Colgate Partners with Hong Kong Dental Association and Mannings to Launch Hong Kong's First TOTAL Periodontal Health Lab at Olympian City

Interactive Pop-up Offers Professional Screenings, Expert Consultations, and Exclusive Rewards to Promote Proactive Gum Care and Holistic Public Health

HONG KONG, March 4, 2026 /PRNewswire/ -- Recognizing that gum health is the foundation of systemic wellness, leading oral care brand Colgate has officially announced a strategic collaboration with Hong Kong Dental Association and Mannings. From 12^th March to 18^th March, the partners will host the TOTAL Periodontal Health Lab at the Atrium of Olympian City 2. Launched in anticipation of World Oral Health Day on 20^th March, this landmark initiative aims to instil a "prevention over cure" mindset among the public. By encouraging proactive defence against periodontal disease, Colgate seeks to leverage its professional expertise to promote the holistic health of Hong Kong's community.

The initiative comes in response to a significant lack in public awareness regarding the early warning signs of periodontal disease, such as gingival bleeding and swelling. This campaign highlights the critical correlation between oral hygiene and overall physiological function. Medical research shows that bacteria from inflamed gums can enter the bloodstream, potentially linking periodontal issues to chronic conditions such as cardiovascular disease and diabetes. By addressing these often-overlooked symptoms, this collaboration aims to educate the public on how oral health serves as a vital indicator of one's total physical well-being.

To facilitate this education, Colgate is promoting the core concept of "Healthy Bodies Start with Healthy Gums" through an immersive "Play + Learn" experience. The event features a comprehensive suite of services, including real-time periodontal screenings, complimentary dental consultations, and expert seminars. Complemented by three interactive challenges, the activities are designed to help citizens identify hidden oral risks through a multi-sensory approach. Ultimately, Colgate aims to assist the public in establishing a robust health barrier from the gums up, ensuring comprehensive protection for long-term wellness.

From Self-Assessment to Professional Consultation: A Comprehensive Guide to Gingival Wellness
To enhance public engagement in oral care, the TOTAL Periodontal Health Lab features two core evaluation components: Real-time Periodontal Screenings and Complimentary Professional Dental Consultations. By combining clinical precision with an interactive format, these two pillars create a sophisticated diagnostic environment. This allows participants to gain unprecedented, in-depth insights into their personal gingival health through a seamless, science-driven journey.

1/ Real-time Periodontal Screening: Optical Imaging Technology for Instant Biofilm Visualization

The primary cause of periodontal disease is dental plaque, which is often invisible to the naked eye. To address this, the event features a clinical-grade Plaque Detector that uses advanced optical imaging technology to instantly reveal bacteria hidden between interdental spaces and along the gingival margins. This enables participants to visually identify blind spots in their oral hygiene routine and gain an immediate, data-driven understanding of their current periodontal health.

2/ University-Developed AI Oral Health Assessment (Gum AI): Precision Guidance for Oral Hygiene

On 14^th March and 15^th March (Saturday and Sunday), the event features the cutting-edge Gum AI Oral Health Assessment System, a proprietary technology developed by a leading university dental research team. Driven by scientific innovation and a long-standing commitment to Hong Kong's public health, the team is dedicated to advancing the equalization of oral healthcare services. Their mission is to ensure that professional oral health protection becomes more accessible, affordable, and inclusive for all members of the community.

As part of the on-site Complimentary Oral Hygiene Guidance Service, participants can simply use a smartphone or tablet to capture images of their oral cavity. Powered by Gum AI's advanced big data analytics, the system simultaneously evaluates gingival health while translating complex clinical indicators into clear, user-friendly assessment reports. This initiative enables the public to experience the convenience and precision of digital oral care solutions first-hand.

3/ Professional Dental Consultations: Personalized Risk Assessment and Clinical Insights

Hong Kong's dental standards are recognized globally, with the Faculty of Dentistry at the University of Hong Kong currently ranked No. 2 in the world. To complement the initial digital screenings, the TOTAL Periodontal Health Lab offers Complimentary Professional Dental Consultations, providing the public with direct access to medical-grade advice and the city's world-class clinical expertise.

Upon completion of a professional consultation, participants will receive a tube of Colgate Total Plaque Intense & Gum Repair（95g）and exclusive brand vouchers. By facilitating these in-depth, face-to-face interactions between healthcare professionals and the community, Colgate aims to empower citizens with professional strategies to prevent periodontal disease at its root. This initiative is a core reflection of Colgate's mission: Protecting the Holistic Health of Hong Kong through Professional Care.

Interactive Healthy Teeth Challenges: Fusing Education with Engagement for Optimal Oral Hygiene
Beyond clinical assessments, the TOTAL Periodontal Health Lab features three interactive challenges designed on evidence-based scientific principles. These activities enable the public to gain accurate oral hygiene knowledge through a dynamic, engaging format. Participants who successfully complete the challenges can collect "Healthy Teeth Stamps" to redeem a curated selection of rewards, including Colgate Total Plaque Intense & Gum Repair（18g） and exclusive brand vouchers.

Exclusive Limited-Time Offers: Complete Challenges for Premium Mannings Rewards

Challenge 1：Combatting Periodontal Issues for Lasting Oral Health Participants are challenged to launch the exclusive TOTAL Cleansing Orb to precisely eliminate targets representing various periodontal concerns in 10 seconds. Those who successfully neutralize all targets are rewarded with a "Healthy Teeth Stamp."

Challenge 2: TOTAL Gingival Protective Shield Participants must maneuver a specialized induction handle representing Colgate TOTAL through a designated course in 30 seconds. This challenge requires navigating the path without making contact with the electrical coil, which symbolizes the multi-action protective functions of the toothpaste. Participants who successfully complete the course are rewarded with a "Healthy Teeth Stamp."

Challenge 3：15X Cleaning Power Challenge Participants have to operate a giant Colgate toothbrush installation to remove simulated dental plaque from a specialized dental model within the time limit. Those who successfully clear the biofilm are rewarded with a "Healthy Teeth Stamp."

Challenge 1：Combatting Periodontal Issues for Lasting Oral Health

• Participants are challenged to launch the exclusive TOTAL Cleansing Orb to precisely eliminate targets representing various periodontal concerns in 10 seconds.
• Those who successfully neutralize all targets are rewarded with a "Healthy Teeth Stamp." 

Challenge 2: TOTAL Gingival Protective Shield

• Participants must maneuver a specialized induction handle representing Colgate TOTAL through a designated course in 30 seconds.
• This challenge requires navigating the path without making contact with the electrical coil, which symbolizes the multi-action protective functions of the toothpaste.
• Participants who successfully complete the course are rewarded with a "Healthy Teeth Stamp." 

Challenge 3：15X Cleaning Power Challenge

• Participants have to operate a giant Colgate toothbrush installation to remove simulated dental plaque from a specialized dental model within the time limit.
• Those who successfully clear the biofilm are rewarded with a "Healthy Teeth Stamp." 

To encourage active participation in oral health assessments, the TOTAL Periodontal Health Lab has curated a series of premium Mannings gift rewards. Participants who complete a specified number of "Healthy Teeth" tasks, attend expert-led seminars, or undergo professional consultations can redeem various rewards based on their progress. The incentives include Colgate TOTAL series products, cash vouchers, and exclusive limited-edition Nailoong collaboration merchandise.

Exclusive On-Site Purchase Incentives: Additional Bonus Rewards
Furthermore, the event features a strategic collaboration with Mannings (both in-store and online) to launch exclusive promotional offers. Upon purchasing a designated quantity of specified products, customers can receive high-value household premium gifts. This initiative aims to provide a holistic care that addresses both the oral hygiene and the lifestyle needs of the public.

TOTAL Periodontal Health Lab: Reward Redemption Program
Complete 3 Challenges	Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）and exclusive brand vouchers
Complete 4 Challenges	Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）, brand vouchers and Limited-Edition Nailoong Premium 2-Piece Dinnerware Set
Completion of Complimentary Professional Dental Consultation	Receive a complimentary Colgate Total Plaque Intense & Gum Repair（95g）and exclusive brand vouchers
Completion of the Dentist x Pharmacist Expert Seminar	Receive a complimentary mouth care set: Colgate Total Plaque Intense & Gum Repair（95g）, Colgate Total Foaming Clean Soft Toothbrush, Colgate Total Pro Gum Health Mouthwash and exclusive brand vouchers
Follow Colgate "Dental High" on Instagram	Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）

TOTAL Periodontal Health Lab: Reward Redemption Program

Complete 3 Challenges

Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）and exclusive brand vouchers

Complete 4 Challenges

Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）, brand vouchers and Limited-Edition Nailoong Premium 2-Piece Dinnerware Set

Completion of Complimentary Professional Dental Consultation

Receive a complimentary Colgate Total Plaque Intense & Gum Repair（95g）and exclusive brand vouchers

Completion of the Dentist x Pharmacist Expert Seminar

Receive a complimentary mouth care set: Colgate Total Plaque Intense & Gum Repair（95g）, Colgate Total Foaming Clean Soft Toothbrush, Colgate Total Pro Gum Health Mouthwash and exclusive brand vouchers

Follow Colgate "Dental High" on Instagram

Receive a complimentary Colgate Total Plaque Intense & Gum Repair（18g）

 

Mannings In-store & Online Redemption Program
Purchase any 4 units of Colgate TOTAL Professional Deep Gum Repair or TOTAL Professional Gum Health & Sensitive toothpaste at Mannings	Receive an exclusive Giant Toothpaste Plush Cushion, a 20-inch Travel Suitcase, and a pack of Thirsty Hippo Moisture Absorbers.
Purchase any 6 units of Colgate TOTAL Professional Deep Gum Repair or TOTAL Professional Gum Health & Sensitive toothpaste at Mannings	Receive a complimentary Corelle VISIONS® Metal Cookware 28cm Non-Stick Chinese Wok (with Glass Lid)
Mannings Online Store Exclusive Offer Spend $268 or more on any Colgate products	Receive a complimentary "Oyster Baby" Limited Edition 38L Foldable Shopping Trolley

Mannings In-store & Online Redemption Program

Purchase any 4 units of Colgate TOTAL Professional Deep Gum Repair or TOTAL Professional Gum Health & Sensitive toothpaste at Mannings

Receive an exclusive Giant Toothpaste Plush Cushion, a 20-inch Travel Suitcase, and a pack of Thirsty Hippo Moisture Absorbers.

Purchase any 6 units of Colgate TOTAL Professional Deep Gum Repair or TOTAL Professional Gum Health & Sensitive toothpaste at Mannings

Receive a complimentary Corelle VISIONS® Metal Cookware 28cm Non-Stick Chinese Wok (with Glass Lid)

Mannings Online Store Exclusive Offer Spend $268 or more on any Colgate products

Receive a complimentary "Oyster Baby" Limited Edition 38L Foldable Shopping Trolley

General Event Information
Date: 12^th March – 18^th March, 2026
Venue: G/F Central Atrium, Olympian City 2
Operating Hours: 12:00 PM – 8:00 PM
Opening Ceremony: 13^th March, 2026 (11:00 AM – 1:00 PM)
> Note: The venue will be temporarily closed to the public during this period.

Complimentary Professional Dental Consultation Details
Date: 12^th March– 18^th March, 2026
Time: 12:00 PM – 4:00 PM

University-Developed "Gum AI" Oral Health Assessment System
Date: 14^th March – 15^th March, 2026 (Saturday & Sunday)
Time: 12:00 PM – 8:00 PM

Interdisciplinary Expert Seminar: Professional Dentist x Mannings Pharmacist
Date: 15^th March, 2026 (Sunday)
Time: 2:30 PM – 3:00 PM

For more high-resolution images, please visit the link: https://bit.ly/40FMAhj 

Tags & Hashtags:

@colgate.hongkong
#Colgate #ColgateHK #ColgateTotal #ColgateProfessionalCare #PeriodontalHealth #OralCare #GumHealth #ColgateGumProtection #DentistRecommended

About Colgate-Palmolive
Colgate-Palmolive is a global leader in household and personal care products, offering a wide range of products in oral care, personal care, home care and pet nutrition. Colgate's well-known brands are sold in over 200 countries and regions, including Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, Sanex, Ajax, Axion, Soupline, Suavitel, Hill's Science Diet, Hill's Prescription Diet, and Hill's Ideal Balance.

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Colgate Partners with Hong Kong Dental Association and Mannings to Launch Hong Kong's First TOTAL Periodontal Health Lab at Olympian City

From Vision to Value for an Intelligent Future

BARCELONA, Spain, March 4, 2026 /PRNewswire/ -- At MWC Barcelona 2026, Huawei hosted the 4th Digital Economy Development Forum, bringing together nearly 100 digital strategy makers, industry experts, and industry association representatives from across numerous regions, including Asia-Pacific, the Middle East, and Africa. Together, they discussed new opportunities for digital economy development in the age of AI.

David Wang, Huawei's Executive Director of the Board, opened the event by sharing the latest thoughts and practices on key subjects like policy, infrastructure, and talent, all centered on the event theme – From Vision to Value for an Intelligent Future.

AI is currently seeing explosive growth around the world, and AI agents have started taking center stage. Furthermore, the implementation of physical AI is accelerating. According to IDC, by 2030, AI will contribute 22.3 trillion dollars to the global economy. This is a strong indicator that the digital economy is no longer about just "connectivity + data". Rather, it is now about "AI + decision making". AI is reshaping the global economic landscape and restructuring value chains.

Based on Huawei's extensive experience in digital economy, Wang highlighted three key areas the world must address to achieve the high-quality development of the global digital economy. First, the world needs favorable industry policies that will fully support the digital economy and drive the deep and tandem development of the digital and real economies. Second, the world requires future-oriented infrastructure if the digital economy is going to thrive. Such infrastructure will lay a solid foundation for the large-scale application of digital technology and digital transformation across industries. Third, the world needs a multi-layered, sustainable talent ecosystem, which is an absolute strategic pillar for the long-term sustainable development of the digital economy.

At the conclusion of his speech, Wang stated, "The age if AI is here. And Huawei will continue working with you all to enable intelligent industries and build a solid foundation for the intelligent world. Together, let's turn vision into value and shape our intelligent future."

During the event's keynote speech session, attendees gathered to explore the future construction of digital infrastructure.

Joyce Liu, Director of Huawei's ICT Marketing Operations Department, pointed out that digital infrastructure is the cornerstone of industry development in the age of AI, meaning infrastructure construction should be advanced on all fronts, including networks, energy, and computing power. Such efforts require industry players to establish millisecond-level low-latency network connections as soon as possible, thereby preventing information silos from hindering AI development. It is also necessary to more quickly build out green data centers, thus driving compute growth while reducing carbon emissions.

Professor Rong Ke, Director of the Institute of Economics at the School of Social Sciences, Tsinghua University, gave a speech in which he emphasized that data is an essential production factor in the age of AI. Only by refining digital infrastructure throughout the entire process of data generation, transfer, storage, and application, can the world fully unleash the value of data.

The forum reached a fundamental consensus on key topics surrounding digital economy development: Countries are at different stages of digital economy development, and need to formulate AI development strategies and implementation paths that suit their own circumstances in order to efficiently promote intelligent transformation.

Since its inception in 2023, Huawei Digital Economy Development Forum has gradually grown into an innovation-driven, collaboration-based, high-level communication platform for shared global success.

MWC Barcelona 2026 will be held from March 2 to March 5 in Barcelona, Spain. During the event, Huawei will showcase its latest products and solutions at stand 1H50 in Fira Gran Via Hall 1. For more information, please visit: https://carrier.huawei.com/en/minisite/events/mwc2026/

 

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Huawei Hosts the 4th Digital Economy Development Forum