SHENZHEN, China, Feb. 10, 2026 /PRNewswire/ -- itel, a global Tech Empowerment brand ranked No.1 Smartphone Brand in 75USD price segment, launched its new smartphone A100C, designed for style, and durability. It delivers a high-quality texture, and smart AI interaction, all at a price point that makes these reliable features accessible to millions.
A Tech Empowerment Brand, itel Always Consider Consumers First
By leveraging an integrated global supply chain and lean operations running for over 15 years, itel continues to deliver smart life products with exceptional value, lowering smart technology barriers for consumers in emerging markets. The launch of A100C marks a milestone in itel's brand upgrade this year, bringing AI experience into the hands of the masses and ensuring that T3-5 Tiers users can access intelligent mobile experience with the same ease and enjoyment as those in developed markets.
itel A100C, Your Military-Grade Toughness Smartphone Choice
A100C, the newly launch smartphone in Latin-American market, shatters the myth that toughness has to come with a towering price tag. Engineered to military standards and packed with reliable features, the itel A100C is your good partner for work, adventure, and everyday life. In the face of life's unpredictable moments and demanding environments, your smartphone shouldn't be a fragile piece of technology—it should be a rock-solid companion you can trust completely. The Smartphone A100C is built around Military-Grade Durability that exceeds industry standards, integrating advanced protective technology into every detail of its design. It's engineered to end your drop worries for good, so you can stay focused and brave, with zero compromises.
Besides reliable protection, you can also enjoy an immersive visual experience on a 6.6" large and super clear display, with 90Hz high refresh rate and its 5000mAh 32 days long standby battery. Furthermore, it supports smart convenience features like NFC one-touch sharing, 1.2 KM Ultra-link free connection and infrared remote control make network transfer effortless.
As a more than 15 years' global brand, itel truly refines the value in budget-friendly smartphone, poised to become the new benchmark for what consumers can expect from an accessible smartphone, lowering smart life products' barriers for consumers and effectively bringing a smooth experience in emerging markets. The itel A100C is designed as a perfect blend of style, stability, and everyday speed, which is perfect matching itel brand concept of serving more entry-level consumers with smart and reliable consumer electronics.
About itel:
Established over 15 years, itel is a Technology Empowerment Brand for masses. Adopting "Enjoy better life" as its brand philosophy, itel's mission is to provide budget-friendly consumer electronic products to emerging markets consumers. In 2025, itel has expanded its presence in more than 80 emerging markets globally, including SSA, Southeast Asia, South Asia, Middle East and Latin American. itel has a product portfolio of smartphones, electronics accessories, home appliances, and lifestyle products. In 2024 it ranked No.1 Global Smartphone brand under $75 and No.1 feature phone brand.
For more information please visit: https://www.itel-life.com/
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itel Launches Budget-friendly Smartphone A100C: A Breakthrough of An Unbeatable Durability and Good Price
The workwear brand brings the craft behind baseball to the world stage
- STRAUSS is the presenting sponsor of Netflix's MLB at Field of Dreams pregame and postgame shows.
- The event streams live and around the world on Netflix as part of its Major League Baseball coverage, following MLB Opening Night and the Home Run Derby earlier this year.
- The partnership with Netflix showcases the skilled professionals and groundskeepers who prepare one of baseball's most iconic venues, reinforcing STRAUSS's commitment to craftsmanship behind every performance.
- In-game content showcases groundskeepers and field crews in STRAUSS workwear.
DYERSVILLE, Iowa, Aug. 13, 2026 /PRNewswire/ -- STRAUSS will be the presenting sponsor of Netflix's pregame and postgame coverage for MLB at Field of Dreams, one of baseball's most celebrated events. Through the partnership, STRAUSS will spotlight the craftsmanship, coordination and teamwork of the professionals whose work behind the scenes makes this historic game possible.
Taking place on August 13, 2026, the Field of Dreams game returns to the iconic Iowa ballpark inspired by the beloved film of the same name. While the event celebrates baseball's rich history, STRAUSS will help tell another story: the expertise of the groundskeepers and field crews who transform a rural cornfield into a global baseball stage.
As presenting sponsor, STRAUSS will be featured throughout Netflix's live pregame and postgame programming and in an in-game feature recognizing the field crews responsible for maintaining one of the sport's most revered venues. The broadcast will be available in more than 190 countries and regions worldwide.
"Every great performance begins long before the stadium lights turn on," said STRAUSS CEO Henning Strauss. "Whether on a construction site, in manufacturing, in the field or preparing a ballpark for the world's best players, success depends on skilled tradespeople who take pride in their craft. This partnership allows us to celebrate those professionals on one of the biggest and most iconic stages in the sport."
The collaboration reflects STRAUSS's ongoing commitment to championing craftsmanship across industries and disciplines. It also marks the brand's first integration into a truly global sports broadcast. By participating in one of baseball's most iconic events, the brand continues to highlight the people whose expertise, precision, and dedication create the foundation for exceptional performance.
Fans can catch coverage of the 2026 MLB at Field of Dreams game between the Philadelphia Phillies and Minnesota Twins on August 13 beginning at 6:30 PM ET, only on Netflix.
ABOUT STRAUSS
STRAUSS is a globally leading brand in performance workwear, safety footwear, protective equipment and jobsite accessories. Founded in 1948, the family-owned business is led by brothers Henning and Steffen Strauss, the third generation of the Strauss family. Its iconic ostrich logo reflects the family's name and heritage—Strauss means ostrich in German—and has become a distinctive symbol of pride and identity for skilled tradespeople worldwide.
The Ostrich is trusted by tradespeople, builders, farmers and DIYers across the globe for its pioneering style of technical, multi-pocket workwear that melds performance and function with comfort and design. Each fabric, each pocket placement, each small detail is engineered to help workers everywhere tackle the specific challenges they're likely to face on the job and endure tough working environments.
In 2026, STRAUSS opened its U.S. base in Columbus, Ohio. The company also maintains a strong presence at trade shows across the country. For more, visit STRAUSS.com.
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STRAUSS STEPS UP TO THE PLATE AS PRESENTING SPONSOR OF NETFLIX'S MLB AT FIELD OF DREAMS PREGAME AND POSTGAME COVERAGE
