SHENZHEN, China--(BUSINESS WIRE)--Mar 12, 2026--
Lifestyle tech brand aulumu has been honored with two 2026 iF Design Awards, one of the world’s most respected design accolades. The aulumu Geometric Case for AirPods Pro and the aulumu Mag Buckle Ultra‑Thin Strap both captured judges’ attention, highlighting the brand’s ability to merge bold aesthetics with functional engineering.
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Established in 1954, the iF Design Award is recognized globally as a benchmark for excellent design. Entries are evaluated by an independent panel on criteria such as innovation, functionality and sustainability.
The aulumu Geometric Case for AirPods Pro transforms a simple earbud accessory into a sculptural statement. Inspired by diamond‑cut architecture, its polyhedral surfaces lend a futuristic look while maintaining everyday usability. A patented seamless metal locking mechanism prevents the lid from accidentally opening and protects the earbuds during daily use. The multi‑layer protective construction includes a high‑elastic internal buffer and a four‑corner hollow shock‑absorbing outer structure to improve drop resistance. A recycled lanyard and refined materials showcase the company’s commitment to sustainability and craftsmanship.
The Mag Buckle Ultra‑Thin Strap pairs a minimalist aesthetic with an intuitive fastening system. The ultra‑slim band delivers a lightweight, comfortable feel. A magnetic quick‑release buckle allows users to set the ideal fit once and then attach or remove the strap with a simple click. For added security, a Velcro‑based secondary fastening provides stability during everyday activities. The strap embodies aulumu’s vision of combining futuristic design with practical usability.
“These two iF Design Awards reflect our relentless focus on design‑led innovation,” said a spokesperson for aulumu. “Our products are engineered to enrich modern digital lifestyles with refined form and intelligent function.”
About aulumu
Founded in 2022, aulumu draws inspiration from cyberpunk aesthetics and ancient Greek philosophy to create high‑performance gear. The brand has launched dozens of digital accessories, secured multiple utility and invention patents, and earned the 2025 Red Dot Design Award. Its products now serve hundreds of thousands of users in more than 20 countries, underscoring the company’s growing presence in the global high‑performance accessories market.
For more information, visit https://aulumu.com/ or follow aulumu on Instagram at @aulumu_official.
A selection of aulumu smart wearables and audio accessories
The Trump administration denounced CNN on Thursday for airing a portion of the new Iranian supreme leader's public statement, the second time in three days that he's targeted the network for reporting on how the regime is responding to the American attacks.
The attack illustrated the care news outlets must take in reporting during wartime, and the responsibilities of American journalists to report the perspective of countries its government views as enemies. It also exposed inconsistencies. The message of Supreme Leader Ayatollah Mojtaba Khamenei during his first public statement since he succeeded his father, who was killed in an Israeli air strike, was widely available elsewhere.
The White House said on social media that “fake news CNN just aired four straight minutes of uninterrupted Iranian state TV, run by the same psychotic and murderous regime that prided itself on brutally slaughtering Americans for 47 years.”
Two days earlier, White House communications director Steven Cheung took issue with CNN anchor Erin Burnett's interview with Seyed Hossein Mousavian, a former Iranian nuclear negotiator. Burnett asked Mousavian what he had been hearing about the Iranian government's interest in having talks with the United States. There wasn't much, he said.
“Ever notice how CNN just regurgitates quotes and unverified information from Iranian terrorists?” Cheung wrote on X. “Total disgrace. They have become the murderous Iranian Regime's version of Pravda,” he said, referring to the official newspaper of the former Soviet Union.
CNN did not address Cheung's statement but did respond to the White House attack on Thursday. It noted that CNN, Sky News and Al Jazeera also showed portions of the ayatollah's statement live.
“The world is watching with anticipation which direction this war will take,” CNN said. “Purported remarks from Iran's new supreme leader are a critical component in helping audiences understand where this conflict is heading and were aired for their obvious news value.”
Other news outlets, including The Associated Press, sent out alerts on what Khamenei said. His vow to keep up attacks on other Arab countries in the region and plans to choke off the world's oil supply were headlines. The New York Times led its website with a story on the speech in its immediate aftermath, later writing that the speech “was an early indication of how the new supreme leader would approach the war, as well as how he would lead the country.”
CNN has long been a favored target of President Donald Trump, dating back to his first term. It's a particularly vulnerable time for the network with Paramount Global's agreement to purchase CNN's parent company, Warner Bros. Discovery, raising questions about its future editorial independence.
CNN showed a news anchor reading a portion of Khameini's remarks in Farsi, with an English translation. It did not air them in full. After the speech, correspondent Nick Paton Walsh gave a debrief to anchor Kate Bolduan, noting how the non-appearance of the leader — reportedly injured in an air attack — was as important as what he said.
“We were waiting to see the face of the man to have proof of his health and survival,” Walsh said, “and they've not met that moment. Instead, a handwritten message, it seems, that mostly reiterates things we kind of already knew.”
The Tech Transparency Project has reported that several Iranian leaders and institutions maintain verified accounts on X, formerly Twitter, owned by Trump ally Elon Musk. CNBC said Thursday that Khamenei has one of them, and an X account with his portrait posted the text of his remarks, available in Farsi and in an English translation.
Even though Khamenei's father is dead, an account with his portrait was active on Thursday, mainly reposting messages from his son. “The revenge we have in mind is not just because of the martyrdom of the illustrious Leader of the Revolution,” read one message posted Thursday. “Every member of the nation martyred by the enemy is a separate case that demands we seek revenge.”
X is officially blocked in Iran, though many use a virtual private network to bypass restrictions. A message sent to the platform on Thursday was not immediately returned.
There's a long history of journalists seeking interviews with world leaders, even when they are regarded as enemies of the United States. Most notable was “60 Minutes” correspondent Mike Wallace's interview with Iran's Ayatollah Ruhollah Khomeini in 1979, when that country was holding Americans hostage.
Thursday's remarks by Iran's new supreme leader were absolutely newsworthy and legitimate for CNN to air them, said Jane Ferguson, a veteran international correspondent and founder of the journalism platform Noosphere. It's not the job of government leaders to pick apart what CNN is reporting, she said.
“We've always faced this,” she said, about when reporters interview leaders or other figures hostile to American interests. “This has been a bit of low-hanging fruit for awhile.”
Historian Douglas Brinkley of Rice University said that it's unfair for CNN to be singled out in this instance. He, too, believes it is newsworthy to learn what leaders of an adversary are thinking, but it's important to make sure that journalists are careful.
“You have to be leery of being used as a propaganda tool by the Iranian regime,” he said. “On the other hand, knowing what the enemy is saying and looking for a sign of a peace offering or a nuance is important ... It's a difficult balance.”
AP correspondent Barbara Ortutay in San Francisco contributed to this report. David Bauder writes about the intersection of media and entertainment for the AP. Follow him at http://x.com/dbauder and https://bsky.app/profile/dbauder.bsky.social.
Mojtaba Khamenei, the son of Iran's Supreme Leader, Ayatollah Ali Khamenei, center, attends the annual Quds, or Jerusalem Day, rally in Tehran, Iran, May 31, 2019. (AP Photo/Vahid Salemi)
In this image taken with a slow shutter speed, President Donald Trump speaks during a women's history month event in the East Room of the White House, Thursday, March 12, 2026, in Washington. (AP Photo/Julia Demaree Nikhinson)
