PARIS--(BUSINESS WIRE)--Feb 20, 2026--
Balmain Beauty unveils Destin de Balmain, its debut prestige fragrance. The new feminine fragrance is a bold, floral fruity eau de parfum that captures the unstoppable energy of the Balmain woman: independent, youthful, and unapologetic.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260219851364/en/
THE STORY: LIVE YOUR DESTINY
Destin de Balmain is destiny you hold in your hands, a journey of optimism and infinite possibilities. The refillable fragrance unites those who express themselves without rules or expectations. Inspired by the Parisian House’s savoir-faire and modern pulse, the daring fragrance celebrates choosing your path and living your destiny.
“Destin de Balmain features a joyful, optimistic spark of ripe strawberry,” said Quentin Bisch, Perfumer. “The fruit’s juicy vivacity brings bright, elevated sweetness to the composition. Notes of peony further convey the feeling of rosy fullness, and notes of creamy sandalwood anchor the fragrance in strength and luminosity. It has an irresistible electric energy.”
THE FRAGRANCE: A BOLD, FLORAL FRUITY SCENT
Destin de Balmain captures the thrill of new beginnings with radiant and ripe strawberry, notes of rosy peony and creamy sandalwood.
The vibrant burst of neon-saturated, naturally-sourced strawberry playfully contrasts with the spicy pepper notes of baies rose. Notes of peony reveal unexpected creamy lychee facets.
The fragrance’s floralcy deepens with a lily accord. Its delicate green note and the intense spice of Akigalawood™ come together, intermingling with a sandalwood accord and smooth patchouli for a radiant woody effect. The brilliant, musky second-skin scent of Ambrexolide™ grounds the composition in an unforgettable, sensual warmth.
THE BOTTLE: INSPIRED BY THE ICONIC BALMAIN LABYRINTH
The fragrance is contained in a precious, refillable glass cube, capped with signature golden striations. The PB monogram runs across every face, carving the House’s iconic Labyrinth motif into three-dimensional pathways. Clear and gold, and full of spark, it encapsulates the undeniable spirit of the scent.
Destin de Balmain is available worldwide in Balmain boutiques, online, and at select fashion and beauty destinations. The fragrance comes in a 10 ml travel spray and 30 ml, 50 ml, 100 ml, and 150 ml bottles.
Follow the brand on social media at @balmainbeauty (Instagram), @balmainbeauty (TikTok), and visit www.balmainbeauty.com to learn more.
About Balmain Beauty
Balmain Beauty extends the storied legacy of the Parisian fashion House founded in 1945 by Pierre Balmain into a new era of luxury beauty. Balmain embodies contemporary elegance, culture, and sensuality, inspiring fragrances that celebrate bold self-expression. Balmain Beauty introduced its inaugural all-gender luxury fragrance collection, Les Éternels, in 2024, and its first prestige fragrance, Destin de Balmain, in 2026. Balmain Beauty was established in 2022 under a license agreement between Balmain and The Estée Lauder Companies and is proudly certified with a Butterfly Mark for its commitment to sustainability.
About Balmain
BALMAIN is a Parisian luxury fashion House founded in 1945 by Pierre Balmain, the visionary behind the iconic “New French Style.” Under the creative direction of French-born designer Antonin Tron, the Maison embodies contemporary elegance while honoring more than 80 years of heritage. Alongside women’s and men’s ready-to-wear and accessory collections, the Maison engages its global audience with Balmain Beauty, a prestige beauty line licensed to The Estée Lauder Companies and inspired by the brand’s iconic 1940s and 1950s fragrances.
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Destin de Balmain (Photo Credit: Balmain Beauty)
Destin de Balmain (Photo Credit: Balmain Beauty)
Destin de Balmain (Photo Credit: Balmain Beauty)
ACERRA, Italy (AP) — Pope Leo XIV on Saturday greeted one by one families who lost loved ones to illegal toxic dumping in an area near Naples, tied to a multi-billion criminal racket run by the mafia.
Many paused to share photographs and other mementos of children and young people who have died or are battling cancer because of the pollution.
Leo's visit to the so-called Terra dei Fuochi, or Land of Fires, came on the eve of the 11th anniversary of Pope Francis’ big ecological encyclical Laudato Si (Praised Be), and indicates Leo’s commitment to carry on his predecessor’s environmental agenda.
“I have come first of all to gather the tears of those who have lost loved ones, killed by environmental pollution caused by unscrupulous people and organizations who for too long were able to act with impunity,” Leo said in remarks to family members and local clergy inside Acerra's cathedral.
The pontiff recalled that the area now dubbed the Land of Fires was once called “Campania felix,” Latin for blessed or fruitful countryside, "capable for enchanting for its fertility, its produce and its culture, like a hymn to life.
"And yet — here is death, of the land and of men,'' the pope said.
The European Court of Human Rights last year validated a generation of residents’ complaints that mafia dumping, burial and burning of toxic waste led to an increased rate of cancer and other ailments in the area of 90 municipalities around Caserta and Naples, encompassing a population of 2.9 million people.
The court found Italian authorities had known since 1988 about the toxic pollution, blamed on the Camorra crime syndicate that controls waste disposal, but failed to take necessary steps to protect the residents. The binding ruling gave Italy two years to set up a database about the toxic waste and verified health risks associated with living there.
Bishop Antonio Di Donna estimated 150 young people had died in the city of some 58,000 over the past three decades — emphasizing in his opening remarks that the number didn't take into account adults and victims in other municipalities.
He urged the pope to admonish those who continue to pollute, noting that the dumping of tons of toxic waste was reported a day earlier near Castera. Di Donna said that Italian officials had identified dozens more human-caused contamination sites throughout the country, including the Venetian port of Marghera, and the leaching of PFAS forever chemicals into groundwater near Vicenza.
"We say to those brothers of ours ensnared in evil and seized by a mirage of fabulous earnings: Convert, change your ways, because what you are doing is not only a crime, it is a sin that cries out to God for vengeance,'' the bishop said.
The pope later greeted the mayors of the 90 communities impacted by the toxic dumping, and greeted thousands of people waving yellow flags and chanting “Papa Leone” along the route of his popemobile and in a central piazza.
The victims include Maria Venturato, who died of cancer in 2016 at the age of 25. Her father, Angelo, said he hopes to speak with the pope to explain their reality, “not for me … for the next generation.”
“I’d like to give these young people a future, so I’m asking for the pope’s help with this. That is, I’m making a strong appeal to him to go to those in power and say, ‘Look, let’s heal this land of fires,’" he said on the eve of the pope's visit.
Inside the cathedral, Filomena Carolla presented the pope with a book containing memories from the life of her daughter, Tina De Angelis, who died of cancer at the age of 24.
“I’m just angry at the people who poisoned the soil, because what did our children have to do with it? What did they have to do with it, so young,” Carolla told The Associated Press on Friday.
Francis' plans to visit the area in 2020 were canceled due to the pandemic.
A man presents a pizza with the portrait of Pope Leo XIV during his a one-day pastoral visit in Acerra, Italy, Saturday, May 23, 2026. (AP Photo/Salvatore Laporta)
Pope Leo XIV delivers his speech during his meeting with clergy, religious and families of victims of environmental pollution in the Saint Mary of the Assumption Cathedral in Acerra, near Naples, Italy, Saturday, May 23, 2026. (AP Photo/Andrew Medichini)
Pope Leo XIV rides on his popemobile during his one-day pastoral visit in Acerra, Italy, Saturday, May 23, 2026. (AP Photo/Salvatore Laporta)
A man enters a grocery store with posters of Pope Leo XIV ahead of his visit to the southern Italian town of Acerra in the Terra dei Fuochi, or Land of Fires, Friday, May 22, 2026. (AP Photo/Andrew Medichini)
Acerra bishop Antonio Di Donna speaks during an interview with the Associated Press ahead of Pope Leo XIV's visit to the southern Italian town of Acerra in the Terra dei Fuochi, or Land of Fires, an area scarred by decades of pollution from illegal waste dumping and burning, much of it linked to organized criminal groups, Friday, May 22, 2026. (AP Photo/Andrew Medichini)
Illegal waste is seen on the side of a road in the outskirts of the southern Italian town of Acerra in the Terra dei Fuochi, or Land of Fires, an area scarred by decades of pollution from illegal waste dumping and burning, much of it linked to organized criminal groups, Friday, May 22, 2026, a day ahead of Pope Leo XIV's visit. (AP Photo/Andrew Medichini)
Illegal waste is seen on the side of a road in the outskirts of the southern Italian town of Acerra in the Terra dei Fuochi, or Land of Fires, an area scarred by decades of pollution from illegal waste dumping and burning, much of it linked to organized criminal groups, Friday, May 22, 2026, a day ahead of Pope Leo XIV's visit. (AP Photo/Andrew Medichini)
Angelo Venturato talks during an interview with the Associated Press next to photos of his daughter Maria who died at the age of 25 of a cancer he claims to be connected to decades of pollution from illegal waste dumping and burning, much of it linked to organized criminal groups, in the southern town of Acerra, Friday, May 22, 2026. (AP Photo/Andrew Medichini)
