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Magic Molecule Launches in Whole Foods Market as the Retailer’s First Hypochlorous Acid Skincare Brand

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Magic Molecule Launches in Whole Foods Market as the Retailer’s First Hypochlorous Acid Skincare Brand
News

News

Magic Molecule Launches in Whole Foods Market as the Retailer’s First Hypochlorous Acid Skincare Brand

2026-02-24 20:02 Last Updated At:20:30

NEW YORK--(BUSINESS WIRE)--Feb 24, 2026--

Magic Molecule, a hypochlorous acid-based skincare brand, today announced that its FDA-cleared bestselling Skin Spray is now available nationally at all 500+ Whole Foods Market stores. This milestone marks the first time that Whole Foods has approved a hypochlorous acid skin care product in its stores, reflecting the retailer’s evolving clean-ingredient standards and growing consumer demand for gentle, science-backed skin solutions.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260224235514/en/

“As the first hypochlorous acid brand sold at Whole Foods, we couldn’t be more excited to bring our powerful solution to more conscious-minded shoppers,” said Justin Kerzner, CEO and co-founder of Magic Science Corporation. “Whole Foods has long set the bar for clean, trustworthy products, and this partnership underscores the rigor and innovation behind Magic Molecule’s formulations.”

Hypochlorous acid has emerged as one of the most sought-after ingredients in skincare due to its alignment with the body’s natural defense mechanisms and its gentle formulation. Magic Molecule’s FDA-cleared Skin Spray supports over 50 everyday skin concerns — from flare-ups and breakouts to sunburn and everyday irritation — and has one of the longest shelf lives among hypochlorous acid formulations on the market. Dermatologist-tested and suitable for all skin types, Skin Spray is carefully formulated for daily use in everyone aged one month and up.

Once restricted under Whole Foods Market’s ingredient standards, hypochlorous acid was recently reevaluated as new research and advancements in hypochlorous acid formulation brought forward by Magic Molecule demonstrated its safety, efficacy, and utility for common skin problems on a daily basis. Magic Molecule’s Skin Spray will be the first hypochlorous acid product introduced at the retailer and sold in its over 500 locations nationwide, meeting Whole Foods Market’s stringent ingredient standards.

"Magic Molecule represents an exciting breakthrough as the first hypochlorous acid solution at Whole Foods Market, offering our guests an effective and innovative alternative for everyday topical skin challenges,” said Kayla Jopling, senior category merchant for Whole Foods Market. “This marks an important milestone in evolving our First Aid category to better serve our customers.”

Magic Molecule’s Skin Spray is now available in the First Aid section at all Whole Foods locations for $13.99 and $22.99.

About Magic Molecule

Magic Molecule is a science-driven skincare brand specializing in hypochlorous acid solutions. Founded in 2023, the brand stands at the forefront of hypochlorous acid innovation — a molecule naturally produced by the body’s immune system. Magic Molecule’s patented process for replicating it outside the body delivers unmatched efficacy, purity, and stability. The brand’s original Daily Skin Spray is one of the few FDA-cleared HOCl solutions on the market and now a proven essential — supporting the skin’s natural recovery process for over 50 skin concerns, from breakouts and flare-ups to sunburn and bug bites to cuts and rashes. Magic Molecule’s formulations are dermatologist-tested, and rigorously tested for stability and purity, and designed for safe daily use. Co-founded by husband-and-wife duo Justin and Chelsea Kerzner, Magic Molecule is redefining what essential skincare means through one powerful molecule and a clear mission: keeping skin healthy. Magic Molecule products can be found at Whole Foods, Target, ULTA, Amazon, and thousands of specialty retailers nationwide. Learn more at www.magicmolecule.com.

Magic Molecule is now available at Whole Foods Market

Magic Molecule is now available at Whole Foods Market

KYIV, Ukraine (AP) — President Volodymyr Zelenskyy declared Tuesday that Russia has not “broken Ukrainians” nor triumphed in its war, four years after an invasion that has severely tested the resolve of Kyiv and its allies and fueled European fears about the scale of Moscow’s ambitions.

In a show of support, more than a dozen senior European officials headed to the Ukrainian capital to mark the grim anniversary of the conflict, which has killed tens of thousands of people, upended life for millions of Ukrainians, and created instability far beyond its borders.

Zelenskyy said his country has withstood the onslaught by Russia’s bigger and better equipped army, which over the past year of fighting captured just 0.79% of Ukraine’s territory, according to the Institute for the Study of War, a Washington-based think tank. Russia now holds nearly 20% of Ukraine.

“Looking back at the beginning of the invasion and reflecting on today, we have every right to say: We have defended our independence, we have not lost our statehood,” Zelenskyy said on social media, adding that Russian President Vladimir Putin has “not achieved his goals.”

“He has not broken Ukrainians; he has not won this war,” Zelenskyy said.

Despite the show of defiance, Ukraine has struggled to hold off Russia's onslaught, and the war has brought widespread hardship for Ukrainian civilians. Russia’s aerial attacks have devastated families and denied civilians power and running water.

As the war of attrition enters its fifth year, a U.S.-led diplomatic push to end the largest conflict on the continent since World War II appears no closer to finding compromises that might make a peace deal possible.

Negotiations are stuck on what happens to the Donbas, eastern Ukraine’s industrial heartland that Russian forces mostly occupy but have failed to seize completely, and the terms of a postwar security arrangement that Kyiv is demanding to deter any future Russian invasion.

At a makeshift memorial in Kyiv’s central square, where thousands of small flags and portraits show photos of fallen soldiers, Zelenskyy said he would like U.S. President Donald Trump to visit and witness for himself Ukrainian suffering.

“Only then can one truly understand what this war is really about,” Zelenskyy said.

Trump, who once vowed to end the war in a day, has repeatedly changed his tone toward Putin and Zelenskyy over the past year: sometimes criticizing the Ukrainian leader's negotiating position while reaching out to the Russian leader and at others lashing out at Putin for heavy barrages and appearing more sympathetic to the Ukrainian predicament.

Kremlin spokesperson Dmitry Peskov said that the invasion would continue in pursuit of Moscow's goals. They include a demand that Ukraine renounce its bid to join NATO, sharply cut its army, and cede vast swaths of territory.

Zelenskyy said he expected a fresh round of U.S.-brokered talks with Russia within the next 10 days.

The number of soldiers killed, injured or missing on both sides could reach 2 million by spring, with Russia sustaining the largest number of troop deaths for any major power in any conflict since World War II, a report last month from the Center for Strategic and International Studies estimated.

European leaders see their countries’ own security at stake in Ukraine amid concerns that Putin may target them next.

German Chancellor Friedrich Merz wrote on X that “for four years, every day and every night has been a nightmare for the Ukrainians — and not just for them, but for us all. Because war is back in Europe.”

“We will only end it by being strong together, because the fate of Ukraine is our fate,” he added.

Putin believes that time is on the side of his bigger army, Western officials and analysts say — and that Western support will trail off and that Ukraine’s military resistance will eventually crumble. Already Trump has ended new military aid to Ukraine — though other NATO countries now buy American weapons and give them to Kyiv.

But French President Emmanuel Macron described the war was “a triple failure for Russia: military, economic, and strategic.”

The war “has strengthened NATO — the very expansion Russia sought to prevent — galvanized Europeans it hoped to weaken, and laid bare the fragility of an imperialism from another age,” Macron said on X.

The European Union has also sent financial aid, but has sometimes met with reluctance from members Hungary and Slovakia.

While NATO countries have come to Ukraine’s aid, Russia has been helped by North Korea, which has sent thousands of troops and artillery shells; Iran, which has provided drone technology; and China, which the United States and analysts say has provided machine tools and chips.

Among the European officials visiting Kyiv on Tuesday were the president of the European Council, Antonio Costa, President of the European Commission Ursula von der Leyen and Finnish President Alexander Stubb, as well as seven prime ministers and four foreign ministers.

The only American listed among the official guests in Kyiv ceremonies was Lt. Gen. Curtis Buzzard, a U.S. officer who represents NATO in Ukraine.

British Armed Forces Minister Al Carns said Russia's war on Ukraine was “the most defining conflict” in decades.

The war has brought a “revolution in military affairs,” especially through the rapid development of drone technology by both sides, according to Carns. Drones now cause the vast majority of battlefield casualties, he said.

Both sides face challenges in finding enough troops and are increasingly turning to uncrewed aerial drones that take the killing to areas far from the front lines, the London-based International Institute for Strategic Studies said in its annual report on the global military situation.

“Given both sides’ reliance on external support for materiel, decisions taken in foreign capitals will play an important role in shaping the war’s trajectory,” the think tank added.

The United Kingdom on Tuesday announced a new package of military and humanitarian support for Ukraine, including sending teams of British military medics to instruct their Ukrainian counterparts.

The cost of rebuilding war-battered Ukraine would amount to almost $588 billion over the next decade, according to World Bank, the European Commission, the United Nations and the Ukrainian government.

That is nearly three times the estimated nominal GDP of Ukraine for last year, they said in a report Monday.

Associated Press reporters across Europe contributed to this story.

Follow AP’s coverage of the war in Ukraine at https://apnews.com/hub/russia-ukraine

European Commissioner for Tech Sovereignty, Security and Democracy Henna Maria Virkkunen, left, and European Commissioner for Prosperity and Industrial Strategy Stephane Sejourne, center, stand after an address by Ukraine's President Volodymyr Zelenskyy via video link, during an extraordinary plenary session held for the fourth anniversary of Russia's invasion of Ukraine, at the European Parliament in Brussels, Tuesday, Feb. 24, 2026. (AP Photo/Marius Burgelman)

European Commissioner for Tech Sovereignty, Security and Democracy Henna Maria Virkkunen, left, and European Commissioner for Prosperity and Industrial Strategy Stephane Sejourne, center, stand after an address by Ukraine's President Volodymyr Zelenskyy via video link, during an extraordinary plenary session held for the fourth anniversary of Russia's invasion of Ukraine, at the European Parliament in Brussels, Tuesday, Feb. 24, 2026. (AP Photo/Marius Burgelman)

A woman place flowers at the memorial to the fallen Ukrainian soldiers on Independence Square to mark the fourth anniversary of Russia's full-scale invasion in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (AP Photo/Efrem Lukatsky)

A woman place flowers at the memorial to the fallen Ukrainian soldiers on Independence Square to mark the fourth anniversary of Russia's full-scale invasion in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (AP Photo/Efrem Lukatsky)

In this photo provided by the Ukrainian Presidential Press Office, Denmark's Prime Minister Mette Frederiksen, left, European Council President Antonio Costa, center, and European Commission President Ursula von der Leyen pass by St. Sophia Cathedral in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Ukrainian Presidential Press Office via AP)

In this photo provided by the Ukrainian Presidential Press Office, Denmark's Prime Minister Mette Frederiksen, left, European Council President Antonio Costa, center, and European Commission President Ursula von der Leyen pass by St. Sophia Cathedral in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Ukrainian Presidential Press Office via AP)

A woman place flowers at the memorial to the fallen Ukrainian soldiers on Independence Square to mark the fourth anniversary of Russia's full-scale invasion in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (AP Photo/Efrem Lukatsky)

A woman place flowers at the memorial to the fallen Ukrainian soldiers on Independence Square to mark the fourth anniversary of Russia's full-scale invasion in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (AP Photo/Efrem Lukatsky)

Denmark's Prime Minister Mette Frederiksen, centre, is welcomed by Ukraine's Foreign Minister Andrii Sybiha, centre right, as she arrives in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

Denmark's Prime Minister Mette Frederiksen, centre, is welcomed by Ukraine's Foreign Minister Andrii Sybiha, centre right, as she arrives in Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

From left: Denmark's Prime Minister Mette Frederiksen, Sweden's Prime Minister Ulf Kristersson and Norway's Prime Minister Jonas Gahr Stoere talk in the train during their journey from Poland's Medyka to Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

From left: Denmark's Prime Minister Mette Frederiksen, Sweden's Prime Minister Ulf Kristersson and Norway's Prime Minister Jonas Gahr Stoere talk in the train during their journey from Poland's Medyka to Kyiv, Ukraine, Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

Denmark's Prime Minister Mette Frederiksen, centre, is welcomed by Ukraine's President Volodymyr Zelenskyy and his wife Olena Zelenska, left, before a service at St. Sophia Cathedral in Kyiv, Ukraine, on Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

Denmark's Prime Minister Mette Frederiksen, centre, is welcomed by Ukraine's President Volodymyr Zelenskyy and his wife Olena Zelenska, left, before a service at St. Sophia Cathedral in Kyiv, Ukraine, on Tuesday, Feb. 24, 2026. (Mads Claus Rasmussen/Ritzau Scanpix via AP)

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