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Ralph Lauren Lights Up Shenzhen with Dazzling Drone Show Celebrating the Year of the Horse

Business

Ralph Lauren Lights Up Shenzhen with Dazzling Drone Show Celebrating the Year of the Horse
Business

Business

Ralph Lauren Lights Up Shenzhen with Dazzling Drone Show Celebrating the Year of the Horse

2026-02-15 10:24 Last Updated At:10:45

SHENZHEN, China, Feb. 15, 2026 /PRNewswire/ -- In celebration of the upcoming Year of the Horse, Ralph Lauren today illuminated the skies above Shenzhen Talent Park in a breathtaking "In Pursuit of Dreams" Drone Show. With the vast night sky as its canvas, the thousand-drone display painted an enduring vision of the Ralph Lauren spirit and invited consumers to immerse themselves in the world of dreams that define the iconic brand.

As night descended on the city, a thousand illuminated drones floated into the sky above Shenzhen Talent Park, they conjured up the image of a noble steed poised quietly by the water's edge as it gathers strength in the stillness. Springing into motion, this horse began to gallop, gliding across the across waves before the image of a polo rider emerged, charging forward between swings in a surge of momentum. Amongst the burst of energy, the constellation of lights transformed into the iconic Polo Pony soaring above the Shenzhen skyline before fading away to reveal the Ralph Lauren signature quote—"I DESIGN DREAMS FOR NOW, AND TOMORROW"—illuminating the night with a message that inspires all who dare to pursue their truest aspirations.

Known as China's "City of Dreams," Shenzhen's culture of bold innovation and inclusivity closely echoes Ralph Lauren's own aspirational dreams and belief in pursuit of the impossible. The stunning spectacle in Shenzhen is not only a vivid expression of this pioneering vision and creativity but a testament to Ralph Lauren's long‑term commitment to the Chinese market.

Through this forward-looking blend of technology and art, Ralph Lauren merges its brand vision with Chinese tradition and pays tribute to Mr. Lauren's own lifelong pursuit of dreams.

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Ralph Lauren Lights Up Shenzhen with Dazzling Drone Show Celebrating the Year of the Horse

Ralph Lauren Lights Up Shenzhen with Dazzling Drone Show Celebrating the Year of the Horse

NEW YORK, April 11, 2026 /PRNewswire/ -- On the occasion of International Pet Day this April 11, the discussion on companionship is embracing an entirely new perspective. As the population living alone continues to expand, the demand for pet companionship has been on a steady rise, with young people, seniors living alone, and children emerging as the groups with the most concentrated need for companionship. However, practical constraints are making it increasingly difficult to keep a pet, forcing many people who crave companionship to give up on adopting a pet. Adoption will always be the best choice for those ready to welcome a furry companion into their home. OlloBot recognizes that not everyone's lifestyle is suited for pet ownership—and that's perfectly fine. Cyber-pets, as a completely new category, is not intended to replace living pets, but rather to offer an alternative companionship option that better accommodates diverse lifestyles.

The core significance of International Pet Day lies in raising awareness of the importance of companionship. Whether it is a living pet or a cyber-pet, the essence is to provide people with emotional comfort and fill the void of companionship. This is precisely why we created OlloNi—your brand-new cyber companion, designed to fit into your life, rather than forcing you to adapt to it.

As the core carrier for a new breed of cyber-pets, OlloBot breaks through the functional limitations of traditional electronic pets by deeply integrating emotional companionship with precious memories to perfectly meet the core demand for companionship in modern households. At the 2026 CES, the 'pet attributes' of OlloBot were fully demonstrated. Many industry insiders at the event suggested that cyber-pet cafes/stores may emerge in the future, providing immersive companionship experiences for those unable to keep living pets. It is worth noting that this is also confirmed by the diversification trend in the pet market. In the past, pet stores were mostly dominated by cats and dogs, but today, exotic pet cafes and niche pet experience stores are now everywhere, this is exactly a reflection of people's growing demand for diversified forms of companionship. The emergence of cyber-pet represents an extension and evolution of this trend.

Through its expressive eyes, lively body movements, and emotionally responsive voice, OlloBot accurately simulates the emotions of a living creature, appearing like a real pet with genuine feelings that can sense the user's mood. It plays and interacts with children, filling the gap in parental companionship just like a family pet. With built-in camera and video capabilities, it captures joyful family moments, freezing these fleeting memories into exclusive images that preserve the warmth of home. All of this is the unique value of cyber-pet as a new category. It does not compete with live pets, but rather expands the boundaries of companionship in a completely new way, becoming a fresh alternative for those need companionship.

'We're not here to replace real pets, we're just filling a long-overlooked gap. Adoption is wonderful for those who can, but we believe everyone deserves the joy of companionship, no matter your living situation,' said Lyn, the founder of OlloBot. As a "raisable" electronic pet, OlloBot retains the companionship traits of traditional pets while breaking time and space constraints through technology, overcoming the limitations of conventional pets in many companionship scenarios. It requires no extensive time or care, yet stays close to family members at all times, capturing precious family moments and conveying emotional warmth. This is precisely the core advantage of cyber-pet" as a new category, and exactly the "Cyber-pet Companionship" brand image OlloBot aims to establish.

The International Pet Day has brought 'companionship' into the global spotlight. OlloBot perfectly integrates technology and companionship, redefining how modern families experience companionship. Looking ahead, OlloBot will remain committed to to its cyber-pet positioning, deepening its focus on home scenarios, and continue refining the product's emotional interaction and lifelike presentation. This will enable more families to "raise" their very own cyber-pet, and together with pet lovers worldwide, embrace the life philosophy that 'companionship is beauty'.

NEW YORK, April 11, 2026 /PRNewswire/ -- On the occasion of International Pet Day this April 11, the discussion on companionship is embracing an entirely new perspective. As the population living alone continues to expand, the demand for pet companionship has been on a steady rise, with young people, seniors living alone, and children emerging as the groups with the most concentrated need for companionship. However, practical constraints are making it increasingly difficult to keep a pet, forcing many people who crave companionship to give up on adopting a pet. Adoption will always be the best choice for those ready to welcome a furry companion into their home. OlloBot recognizes that not everyone's lifestyle is suited for pet ownership—and that's perfectly fine. Cyber-pets, as a completely new category, is not intended to replace living pets, but rather to offer an alternative companionship option that better accommodates diverse lifestyles.

The core significance of International Pet Day lies in raising awareness of the importance of companionship. Whether it is a living pet or a cyber-pet, the essence is to provide people with emotional comfort and fill the void of companionship. This is precisely why we created OlloNi—your brand-new cyber companion, designed to fit into your life, rather than forcing you to adapt to it.

As the core carrier for a new breed of cyber-pets, OlloBot breaks through the functional limitations of traditional electronic pets by deeply integrating emotional companionship with precious memories to perfectly meet the core demand for companionship in modern households. At the 2026 CES, the 'pet attributes' of OlloBot were fully demonstrated. Many industry insiders at the event suggested that cyber-pet cafes/stores may emerge in the future, providing immersive companionship experiences for those unable to keep living pets. It is worth noting that this is also confirmed by the diversification trend in the pet market. In the past, pet stores were mostly dominated by cats and dogs, but today, exotic pet cafes and niche pet experience stores are now everywhere, this is exactly a reflection of people's growing demand for diversified forms of companionship. The emergence of cyber-pet represents an extension and evolution of this trend.

Through its expressive eyes, lively body movements, and emotionally responsive voice, OlloBot accurately simulates the emotions of a living creature, appearing like a real pet with genuine feelings that can sense the user's mood. It plays and interacts with children, filling the gap in parental companionship just like a family pet. With built-in camera and video capabilities, it captures joyful family moments, freezing these fleeting memories into exclusive images that preserve the warmth of home. All of this is the unique value of cyber-pet as a new category. It does not compete with live pets, but rather expands the boundaries of companionship in a completely new way, becoming a fresh alternative for those need companionship.

'We're not here to replace real pets, we're just filling a long-overlooked gap. Adoption is wonderful for those who can, but we believe everyone deserves the joy of companionship, no matter your living situation,' said Lyn, the founder of OlloBot. As a "raisable" electronic pet, OlloBot retains the companionship traits of traditional pets while breaking time and space constraints through technology, overcoming the limitations of conventional pets in many companionship scenarios. It requires no extensive time or care, yet stays close to family members at all times, capturing precious family moments and conveying emotional warmth. This is precisely the core advantage of cyber-pet" as a new category, and exactly the "Cyber-pet Companionship" brand image OlloBot aims to establish.

The International Pet Day has brought 'companionship' into the global spotlight. OlloBot perfectly integrates technology and companionship, redefining how modern families experience companionship. Looking ahead, OlloBot will remain committed to to its cyber-pet positioning, deepening its focus on home scenarios, and continue refining the product's emotional interaction and lifelike presentation. This will enable more families to "raise" their very own cyber-pet, and together with pet lovers worldwide, embrace the life philosophy that 'companionship is beauty'.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Meet OlloNi -- Redefining the cyber-pet, your low-burden cyber companion

Meet OlloNi -- Redefining the cyber-pet, your low-burden cyber companion

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