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Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year

Business

Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year
Business

Business

Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year

2026-01-15 07:30 Last Updated At:07:45

  • All-new PALISADE honored by the North American Car, Utility and Truck of the Year (NACTOY) jury, one of the most respected independent automotive accolades
  • Flagship three-row SUV praised for its hybrid and ICE powertrain lineup, class-above interior space, and advanced safety and convenience technologies
  • NACTOY awards judged by 50 leading automotive journalists from the U.S. and Canada, following extensive real-world evaluation
  • SEOUL, South Korea and DETROIT, Jan. 15, 2026 /PRNewswire/ -- The all-new Hyundai PALISADE has been named the 2026 North American Utility Vehicle of the Year™ by the North American Car, Utility and Truck of the Year (NACTOY) jury, reaffirming Hyundai Motor's leadership in delivering family-focused SUVs with premium quality, advanced technology and everyday usability.

    The NACTOY awards are determined by a jury of 50 independent automotive journalists from the U.S. and Canada, representing print, digital, television, radio and social media. Vehicles are evaluated through an extensive process, including long-term driving, comparative testing, and detailed assessments of design, performance, innovation, safety and value.

    As Hyundai Motor's flagship three-row SUV, the all-new PALISADE was recognized for its broad and versatile powertrain lineup, including an efficient next-generation hybrid option alongside proven internal combustion engines. It also stood out for its spacious, premium interior, intuitive technology and comprehensive suite of family-oriented safety and convenience features.

    "Palisade represents everything we strive to deliver at Hyundai — beautiful design, advanced technology, exceptional safety, and real value for families. To be recognized by 50 of North America's most respected automotive journalists as the best utility vehicle of the year is a tremendous honor. Thank you to our teams who made this possible, to our dealers who bring Palisade to life for customers every day, and to the NACTOY jury for this recognition."José Muñoz, President and CEO, Hyundai Motor Company

    "Hyundai PALISADE defines the family vehicle for the 21st century. It's spacious, fun to drive and has a lot of technology. Congratulations on this impressive win." – Jeff Gilbert, NACTOY President

    Founded in 1994, NACTOY is the longest-running new-vehicle awards program not affiliated with a single media outlet. Its independence, rigorous evaluation process, and diverse jury make the awards among the most credible and prestigious honors in the global automotive industry.

    More information about Hyundai Motor and its products can be found at: https://www.hyundai.com/worldwide/en/ or Newsroom: Media Hub by Hyundai

SEOUL, South Korea and DETROIT, Jan. 15, 2026 /PRNewswire/ -- The all-new Hyundai PALISADE has been named the 2026 North American Utility Vehicle of the Year™ by the North American Car, Utility and Truck of the Year (NACTOY) jury, reaffirming Hyundai Motor's leadership in delivering family-focused SUVs with premium quality, advanced technology and everyday usability.

The NACTOY awards are determined by a jury of 50 independent automotive journalists from the U.S. and Canada, representing print, digital, television, radio and social media. Vehicles are evaluated through an extensive process, including long-term driving, comparative testing, and detailed assessments of design, performance, innovation, safety and value.

As Hyundai Motor's flagship three-row SUV, the all-new PALISADE was recognized for its broad and versatile powertrain lineup, including an efficient next-generation hybrid option alongside proven internal combustion engines. It also stood out for its spacious, premium interior, intuitive technology and comprehensive suite of family-oriented safety and convenience features.

"Palisade represents everything we strive to deliver at Hyundai — beautiful design, advanced technology, exceptional safety, and real value for families. To be recognized by 50 of North America's most respected automotive journalists as the best utility vehicle of the year is a tremendous honor. Thank you to our teams who made this possible, to our dealers who bring Palisade to life for customers every day, and to the NACTOY jury for this recognition."José Muñoz, President and CEO, Hyundai Motor Company

"Hyundai PALISADE defines the family vehicle for the 21st century. It's spacious, fun to drive and has a lot of technology. Congratulations on this impressive win." – Jeff Gilbert, NACTOY President

Founded in 1994, NACTOY is the longest-running new-vehicle awards program not affiliated with a single media outlet. Its independence, rigorous evaluation process, and diverse jury make the awards among the most credible and prestigious honors in the global automotive industry.

More information about Hyundai Motor and its products can be found at: https://www.hyundai.com/worldwide/en/ or Newsroom: Media Hub by Hyundai

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year

Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year

A limited-edition release blending natural sweetness with JINRO'S signature clean, crisp profile

SEOUL, South Korea, April 3, 2026 /PRNewswire/ -- JINRO, a leading soju brand by HiteJinro, proudly announces the launch of its latest soju, JINRO MELON LIMITED EDITION.

JINRO MELON LIMITED EDITION captures the sweet essence of melon while retaining JINRO's signature clean finish for a brighter, refreshing experience. With a subtle melon aroma and a smooth finish, it is curated to naturally fit into casual occasions or grand celebrations with 13% alcohol by volume (ABV) in each bottle.

A standout feature of this release is the packaging. Differentiating from its regular flavoured soju lineup, it takes on a sleek black colour palette that leans into a premium and trend-forward appeal.

Jung-ho Hwang, Head of Overseas Business at HiteJinro, said, "JINRO MELON LIMITED EDITION was developed to harmonise melon's distinctive flavour with JINRO's clean finish, making it easy for global consumers to enjoy. With a trend-forward design, we hope to bring an elevated sense of enjoyment through JINRO, and we will continue to drive brand outreach through approachable yet innovative products and marketing."

This limited-edition soju will be rolled out across more than 20 countries, including the United States of America, Japan, Vietnam, Australia, and the United Kingdom. With this launch, JINRO aims to deliver a sense of novelty and strengthen consumer affinity across the globe.

In addition, JINRO will continue to engage global consumers by releasing product-related content through its official social media channels.

About JINRO

Far beyond just a drink, JINRO soju is a cultural connector—bringing people together across countries, communities, and conversations with a diverse portfolio that includes JINRO IS BACK, ORIGINAL, FRESH, and a vibrant fruit range of GRAPEFRUIT, GREEN GRAPE, PLUM, STRAWBERRY, PEACH, LEMON, and the JINRO MELON LIMITED EDITION.

Connect with JINRO via:

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

JINRO Unveils JINRO MELON LIMITED EDITION: A Premium Fusion of Sweetness and Sophistication

JINRO Unveils JINRO MELON LIMITED EDITION: A Premium Fusion of Sweetness and Sophistication

JINRO Unveils JINRO MELON LIMITED EDITION: A Premium Fusion of Sweetness and Sophistication

JINRO Unveils JINRO MELON LIMITED EDITION: A Premium Fusion of Sweetness and Sophistication

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