Experience Ume Culture in Kyoto: "CHOYA Sakura Festival" Launches This March at CHOYA UME STUDIO

KYOTO, Japan, Feb. 25, 2026 /PRNewswire/ -- At CHOYA UME STUDIO, a hands-on workshop operated by the renowned Umesh brand CHOYA where visitors can make their own Umesh or Ume syrup. A special spring event—the "CHOYA Sakura Festival"—will be held at CHOYA UME STUDIO-Kyoto Sanjo from March 20 (Fri) to March 31 (Tue). Timed with Kyoto's cherry blossom season, this event offers travelers an exclusive opportunity to experience the beauty of Japanese spring through the themes of Sakura and Ume, two floral symbols deeply rooted in Japanese culture.

CHOYA UME STUDIO Info_Video

CHOYA Sakura Festival – Event Overview 

About CHOYA's Ume Experience

• An interactive program created to share Japan's unique Ume culture with the world.
• Participants taste various types of Ume and sugar, then craft their own custom Umesh or Ume syrup from over 100 possible combinations.
• The workshop includes English explanations and multilingual booklets, guiding guests through the history of Ume and its connection to Japanese culture.
• Since opening in June 2025, visitors from over 30 countries have participated (as of January 2026).
• The Umesh or Ume syrup crafted during the workshop reaches peak flavor right after guests return home—making it a perfect personalized souvenir.

Store Information

• Store Name: CHOYA UME STUDIO – Kyoto Sanjo
• Address: 87 Nakajima-cho, Sanjo-dori, Nakagyo-ku, Kyoto
• Business Hours: 10:00–19:00 Open year-round (closed only during New Year holidays)
• Location:
  Conveniently situated in central Kyoto, approximately 10 minutes from popular attractions including Fushimi Inari Taisha, Gion, and Nishiki Market.

Reservation Information for the Ume Experience

• Reservation https://choyaume.jp/en/pages/choya-ume-studio-kyoto-sanjo-booking
• Pricing:Ume Syrup Making : ¥4,900,Umeshu Making : ¥5,900
• Capacity: 1–10 participants
• Duration: 50 minutes

Official Links & Resources

• CHOYA UME STUDIO Official Instagram https://www.instagram.com/choya_ume_studio/
• CHOYA UME STUDIO Official Website : https://choyaume.jp/pages/kyoto_sanjo

Learn more

• For Media https://drive.google.com/drive/folders/19O62_8Rj-xVOKrJqTyBfVQP11a3ezk_h

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Experience Ume Culture in Kyoto: "CHOYA Sakura Festival" Launches This March at CHOYA UME STUDIO

Experience Ume Culture in Kyoto: "CHOYA Sakura Festival" Launches This March at CHOYA UME STUDIO

HONG KONG, Feb. 25, 2026 /PRNewswire/ -- Madame Tussauds Hong Kong, a brand under the Merlin Entertainments Group, is thrilled to kick off 2026 with exciting news - a new wax figure of Lee Junho, one of South Korea's most celebrated leading stars and a true heartthrob, is on the way! Renowned for his captivating talent and charisma, Lee Junho has charmed fans around the globe as both a K-pop sensation and a respected actor.

Since his debut with the K-pop group 2PM, Lee Junho has become a versatile star in both music and acting, establishing himself as a leading Hallyu artist with a global fanbase. His recent performances, known for their emotional depth, have earned him respect as one of the most trusted actors of his generation.

Lee Junho recently demonstrated his maturity in the tvN drama Typhoon Family and expanded his international participation in the Netflix original series Cashero, connecting with audience worldwide. He has also announced a new beginning with O3 Collective, a team-based brand system built on three core pillars: Artist (One), Content (Original), and Management (Orbit).

The sitting for the wax figure took place in South Korea. Lee Junho, known for his calm and sincere approach, participated in the four-hour process with focus and curiosity. He remarked, "It was fascinating to see even the smallest details being recorded. Preparing my wax figure felt like starting a new project, filled with excitement and a desire to do my best." At Madame Tussauds, the sitting is a crucial step, involving detailed measurements of facial contours, hand shapes, posture, expressions, skin tone, and other physical details to ensure remarkable realism.

Wade Chang, General Manager of Merlin Entertainments Hong Kong, expressed, "Lee Junho is an artist who embodies the essence of both stage and screen, captivating a truly global fanbase. His wax figure will serve as a striking symbol of the vibrant cultural phenomenon that is the Hallyu today."

As we eagerly await the unveiling of this exquisite wax figure, Lee Junho's incredible journey showcases the power of passion and talent. Stay tuned for updates as we celebrate this iconic artist at Madame Tussauds Hong Kong!

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

From Screen to Wax Figure: Global Icon Lee Junho Takes Centre Stage at Madame Tussauds Hong Kong

From Screen to Wax Figure: Global Icon Lee Junho Takes Centre Stage at Madame Tussauds Hong Kong