SAN FRANCISCO, Feb. 9, 2026 /PRNewswire/ -- On February 8, Dreame Wet Dry Vacuum announced a high-profile collaboration with NBC, one of the three major U.S. broadcast television networks, securing its debut on U.S. national prime-time television. The brand's 30-second commercial will air on Game Day, during Championship Sunday coverage, placing Dreame wet dry vacuum on one of the most-watched live broadcast stages in the United States and reaching tens of millions of viewers nationwide through NBC's broadcast and affiliate network.
For Dreame, the campaign represents a key step in introducing its wet dry vacuum category to the American mainstream. By appearing during a premium live sports broadcast, the technology-driven brand is showcasing how intelligent cleaning innovation can deliver a more efficient approach to everyday floor care.
The commercial features Aero Pro, one of Dreame's latest wet & dry vacuum models introduced to the U.S. market following its debut at CES 2026. Designed as an all-in-one solution, Aero Pro vacuums and mops in a single pass, handling both wet spills and dry debris. Its ultra-slim 3.88-inch profile and 180-degree lie-flat design enable easy cleaning under sofas and beds, while a dual-scraper system helps reduce hair tangling and maintain streak-free results.
During CES, NBA legend and youngest MVP in league history Derrick Rose experienced Aero Pro firsthand, highlighting its cleaning performance and sleek design.
Beyond broadcast exposure, Dreame continues to deepen its presence in the U.S. innovation ecosystem. Following CES, the brand hosted its global innovation launch event, "The Future of Smart Living," at Stanford University in Silicon Valley, where it showcased its latest advancements in intelligent cleaning technology alongside initiatives supporting children's health and well-being.
Today, Dreame operates in more than 120 countries and regions worldwide. Dreame wet dry vacuum holds the No.1 market share in 17 countries, and has filed over 1,700 global patent applications. As the brand expands its global footprint, it remains focused on translating advanced technology into practical solutions for everyday cleaning scenarios.
To coincide with the Game Day campaign, Dreame is offering a limited-time promotion for U.S. consumers. Consumers can receive a discount by using the code GAMEDAY10 on Dreame's U.S. website between February 1 and February 28, with availability subject to terms and exclusions.
About Dreame Technology
Established in 2017, Dreame Technology is a global leader in high-end consumer electronics and intelligent manufacturing with the vision to empower lives through technology. Follow us on Facebook, Instagram, TikTok and Twitter. For more information, please visit https://www.dreametech.com/.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Dreame Wet Dry Vacuum Makes Its U.S. Prime-Time Debut on Game Day with NBC
HSINCHU, Feb. 9, 2026 /PRNewswire/ -- Recently, ARTERY Technology officially achieved the ISO 26262 Automotive Functional Safety ASIL D process certification, with the certificate issued by SGS, a globally recognized testing, inspection, and certification organization. This certification signifies that ARTERY has established a functional safety management system that meets the highest level of automotive industry requirements, and is capable of providing high-standard automotive-grade chip solutions to customers in the automotive electronics sector.
Representatives from both parties attended the certification ceremony, including ARTERY Technology Vice President Huang Cheng-Chun and Tan En-Jie, South Region Sales Manager of the Microelectronics Service Division, Connectivity & Products Business Unit, SGS China.
With the continuous advancement of intelligent driving as well as vehicle electrification and connectivity, the complexity and integration of automotive electronic systems continue to increase. Functional safety has therefore become a critical factor in ensuring reliable vehicle operation and gaining market trust. As a globally recognized standard in automotive functional safety, ISO 26262 defines comprehensive requirements for development processes, technical architectures, and management mechanisms of automotive electronic products. Among its classifications, ASIL D represents the highest safety integrity level, primarily targeting critical safety applications such as braking, steering, and powertrain control.
Achieving the ISO 26262 Automotive Functional Safety ASIL D process certification marks another significant milestone for ARTERY, following its AEC-Q100 automotive-grade reliability certification. As a key contributor in the automotive electronics ecosystem, ARTERY strictly adheres to safety standards and has established standardized, comprehensive, and sustainable management processes across critical functional safety areas, including requirements management, product design, development implementation, verification and validation, and risk control. Its overall capabilities now meet the high standards of the global automotive industry.
Huang Cheng-Chun, Vice President of ARTERY Technology, stated: "This successful ISO 26262 functional safety certification demonstrates ARTERY's capability to develop automotive-grade chips at the highest safety level. It serves as an important gateway to the global high-end automotive supply chain and further strengthens our international competitiveness. We would like to thank our R&D teams for their dedication throughout the certification process, as well as SGS for their support. Moving forward, ARTERY will continue to increase investment in automotive-grade chip technologies, further enhance functional safety processes and product portfolios, deepen collaboration with industry partners, and deliver safe, reliable, and competitive automotive-grade chip solutions to the automotive electronics market, driving the industry toward a safer and smarter future."
Tan En-Jie, South Region Sales Manager of the Microelectronics Service Division, Connectivity & Products Business Unit, SGS China, commented: "ARTERY Technology has been deeply engaged in the automotive electronics field for many years, and its team and process systems have reached a high level of professionalism. The successful completion of the ISO 26262 functional safety certification marks an important milestone in the company's journey toward high-quality development in the automotive-grade chip sector. We believe ARTERY will make even greater contributions to the high-quality development of the electric vehicle industry in the future."
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
ARTERY Technology Achieves ISO 26262 Automotive Functional Safety ASIL D Certification
