NASHVILLE, Tenn.--(BUSINESS WIRE)--Jan 20, 2026--
CRISP & GREEN®, a fast-casual dining destination known for its chef-crafted, health-focused menu, is proudly announcing a partnership with Olympic Gold Medalist and entrepreneur Shawn Johnson East and former NFL player, entrepreneur and content creator Andrew East. The Nashville-based husband-and-wife power couple will serve as brand ambassadors, helping amplify the CRISP & GREEN mission to offer thoughtfully crafted food made with real ingredients that fit seamlessly into any routine.
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The partnership is rooted in shared values. As athletes, parents and entrepreneurs, the Easts live full, fast-paced lives and were drawn to CRISP & GREEN for its focus on high-quality ingredients, menu variety and food that fuels body and mind. Together, the Easts have built a growing community around fitness, family and authenticity, which closely aligns with CRISP & GREEN’s approach to wellness.
“Shawn and Andrew represent exactly who CRISP & GREEN is built for – people who want food that works as hard as they do,” said Steele Smiley, Founder and Executive Chairman of CRISP & GREEN. “They genuinely believe in what we’re building and the direction we’re taking this brand. Nashville is an important market for us, and partnering with two people who live, work and raise their family there makes this collaboration especially meaningful.”
The partnership will include ongoing digital content, social activations and community-focused initiatives, with a strong emphasis on connecting with guests in the greater Nashville market. To support the partnership launch, CRISP & GREEN debuted a series of three social videos featuring East blind taste-testing custom build-your-own menu creations crafted by Johnson East. The final winning build is now shared with guests as the Team East Wrap, allowing customers to order or build the item themselves. The Team East Wrap features a low net carb tortilla filled with romaine, roasted chicken, pickled onions, avocado, queso fresco, crunchy blue corn chips and a zesty jalapeno lime vinaigrette.
“We’re partnering with CRISP & GREEN because the brand is truly pioneering what healthy eating looks like today: real food, incredible flavor and options that fit every part of our lives,” said Johnson East. “We were CRISP & GREEN fans long before this partnership, and it’s one of the few places where our entire family can find something we genuinely feel good about eating.”
Added East, “Being based in Nashville, it means a lot to support a brand that’s investing in our community and helping redefine how people think about fueling their day. We’re selective about the brands we align with, and this partnership felt authentic from day one.”
CRISP & GREEN continues to differentiate itself by offering more than just salads and bowls. The menu features a wide range of options, including wraps, smoothies, iced coffee and more, giving guests flexibility and variety throughout the day. That breadth, combined with premium ingredients and intentional sourcing, has positioned the brand as a pioneer in the fast casual wellness space.
For more information on the brand, visit www.crispandgreen.com and follow @crispandgreen on Instagram and Facebook.
About CRISP & GREEN®
CRISP & GREEN® is a fast-casual dining destination offering chef-crafted healthy menu options including salads, grain bowls, smoothies, wraps, iced beverages and more. Founded in 2016, the lifestyle brand is dedicated to supporting guests’ wellness journeys and providing whole-food ingredients to support the next era of wellness. With 50 locations and dozens under development across the U.S., CRISP & GREEN is rapidly expanding, serving up hospitality, community, and seasonally-minded healthy dishes in equal measure. For more information, visit www.crispandgreen.com.
CRISP & GREEN Partners with Olympian Shawn Johnson East & Husband Andrew East
