BANGKOK, Jan. 30, 2026 /PRNewswire/ -- centralwOrld announced the grandest Chinese New Year celebration of the year, titled "centralwOrld The Great Chinese New Year 2026", solidifying its position as the national landmark and King of Festive in the center of Bangkok. The event will be held under the concept "Gallop of Tianma: Heaven's Horse, Heaven's Fortune's Rhythm" symbolizing power, good fortune, and prosperity according to Chinese beliefs.
This event is a collaboration between both public and private partners, including the Tourism Authority of Thailand, the Bangkok Metropolitan Administration, and the Ministry of Culture, to create Thailand's grandest landmark Chinese New Year experience. This will be showcased through eight key highlights that combine art, culture, beliefs, and national-level performances gathered all in one place from February 12 to 17, 2026, at the centralwOrld Square.
The opening of GALLOP INTO PROSPERITY WITH TIANMA, the biggest "Tianma Horse" in Thailand, with performances by famous Thai artists and an orchestra of more than 50, is one of the main highlights, as well as THE CELESTIAL SACRED BREEZE zone for paying homage to deities such as Guan Yu, Cai Shen Ye, and Thousand-Handed Guan Yin. Additionally, there will be the CHINESE PERFORMANCE SHOW, a contemporary Chinese cultural extravaganza featuring acrobatics, fairy dances, and spectacular lion and dragon dances, including the Royal Award-winning Plum Blossom Pole Jumping Lion, and exclusive special shows by MK Restaurants.
Across centralwOrld, visitors can explore a variety of auspicious installations and check-in spots, including the AUSPICIOUS BLOOM COURTYARD of eight symbolic flowers, the EIGHT BLESSINGS OF PROSPERITY digital displays, the PATH OF PROSPERITY, the HEAVEN ENTRANCE, and the LUCK & LOVE MARKET, featuring amulets, auspicious items, and lucky food menus.
For the Great Chinese New Year 2026 campaign, running from January 30 to March 1, 2026, there will be valuable shopping and dining promotions, including The1 points, dining vouchers, and various gifts. Special privileges for foreign tourists include a free drink coupon upon showing their passport and registering for The 1 Tourist, as well as the Snap & Post activity where you can get exclusive Tianma Ice Cream only at centralwOrld.
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centralwOrld Hosts Thailand's Largest Chinese New Year Celebration with 'Gallop of Tianma' Festival in Bangkok
SHANGHAI, April 4, 2026 /PRNewswire/ -- From April 2 to 31, the Assembly Character Toys brand Blokees made its debut at the 2026 Thailand Toy Expo. Blokees unveiled its two major categories — Blokees Model Kits and Blokees Wheels, highlighting a diverse product matrix of more than 300 products across 17 globally recognized IPs, including Ultraman, Transformers, DC, Evangelion, Naruto, Minions, Jurassic World, Hatsune Miku, and Hero Infinity. Four new model kits also made their global debut, emerging as key highlights of the event.
Mario Maurer attended the opening ceremony of Blokees Thailand Toy Expo as a special guest and engaged in interactive exchanges with consumers.
In the Blokees Model Kits category, Blokees exhibited its Champion, Legend, and Fantastic Series, featuring popular IPs such as Transformers, DC, Mega Man, Saint Seiya, Evangelion, and Naruto. More than 50 products were presented to consumers. Among them, four newly launched items—including Blokees Saint Seiya-Champion Class-12-Phoenix Ikki, Blokees Saint Seiya-Champion Class-14-Andromeda Shun, Blokees DC-Champion Class 05-Batman (HUSH), and Blokees DC-Champion Class 06-Catwoman (Hush)—drew strong interest from fans.
Blokees also highlighted its HERO5 and HERO10 series, featuring well-known IPs including Transformers, Saint Seiya, and Naruto, catering to consumers of hero-themed collectible models.
The DaaLaMode series introduced a range of products inspired by popular IPs such as Hatsune Miku, appealing to female consumers. Meanwhile, the TERRAVENTURE series presented nature and creature-themed model kits based on Jurassic World, further expanding Blokees' offerings across different consumer segments.
In the Blokees Wheels category, which integrates construction, play, and customization, products are organized into the C, E, and S series. The lineup includes IP-based offerings from Transformers, Ultraman, and Batman, with upcoming collaborations featuring Fast & Furious and Ford.
In addition, Blokees highlighted its global consumer ecosystem, BFC (Blokees Family Creator). Selected works from 2025 The 3rd BFC Creation Contest Stellar Season were exhibited in Thailand for the first time, reflecting strong user creativity and engagement. 2026 The 4th BFC Creation Contest Season of Awakening has officially launched, further encouraging global participation.
Under its "Universally appealing, Stepwise pricing, Globally promoting" strategy, Blokees continues to expand across Southeast Asia, Europe, North America, and Latin America. Thailand is rapidly becoming a strategic hub in its regional expansion, as the company strengthens both product innovation and community-driven growth worldwide.
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Blokees made its debut at 2026 Thailand Toy Expo, exhibiting multiple products
