efficiency, reducing shrinkage, increasing profits, and avoiding stock-outs," said Charles Liang, president and CEO of Supermicro. "By combining Supermicro's complete and scalable AI platforms with NVIDIA RTX PRO accelerated computing solutions, we're enabling retailers to build intelligent stores that maximize the benefits of AI-driven applications."

According to the latest NVIDIA State of AI in Retail & CPG report, 89% of respondents reported that AI is helping to increase annual revenue, while 95% said it is helping decrease annual costs, highlighting the measurable business impact retailers are already achieving because of AI¹.

For more information, please visit https://www.supermicro.com/en/products/edge/servers

Supermicro Complete and Scalable Edge AI Infrastructure

Retail-centric AI applications require sub-second responsiveness which is only possible, at scale, if data is processed directly at the edge. Supermicro's Edge AI infrastructure enables the deployment of solutions in distributed environments, such as intelligent retail stores and supply chains, to provide a complete solution.

Deploying at the edge presents a myriad of unique challenges in comparison to the data center. Supermicro's broad Edge AI portfolio of products helps customers and partners overcome these challenges while striking the right balance between performance and ROI.

For deployments in harsh environments where conditioned space is not available, the fanless E103 series of products bring AI processing power where it couldn't go before. Supermicro also offers a fanned small form factor E300 series systems with AI capabilities.

When there is a demanding AI workload at the edge, customers and partners can turn to numerous systems capable of holding the latest discrete GPUs for AI acceleration. Ranging from 1U short-depth to larger 4U form factors, solutions can be right-sized to meet the customer's needs by enabling the latest generation of NVIDIA RTX PRO Blackwell series.

Supermicro Intelligent Store Partners

Supermicro is collaborating with ecosystem partners including Everseen, Kinetic Vision, ALLSIDES, LiveX, WobotAI, and Aible, to create intelligent stores that positively impact day-to-day retail operations as well as longer term supply chain management.

• Everseen's Evercheck solution uses Vision AI to help reduce shrink and improve staff productivity and customer experiences. Built on the Everseen Vision AI platform, Evercheck detects, and deters recovery of unwanted behaviors at checkout, helping retailers recover losses and streamline front-of-store operations.

"Everseen has spent years working alongside some of the world's largest retailers, understanding the realities of the store floor and solving loss challenges where they actually happen," said Joe White, CEO of Everseen. "By partnering with Supermicro and leveraging NVIDIA-accelerated computing, Evercheck delivers real-time computer vision at the edge - transforming store activity into intelligence retailers can act on immediately."

• Wobot AI, focused on building Video AI Agents for the physical world, will be demonstrating how the cameras retailers already own can be turned into systems that continuously observe, learn, and produce usable insight. By converting ordinary CCTV infrastructure into autonomous agents that recognize patterns, identify friction, and surface decisions, Wobot's AI Agents enable retailers to improve day-to-day operations with practical and measurable outcomes.

"By working with Supermicro and NVIDIA at the edge, we're able to deploy Video AI Agents in a way that's scalable, reliable, and focused on real-time operational insight—not experimentation," said Will Kelso, President, Revenue & Growth at Wobot AI.

• LiveX AI - "Retail is entering an era where AI agents become the default interaction layer between brands and customers," said Jerry Li, Co-Founder and CEO of LiveX AI. "With NVIDIA's accelerated AI and Supermicro's edge infrastructure, we can deploy a helpful, human-like AI agent directly in physical spaces—such as kiosks or holograms—bringing the speed, intelligence, and continuity of digital experiences into brick-and-mortar environments. This collaboration makes AI agents usable, in real time, where customers actually are."

• • Kinetic Vision and ALLSIDES are bundling their expertise for a True Digital Twin solution designed to develop, test, and optimize supply chain processes, checkout stations, and other complex systems.

"The combination of Supermicro's high reliability optimized infrastructure and NVIDIA's accelerated computing stack gives Kinetic Vision the foundation to innovate at speed. Together, we are helping retailers move from experimentation to production-ready AI solutions that drive measurable operational and customer experience gains," says Jeremy Jarratt, Kinetic Vision CEO.

Franz Tschimben, CEO at ALLSIDES, adds: "Building on the combined strengths of NVIDIA and Supermicro, we deliver a high-fidelity 3D digital twin data layer for AI training that enables retailers to power applications across the entire retail value chain — from training robots with physical AI, to production and production planning, virtual store layouts and consumer feedback systems, and e-commerce integrations — helping drive higher conversion rates, faster decision-making, and greater operational efficiency."

• Supermicro will also feature Superb AI's retail-focused VSS solution, combining Superb AI's proprietary VLM with NVIDIA AI Blueprint components to enable subjective reasoning capabilities, natural-language search, automated incident summarization, and customer behavior insights across store camera networks.
• Aible will highlight its automated agent solution, which analyzes vast amounts of data across millions of patterns to explain changes in retail KPIs, such as the average purchase amount or number of purchases. Aible will also demonstrate how the latest NVIDIA Retail blueprints can be incorporated into agentic solutions that automatically customize customer experiences and optimize retail operations at scale.

Arijit Sengupta, CEO of Aible, adds, "Today's market and labor conditions are constantly changing. Only autonomous agents can understand and adjust to these ever-changing patterns of customer behavior, inventory costs and supply, and labor access at scale. Working with NVIDIA and Supermicro, Aible brings autonomous agents subject to business user review to the retail edge."

These intelligent retail solutions will be demonstrated by Supermicro and its partners at NRF: Retail's Big Show in New York City from January 11-13. To learn more about AI-powered retail applications or Supermicro's AI Infrastructure solutions, visit Supermicro booth #5281 and attend its speaking session featuring PepsiCo and Kinetic Vision. For more details, please visit www.supermicro.com/NRF

¹Source: "NVIDIA State of AI in Retail and CPG" 2026

About Super Micro Computer, Inc.

Supermicro (NASDAQ: SMCI) is a global leader in Application-Optimized Total IT Solutions. Founded and operating in San Jose, California, Supermicro is committed to delivering first to market innovation for Enterprise, Cloud, AI, and 5G Telco/Edge IT Infrastructure. We are a Total IT Solutions provider with server, AI, storage, IoT, switch systems, software, and support services. Supermicro's motherboard, power, and chassis design expertise further enables our development and production, enabling next generation innovation from cloud to edge for our global customers. Our products are designed and manufactured in-house (in the US, Asia, and the Netherlands), leveraging global operations for scale and efficiency and optimized to improve TCO and reduce environmental impact (Green Computing). The award-winning portfolio of Server Building Block Solutions® allows customers to optimize for their exact workload and application by selecting from a broad family of systems built from our flexible and reusable building blocks that support a comprehensive set of form factors, processors, memory, GPUs, storage, networking, power, and cooling solutions (air-conditioned, free air cooling or liquid cooling).

Supermicro, Server Building Block Solutions, and We Keep IT Green are trademarks and/or registered trademarks of Super Micro Computer, Inc.

All other brands, names, and trademarks are the property of their respective owners.

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Supermicro Announces Intelligent In-Store Retail Solutions in Collaboration with a Broad Range of Industry Partners

The new SPARK 50 and SPARK 50 5G redefine durable entry tech by combining massive batteries, military-grade toughness, and practical AI features for the young, always-on generation.

HONG KONG, April 3, 2026 /PRNewswire/ -- Global innovative technology brand TECNO today announced the launch of the first two models in its latest SPARK 50 Series: the SPARK 50 5G and SPARK 50. Built on the core aim of "Massive Power & Durable," this new lineup sets a fresh benchmark in its category by democratizing flagship-level Practical AI. Seamlessly blending industry-leading battery capacity in its class—an astounding 7000mAh on the SPARK 50 and 6500mAh with 45W fast charging on the SPARK 50 5G —with intelligent features designed to make a tangible difference in daily life, both devices are crafted to become the ultimate productivity and creativity boosters for young users navigating work, study, and everything in between.

Unleash the Power: Monster Battery Life with Lightning-Fast Charging

Power users know that endurance isn't just about capacity—it's about how long a phone lasts and how quickly it bounces back. The SPARK 50 5G and SPARK 50 deliver on both fronts with a revolutionary approach to battery longevity and charging speed.

The SPARK 50 5G serves as the all-round 5G pioneer in its class, packing a massive 6500mAh battery complemented by 45W super-fast charging that powers the device from zero to full in just one hour. Its advanced battery system supports an incredible 1,800 charging cycle, maintaining over 80 percent health for up to six years of reliable use. The SPARK 50, meanwhile, stands as the endurance champion of its segment, boasting a colossal 7000mAh mega battery that enables up to 48 hours of continuous talk time, with intelligent power management ensuring the battery retains over 80 percent health even after five years of consistent use.

This commitment to longevity extends well beyond the battery. The SPARK 50 5G has been certified by TECNO Lab for six years of lasting fluency, lag-free performance, ensuring both devices remain fast and responsive for the long haul. Built to withstand the rigors of daily life, both models feature IP64 dust and water resistance and Wet Touch 2.0 technology, allowing for accurate touch control even with wet or oily fingers.

The SPARK 50 5G further raises the bar with MIL-STD-810H military-grade certification for enhanced toughness, while the SPARK 50 is certified to survive drops from up to 1.8 meters. From physical structure to smart touch interaction, the SPARK 50 Series is fortified against accidental drops, splashes, and humid environments, making it a reliable companion for outdoor adventures and daily commutes alike.

Flagship-level Practical AI at Your Fingertips

Raw power is only half the story; the intelligence within is what truly sets the SPARK 50 Series apart. With TECNO AI, both models transform from simple smartphones into intuitive companions that anticipate and adapt to user needs.

They come equipped with the Ella AI voice assistant and introduce AI FlashMemo, a feature that instantly captures on-screen content while automatically generating summaries, titles, and tags for easy recall via the AI MindHub—a private, searchable knowledge base that grows smarter with use. For crystal-clear communication in any environment, the SPARK 50 5G features all-scenario AI noise cancellation for calls, and recordings, while the SPARK 50 utilizes AI voice cancellation to ensure voices cut through, whether on a crowded street or in a windy park.

Both models also prove themselves as a versatile creative tool, featuring a 50MP AI main camera with AI FlashSnap to freeze fast-moving action and BestMoment to automatically capture the perfect shot just as the moment unfolds. Users can bring their memories to life with LivePhoto support, preserving not just images but the seconds of motion and sound that surround them. Adding to its everyday utility, an integrated IR blaster can control over 2,000 home appliance brands across 15 categories, turning the phone into a universal remote that manages entertainment and home devices with effortless ease.

Unbreakable Connectivity for Every Scenario

The SPARK 50 5G is powered by the MediaTek Dimensity 6400 5G+ processor, achieving an AnTuTu score of 450,000+, delivering beyond-class performance across every connected experience. With 5G Carrier Aggregation technology, it offers download speeds of up to 200% faster than standard 5G . It has also received the TÜV Rheinland High Network Performance Certification (available in selected markets) and supports smooth gaming at up to 90 frames per second, delivering zero-lag entertainment for mobile gamers who demand the best.

Beyond traditional networks, both models feature FreeLink 2.0, TECNO's revolutionary off-grid communication technology. It enables free voice calls, texts, and image sharing up to an impressive 1.5-kilometer range when no cellular network is available—a potential lifesaver during outdoor adventures, remote travel, or large crowded events where networks are overwhelmed. The SPARK 50 further enhances this capability with a dedicated SA1 signal-boosting chip, improving call distance by 30% in weak signal environments to keep users connected when it matters most. Additionally, the SPARK 50 5G features NFC which exclusively supports Touch Transfer, enabling lightning-fast, one-touch sharing of Live Photos and large files with iPhones, seamlessly bridging the gap between ecosystems for users living in a multi-device world.

A Fresh Iconic Design Language with Premium Durability

The SPARK 50 Series debuts a fresh, stylish look that doesn't compromise on durability. The SPARK 50 5G features a premium six-series aviation-grade aluminum design, which is 1.4 times harder than five-series aluminum, providing a sophisticated metallic sheen and robust lens protection that feels as good as it looks.

Both models are available in a dynamic palette of trend-forward colors to suit every personality and style preference. The SPARK 50 5G comes in Ink Black, Titanium Grey, Fantasy Purple, Mint Green, and Champagne Gold, with Midnight Blue and Ripple Green to follow in select markets. The SPARK 50 is offered in Dynamic Orange, Ink Black, Titanium Grey, Halo Blue, Aurora Purple, and Flowery Pink. While availability may vary by country and region, the goal remains the same: ensuring a perfect match for everyone, from the understated professional to the bold trendsetter.

Availability

The TECNO SPARK 50 5G is now gradually becoming available in the markets, while SPARK 50 will be available from early April. With cutting-edge technology, exceptional durability, and practical AI at an unbeatable value, they represent TECNO's commitment to empowering young consumers with lifestyle tools built for a generation that refuses to compromise.

About TECNO

TECNO is an AI-driven innovative technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of "Stop At Nothing," TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO's official site: www.tecno-mobile.com.

The new SPARK 50 and SPARK 50 5G redefine durable entry tech by combining massive batteries, military-grade toughness, and practical AI features for the young, always-on generation.

HONG KONG, April 3, 2026 /PRNewswire/ -- Global innovative technology brand TECNO today announced the launch of the first two models in its latest SPARK 50 Series: the SPARK 50 5G and SPARK 50. Built on the core aim of "Massive Power & Durable," this new lineup sets a fresh benchmark in its category by democratizing flagship-level Practical AI. Seamlessly blending industry-leading battery capacity in its class—an astounding 7000mAh on the SPARK 50 and 6500mAh with 45W fast charging on the SPARK 50 5G —with intelligent features designed to make a tangible difference in daily life, both devices are crafted to become the ultimate productivity and creativity boosters for young users navigating work, study, and everything in between.

Unleash the Power: Monster Battery Life with Lightning-Fast Charging

Power users know that endurance isn't just about capacity—it's about how long a phone lasts and how quickly it bounces back. The SPARK 50 5G and SPARK 50 deliver on both fronts with a revolutionary approach to battery longevity and charging speed.

The SPARK 50 5G serves as the all-round 5G pioneer in its class, packing a massive 6500mAh battery complemented by 45W super-fast charging that powers the device from zero to full in just one hour. Its advanced battery system supports an incredible 1,800 charging cycle, maintaining over 80 percent health for up to six years of reliable use. The SPARK 50, meanwhile, stands as the endurance champion of its segment, boasting a colossal 7000mAh mega battery that enables up to 48 hours of continuous talk time, with intelligent power management ensuring the battery retains over 80 percent health even after five years of consistent use.

This commitment to longevity extends well beyond the battery. The SPARK 50 5G has been certified by TECNO Lab for six years of lasting fluency, lag-free performance, ensuring both devices remain fast and responsive for the long haul. Built to withstand the rigors of daily life, both models feature IP64 dust and water resistance and Wet Touch 2.0 technology, allowing for accurate touch control even with wet or oily fingers.

The SPARK 50 5G further raises the bar with MIL-STD-810H military-grade certification for enhanced toughness, while the SPARK 50 is certified to survive drops from up to 1.8 meters. From physical structure to smart touch interaction, the SPARK 50 Series is fortified against accidental drops, splashes, and humid environments, making it a reliable companion for outdoor adventures and daily commutes alike.

Flagship-level Practical AI at Your Fingertips

Raw power is only half the story; the intelligence within is what truly sets the SPARK 50 Series apart. With TECNO AI, both models transform from simple smartphones into intuitive companions that anticipate and adapt to user needs.

They come equipped with the Ella AI voice assistant and introduce AI FlashMemo, a feature that instantly captures on-screen content while automatically generating summaries, titles, and tags for easy recall via the AI MindHub—a private, searchable knowledge base that grows smarter with use. For crystal-clear communication in any environment, the SPARK 50 5G features all-scenario AI noise cancellation for calls, and recordings, while the SPARK 50 utilizes AI voice cancellation to ensure voices cut through, whether on a crowded street or in a windy park.

Both models also prove themselves as a versatile creative tool, featuring a 50MP AI main camera with AI FlashSnap to freeze fast-moving action and BestMoment to automatically capture the perfect shot just as the moment unfolds. Users can bring their memories to life with LivePhoto support, preserving not just images but the seconds of motion and sound that surround them. Adding to its everyday utility, an integrated IR blaster can control over 2,000 home appliance brands across 15 categories, turning the phone into a universal remote that manages entertainment and home devices with effortless ease.

Unbreakable Connectivity for Every Scenario

The SPARK 50 5G is powered by the MediaTek Dimensity 6400 5G+ processor, achieving an AnTuTu score of 450,000+, delivering beyond-class performance across every connected experience. With 5G Carrier Aggregation technology, it offers download speeds of up to 200% faster than standard 5G . It has also received the TÜV Rheinland High Network Performance Certification (available in selected markets) and supports smooth gaming at up to 90 frames per second, delivering zero-lag entertainment for mobile gamers who demand the best.

Beyond traditional networks, both models feature FreeLink 2.0, TECNO's revolutionary off-grid communication technology. It enables free voice calls, texts, and image sharing up to an impressive 1.5-kilometer range when no cellular network is available—a potential lifesaver during outdoor adventures, remote travel, or large crowded events where networks are overwhelmed. The SPARK 50 further enhances this capability with a dedicated SA1 signal-boosting chip, improving call distance by 30% in weak signal environments to keep users connected when it matters most. Additionally, the SPARK 50 5G features NFC which exclusively supports Touch Transfer, enabling lightning-fast, one-touch sharing of Live Photos and large files with iPhones, seamlessly bridging the gap between ecosystems for users living in a multi-device world.

A Fresh Iconic Design Language with Premium Durability

The SPARK 50 Series debuts a fresh, stylish look that doesn't compromise on durability. The SPARK 50 5G features a premium six-series aviation-grade aluminum design, which is 1.4 times harder than five-series aluminum, providing a sophisticated metallic sheen and robust lens protection that feels as good as it looks.

Both models are available in a dynamic palette of trend-forward colors to suit every personality and style preference. The SPARK 50 5G comes in Ink Black, Titanium Grey, Fantasy Purple, Mint Green, and Champagne Gold, with Midnight Blue and Ripple Green to follow in select markets. The SPARK 50 is offered in Dynamic Orange, Ink Black, Titanium Grey, Halo Blue, Aurora Purple, and Flowery Pink. While availability may vary by country and region, the goal remains the same: ensuring a perfect match for everyone, from the understated professional to the bold trendsetter.

Availability

The TECNO SPARK 50 5G is now gradually becoming available in the markets, while SPARK 50 will be available from early April. With cutting-edge technology, exceptional durability, and practical AI at an unbeatable value, they represent TECNO's commitment to empowering young consumers with lifestyle tools built for a generation that refuses to compromise.

About TECNO

TECNO is an AI-driven innovative technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of "Stop At Nothing," TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO's official site: www.tecno-mobile.com.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

TECNO Debuts SPARK 50 Series with Two Powerful Models: Next-Level AI Goes Mainstream Alongside a 5G Pioneer and a 7000mAh Endurance King

TECNO Debuts SPARK 50 Series with Two Powerful Models: Next-Level AI Goes Mainstream Alongside a 5G Pioneer and a 7000mAh Endurance King

TECNO Debuts SPARK 50 Series with Two Powerful Models: Next-Level AI Goes Mainstream Alongside a 5G Pioneer and a 7000mAh Endurance King

TECNO Debuts SPARK 50 Series with Two Powerful Models: Next-Level AI Goes Mainstream Alongside a 5G Pioneer and a 7000mAh Endurance King